EQ Labs Targets Worldwide Video Gaming Market With Sponsorship of Starcraft II Tournament
August 16 2010 - 8:00AM
EQ Labs announced today that it has sponsored a Starcraft II
Tournament this past weekend in Minneapolis, Minnesota. The
sponsorship of this tournament will begin an aggressive campaign by
EQ Labs to target an estimated 100 million video gamers worldwide.
Starcraft is a PC-based video game developed by Blizzard
Entertainment. The first game of the series was released for
Microsoft Windows in 1998. As of February 2009, over 11
million copies of the game were sold worldwide making it one of the
top selling video games of all time. The sequel to the first
version of Starcraft was in development over 5 years and was
released at Midnight on July 26th, 2010 to long lines. It is
currently the third best-selling video game on Amazon.com. In 2009,
computer and video game companies sold 273 million units in the
United States generating $20 billion in revenues. According to the
Entertainment Software Association, 68 percent of American
households play video and computer games. Maurice Owens, Chief
Executive Officer of EQ Labs, stated, "We believe worldwide video
gamers represent one of the largest and most enthusiastic groups of
consumers for EQ. Although we are in a very challenging
economic environment, the economic demographics of the worldwide
gaming market remain very positive according to all reports."
Owens added, "Gamers have given us excellent feedback regarding
EQ and we are working diligently to rapidly expand its availability
in large retail outlets throughout the world." EQ Energy Drink is
currently sold in 800 stores in 48 states. The EQ Energy
drink is the only effervescent-based tablet on the market today
that is specially formulated with a combination of essential herbs
and nutrients to easily dissolve in any beverage resulting in
sustainable energy and a heightened sense of focus.
About EQ Labs, Inc. EQ Labs is engaged in the
development, marketing and sale of EQ ("The Smart Energy
Drink"). EQ is an effervescent tablet that can be dissolved
in any beverage to provide instant energy. Consisting of a
blend of essential vitamins, Gingko Biloba, and less caffeine than
a cup of coffee. EQ is currently sold at Best Buy, 7-Eleven,
Walgreens and other leading retailers. For more information
about EQ, visit: http://www.drinkeq.com/.
The EQ Labs, Inc. logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=7430 StarCraft and
Blizzard Entertainment are trademarks or registered trademarks of
Blizzard Entertainment, Inc. in the U.S. and/or other countries.
Forward-Looking Statements: This press release contains
forward-looking statements that reflect the Company's current
expectation regarding future events. Actual events could
differ materially and substantially from those projected herein and
depend on a number of factors. Certain statements in this
release, and other written or oral statements made by EQ Labs, Inc.
are forward-looking statements within the meaning of Section 27A of
the Securities Act of 1933 and Section 21E of the Securities
Exchange Act of 1934. You should not place undue reliance on
forward-looking statements since they involve known and unknown
risks, uncertainties and other factors which are, in some cases,
beyond the Company's control and which could, and likely will,
materially affect actual results, levels of activity, performance,
or achievements. The Company assumes no obligation to
publicly update or revise these forward-looking statements for any
reason, or to update the reasons actual results could differ
materially from those anticipated in these forward-looking
statements, even if new information becomes available in the
future.
CONTACT: EQ Labs, Inc.
Maurice "Mo" Owens, CEO
702-445-7762
Fax: 702-445-7762
mo@drinkeq.com
Bob Fain, COO
bob@drinkeq.com
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