PLANO, Texas, Dec. 21, 2020 /PRNewswire/ -- Toyota's
second wave of custom SEMA vehicles break cover today, just in time
for the holidays. The 2021 GR Supra Sport Top and overlanding-ready
TRD-Sport Trailer ensure that Toyota's on- and off-road performance
and adventure concepts continue to inspire Toyota fans and the
automotive
aftermarket.
This year Toyota's two-wave release plans mean that SEMA lives
on long after the show. The company previously unveiled four builds
in its wave one SEMA360 Showcase presentation, held Nov. 2, 2020. SEMA360 is the Specialty Equipment
Market Association's (SEMA) online program connecting the
automotive aftermarket industry in a year that makes the
traditional SEMA Show impossible.
"Our wave one reveals whet Toyota fans' appetite with four
creations – a bold, hand-painted GR Supra, two GR Supra drift cars,
and an outrageous overlanding-ready Tacoma pickup," said
Ed Laukes, group vice president –
Toyota Division Marketing. "But we saved the best for last, and
today we're proud to show off our latest creations, the 2021 GR
Supra Sport Top and the TRD-Sport Trailer, among some additional
content as well."
The new 2021 GR Supra Sport Top concept is a perfect follow up
to the wildly popular 2020 GR Supra Heritage Edition that debuted
at Toyota's 2019 SEMA Show display, exciting Supra fans worldwide
with its custom visual and performance upgrades paying homage to
the iconic MKIV Supra from the late '90s. And Toyota's TRD-Sport
Trailer answers the backroads adventure calling and the growing
popularity of overlanding getaways in a year where socializing with
family and friends is a challenge.
Highlights from Toyota's second wave of SEMA360 Showcase
creations include:
2021 GR Supra Sport Top
Inspired by the overwhelming
response to the GR Supra Heritage Edition that debuted last year,
Toyota set out to dream up a fitting companion. Conceptualizing an
open-air tribute to removable-top Supra models of the past, the
team put much thought into the unprecedented task of removing the
roof and a significant part of the GR Supra's structure. The crew
ensured structural rigidity by reinforcing large sections of the
vehicle's frame. The now iconic removeable roof includes two
composite panels that can be stored in the car's trunk. Unlike a
"T-Top" car, there is no center bar down the middle, just open air
as far as the eye can see. As a sibling to the GR Supra Heritage
Edition, the Sport Top delivers similar styling cues like the
MKIV-inspired basket handle wing and round taillights. At the
same time, it has a striking profile all its own that includes a
sexy black piano-finish canopy over the top.
TRD-Sport Trailer
Overlanding's growing popularity
inspired the Toyota team to think outside the box, as they sought
to make a true overland trailer out of a Tacoma pickup bed. The
truly over-the-top TRD-Sport Trailer concept serves as a base camp
to extend adventurers' off-highway fun while being pulled by a
Toyota truck or SUV. It features a remote-operated scissor-lift
that raises an innovative platform several feet out of the bed.
There's a Yakima four-person tent with an awning and fly
fishing-pole holders, a custom-built toilet and trash can, a
refrigerator, a hot water heater, fresh and gray water holding
tanks, a slide-out sink and stove, and efficient campsite lighting.
And that's just getting started, as the details and campsite
features are nearly endless.
2020 GR Supra Heritage Edition
This 500-plus
horsepower sports car wowed Toyota Supra fans when it debuted late
last year, and it makes an encore appearance in 2020 as the 'take
it to the next level' inspiration for this year's GR Supra Sport
Top. Returning to the spotlight for Toyota's second wave of
content, this one-off creation painted in Re-entry Red continues to
excite fans with its retro-inspired custom headlights, taillights,
and MKIV-style rear wing. Upgrades such as bigger brakes, tuned
engine, turbocharger and ECU, and custom front and rear suspension
ensure it performs as spectacularly as it looks.
The Ornamental Conifer Supra and the 4WD Overland-Ready Tacoma
also get a reprise from last month with a freshening of new
materials.
The final episodes for the GR Supra Sport Top and TRD-Sport
Trailer can be found here:
- GR Supra Sport Top Episode 3
- TRD-Sport Trailer Episode 3
About Toyota
Toyota (NYSE:TM) has been a part of
the cultural fabric in the U.S. for more than 60 years, and is
committed to advancing sustainable, next-generation mobility
through our Toyota and Lexus brands, plus our nearly 1,500
dealerships.
Toyota has created a tremendous value chain and directly
employs more than 36,000 in the U.S. The company has contributed
world-class design, engineering, and assembly of more than 30
million cars and trucks at our 9 manufacturing plants, 10 including
our joint venture in Alabama that
is scheduled to begin production in 2021.
To help inspire the next generation for a career in
STEM-based fields, including mobility, Toyota launched its virtual
education hub at www.TourToyota.com with an
immersive experience and chance to visit many of our U.S.
manufacturing facilities. The hub also includes a series of free
STEM-based lessons and curriculum through Toyota USA Foundation partners, virtual field trips
and more. For more information about Toyota, visit
www.toyotanewsroom.com.
Media Contacts:
Zachary Reed
zachary.reed@toyota.com
469-292-3499
Joshua Burns
joshua.burns@toyota.com
469-292-6449
For customer inquiries, please call: 800-331-4331
Note to Editors: Photos and b-roll can be found on
ToyotaNewsroom.com
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SOURCE Toyota