LOS ANGELES, May 23, 2011 /PRNewswire/ -- True 2 Beauty, Inc. (Pinksheets: TRTB) (the "Company") (www.true2beautyinc.com), a leading distributor of male and female sexual potency pills and liquid products in the United States, is excited to announce the commencement of two new web properties targeting women and couples: www.imalibigirl.com is all about Libigirl, an all natural supplement designed for women to enhance their libido and overall sexual health and www.lovepack.com, with David Good as spokesperson, is geared toward men and women looking to bring romance and passion to their relationships. The Love Pack is a dual offering of Libigirl for women and Libigrow for men.

"We are pleased to have both sites up and running as of 5/23/2011. We have just hired an in house online marketing specialist/strategist who will spearhead our online marketing strategies and campaigns in a cost-neutral manner. With this recent addition to our online marketing team, we anticipate growing sales on all of our e-commerce sites very quickly," states Alex Hbaiu, CEO. "Both sites will offer great introductory offers which we anticipate will jumpstart their sales while offering a more content driven site for the female and couples audiences. Further, we anticipate that our other marketing efforts outside of the Internet will bring traffic and sales to these sites as well."

As part of the company's effort to build customer interest and loyalty, these sites will be enhanced with social media in the very near future. We intend on developing both of these sites to provide our consumers more content and special offers relative to our products allowing TRTB to expand into ancillary products to our existing product lines.

The company has been extremely busy on many fronts over the past quarter; we will be releasing an exciting companywide update prior to Memorial Day weekend for interested investors.

About True 2 Beauty, Inc.

True 2 Beauty, Inc. is a leading distributor of male and female sexual potency pills and liquid products in the United States. The True 2 Beauty line of current products includes Libigrow, Libigirl, Blue Diamond, Pink Diamond, LibiShots, and the Relaxation Drink.

More information on the Company and its line of products can be found at:

www.imalibigirl.com

www.lovepack.com

www.libigrow.com

www.true2beautyinc.com

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements include, among others, all assumptions, expectations, predictions, intentions or beliefs about future events. You are cautioned that any such forward- looking statements are not guarantees of future performance and that a number of risks and uncertainties could cause actual results of the Company to differ materially from those anticipated, expressed or implied in the forward-looking statements. The words "believe," "expect," "anticipate," "project," "targets," "optimistic," "intend," "aim," "will" or similar expressions are intended to identify forward-looking statements. All statements other than statements of historical fact are statements that could be deemed forward-looking statements. Risks and uncertainties that could cause actual results to differ materially from those anticipated include risks related to new and existing products, product defects and any related product recall; any projections of sales, earnings, revenue, margins or other financial items; any statements of the plans, strategies and objectives of management for future operations; any statements .The Company assumes no obligation and does not intend to update any forward-looking statements, except as required by law.

For further information, please contact:

Media Relations:

Zara Hbaiu

zara@true2beautyinc.com

1-888-942-5350

Links:

www.true2beautyinc.com

www.libigrow.com

www.imalibigirl.com

www.lovepack.com

www.bluediamondpill.com

www.pinkdiamondpill.com

www.mancodebook.com

www.dmpoffers.com

SOURCE True 2 Beauty, Inc.

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