Apple Rush Co., Inc. Organic 100% Juice Product Line Available in Major Metro New York Grocery Retailer
March 24 2010 - 9:12AM
Apple Rush Co., Inc. (Pink Sheets:APRU) is pleased to announce that
the Company's Apple Rush™ Organic 100% Juice products will be in
the Passaic, NJ ShopRite® as of April 2010. ShopRite® of Passaic
will be carrying Apple Rush™'s 12oz bottles of Pomegranate,
Strawberry, Raspberry, Cranberry and Original Apple. As part of
ShopRite®'s official launch and promotion of the Apple Rush™
product line, there will be a live webcam presentation of "Ask the
Kosher-Expert Rabbi" featuring Rabbi Yerachmiel Landy who will be
talking directly to consumers at the in store tasting.
ShopRite® has grown into the largest retailer-owned cooperative
in the United States and the largest employer in New Jersey. The
cooperative is comprised of 45 members who individually own and
operate supermarkets under the ShopRite® banner. Today, Wakefern
and ShopRite® together employ more than 50,000 people throughout
New Jersey, New York, Connecticut, Pennsylvania, Delaware and
Maryland.
Apple Rush™ products meet all the requirements to achieve the
Blue Ribbon K kosher supervision label, which includes selling or
serving food ritually fit according to Jewish law. The Company has
proudly embraced the kosher education outreach efforts in the New
York and New Jersey areas and has worked closely with the Passaic,
NJ outreach organization Ohr La Yehudim Inc. to help make
supermarkets become more informed about what "kosher" means and
represents.
"We applaud the great pride Apple Rush takes in the certified
organic status and health benefits of its products," stated Rabbi
Yerachmiel Landy, Director of Ohr La Yehudim.
"We are very excited and encouraged with the growth and exposure
we are achieving," stated Robert Corr, CEO of Apple Rush Co., Inc.
"We are proud to have our product line in one of the largest
grocery stores in New Jersey and are hopeful it will lead to more
'kosher counselor' opportunities."
For more information on ShopRite®, please visit:
www.shoprite.com
For more information on Apple Rush Co., Inc., please visit:
www.applerush.com
About Apple Rush Co., Inc:
Apple Rush Company, Inc. is a producer of Organic 100% Juice
Sparkling Beverages. The company markets its products through an
extensive distribution network nearly 40 Distributors throughout
the U.S. and in foreign markets. The Company's flagship product
line of Organic Apple Rush™ Sparkling Beverages currently has six
mainstream flavors in glass bottles and the top three sellers
Original Apple, Pomegranate and Cranberry in cans. For more
information on Apple Rush Co., Inc. visit: www.applerush.com
Safe Harbor: The Company relies upon the Safe Harbor Laws of
1933, 1934 and 1995 for all public news releases. Statements, which
are not historical facts, are forward-looking statements. The
company, through its management, makes forward-looking public
statements concerning its expected future operations, performance
and other developments. Such forward-looking statements are
necessarily estimates reflecting the company's best judgment based
upon current information and involve a number of risks and
uncertainties, and there can be no assurance that other factors
will not affect the accuracy of such forward-looking statements. It
is impossible to identify all such factors. Factors which could
cause actual results to differ materially from those estimated by
the company include, but are not limited to, government regulation;
managing and maintaining growth; the effect of adverse publicity;
litigation; competition; and other factors which may be identified
from time to time in the company's public announcements.
CONTACT: Apple Rush Co., Inc.
Investor Relations
(407) 389-5900
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