Canada's
leading sleep partner supports its customers with clinically proven
sleep solutions
TORONTO, July 12,
2022 /CNW/ - Sleep Country Canada Holdings Inc.
("Sleep Country" or the "Company") (TSX: ZZZ), Canada's leading specialty sleep retailer,
today launched its All For Sleep mobile app for iOS and
Android devices. The new app gives users evidence-based sleep
solutions and the tools to create their own personalized sleep
program with leading-edge support to help improve their sleep
habits and wellbeing.
According to the Public Health Agency of Canada, getting good quality sleep is a
struggle for 50 per cent of Canadians —with one in 10 experiencing
insomnia. Lack of sleep contributes to chronic stress and poor
mental health with over 36 per cent of Canadian adults reporting
chronic stress due to insufficient sleep.
"As Canada's sleep partner,
we're thrilled to launch our new sleep app – All for
Sleep – to support Canadians in getting the sleep they
need to function at their best, both mentally and physically," said
Stewart Schaefer, President and CEO
of Sleep Country. "We know sleep is a critical pillar of our health
and it has a powerful impact on our wellbeing. Our new sleep
app will empower Canadians to focus on their sleep and give them
the tools to sleep better and live better lives," added
Schaefer.
Powered by HALEO Clinic, Canada's largest virtual sleep clinic, the app
experience starts with a sleep evaluation that checks for insomnia,
other sleep disorders and evaluates the user's sleep environment,
including age and condition of their pillow and mattress.
Once the evaluation is complete, users can access the app's
features such as a sleep tracker that measures sleep patterns to
optimize natural sleep processes without requiring a wearable
device; wellness resources for learning how to sleep and feel
better; relaxation guides including breathing techniques; advanced
HALEO clinical help and a 35-day insomnia treatment if diagnosed;
as well as access to Sleep Country's Sleep Experts, special
promotions and offers.
"As we continue our digital transformation, our All For
Sleep app establishes an incredible foundation that connects
our ecosystem of innovative sleep solutions and services, and takes
our sleep expertise and customer experience to a whole new level,"
added Schaefer.
HALEO is a virtual sleep clinic whose mission is to make
clinically proven solutions for sleep disorders and poor sleep
accessible to everyone.
"Our partnership with Sleep Country marks an important milestone
for our mission. The All For Sleep app that we
co-created will provide millions of Canadians
with quality self-guided sleep assessment and sleep
improvement tools, included for free, all while facilitating
access to our clinically proven professional solutions," said
Bradley Smith, CEO of
HALEO.
The All For Sleep app is available for download on the
App Store for iOS devices and on Google Play for Android
devices.
Apple App Store:
Dormez-vous : https://apps.apple.com/ca/app/traqueur-sommeil-dormez-vous/id1614481650?l=fr
Sleep
Country: https://apps.apple.com/ca/app/your-sleep-by-sleep-country/id1606736662?l=fr
Google Play Store:
Dormez-vous: https://play.google.com/store/apps/details?id=ca.dormezvous
Sleep
Country: https://play.google.com/store/apps/details?id=ca.sleepcountry
For more information about Sleep Country, please visit
www.sleepcountry.ca.
About Sleep Country
Sleep Country is Canada's
leading specialty sleep retailer with a national retail store
network and multiple robust eCommerce platforms. The Company
has 287 corporate-owned stores and
20 warehouses across Canada and operates under retail banners:
"Sleep Country Canada", with omnichannel operations in Canada excluding Québec; "Dormez-vous" with
omnichannel operations in Québec; "Endy", Canada's leading direct-to-consumer online
sleep solutions retailer; and recently acquired "Hush", one of
Canada's fastest-growing digital
retailers. Sleep Country is a purpose-led organization dedicated to
transforming lives by awakening Canadians to the power of sleep and
is committed to building a company culture of inclusion and
diversity where differences are embraced and valued. The Company
meaningfully and positively supports its environment and the
communities where it operates through its comprehensive mattress
and foundation recycling program that keeps mattresses out of
landfills, as well as its bed donation program that contributes new
and gently used mattresses and foundations to Canadian charities to
help families and children in need get a good night's sleep.
About HALEO Clinic
Founded in 2015, HALEO is a virtual sleep clinic whose mission
is to provide access to quality care based on clinically proven
solution for those suffering from insomnia or other sleep
disorders. From sleep education and screening to the
treatment of sleep disorders, HALEO helps improve the health and
performance of individuals, and works with employers to reduce
their costs and risks.
SOURCE Sleep Country Canada Holdings Inc. Investor Relations