AVEW Avew Holdings Inc (CE)

ActionView International, Inc.'s (Pink Sheets:AVEW) WCFC mixed martial arts league today announced that the feature fight of the Pierpoint Street Bash August 20th in Downtown Salt Lake City will showcase UFC Ultimate Fighter veteran Brandon Melendez facing Jarome Hatch, who has been openly proclaiming himself as the best pound for pound fighter in the Rocky Mountains after a recent convincing win against another Ultimate Fighter alum, Kyacey Uscola. Melendez, who is a former SportFight Welterweight Champion, shrugged off the bragging Hatch, stating, "I've watch the Uscola fight—I'm not impressed."

Also on the fight card, knock-out phenom Cody Ziemer will fight hardened veteran Dave Castillo in a match that showcases two top young fighters. Joe Wooten, Chief Executive Officer of ActionView, commented, "Cody Ziemer is an exciting, undefeated fighter from Boise, Idaho that has won every fight by knock out, and Dave Castillo is a tough as nails technical fighter that has both knock out power and a great ground game. Dave has vowed that not only will he not be knocked out, but that Ziemer will be put to sleep when he tries."  

In the 170lb weight class, flashy "Hollywood" Zach Owens continues his quest for stardom when he faces undefeated Sean Powers whose name and record serve as his moniker. An additional superheavyweight fight will be added to the pro card as unexpectedly several top contenders have lobbied to get on the card. The all-day festival will include a pro-am MMA fight card, street vendors, live bands and a guaranteed bevy of beautiful women as Miss Bikini Universe and friend of the WCFC, Katerina Schload, has offered to host a bikini contest.

Mr. Wooten added, "WCFC's street festival format gives us a chance to show case some very aggressive top tier professional fighters while also giving some local amateur fighters a chance to show their talents and earn some much deserved respect. I've noticed these Utah athletes grow up living a pretty clean lifestyle for the most part and tend to stay focus on their training with crazed militant discipline, so don't be surprised if you find yourself watching one of MMA's next big deals fighting on one of WCFC's upcoming cards. This August 20th fight card in particular is going to be just plain sick!"

The Pierpont Street Bash is being held in conjunction with the Inferno Cantina on Pierpoint Street. Tickets will be available online at www.wcfc.com or at www.tixxfixx.com for $20. The gates will open at 1:00 with the first band taking the stage at 2:00. The fights will begin at approximately 6:00 pm local time and can be viewed live at www.wcfc.com. Tickets for the Treasure Valley Martial Arts Expo are available online at www.wcfc.com and at the Treasure Valley Fitness Club.

About ActionView International, Inc.

ActionView International, its wholly owned MatchFights, LLC subsidiary and the World Championship Full Contact brand deliver exciting, live events in an interactive venue over the Internet to a global audience. For additional information about ActionView, please visit www.wcfc.com and join the world's premier sports entertainment network.

CONTACT: ActionView International, Inc.
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