Alexa.com Customers Affected by Amazon Sunset Decision to Benefit from New Similarweb Free Offering
December 09 2021 - 7:21PM
Business Wire
Launch of Website-Ranking API One
of Several Similarweb Initiatives Designed to Help Alexa.com
Customers
Similarweb (NYSE: SMWB), a leading digital intelligence
platform, today announced the availability of a free
website-ranking API. The new free service is one of several steps
Similarweb is taking to help Alexa.com customers affected by
Amazon’s decision to sunset that service in May 2022. Companies
interested in using the new API can register here for more
information and access.
Alexa.com customers can also instantly view Similarweb site
ranking for free on the web. And for the first time, Similarweb is
launching a self-service offering, based on its premier digital
intelligence platform, that will address Alexa.com users’ needs and
use cases. This new offering will be available in all markets
globally through a simple credit card transaction.
A free trial of Similarweb is available here. Free trial users
will have unlimited access to Similarweb DigitalRank(TM), a
market-leading ranking of website performance, in addition to
Similarweb Digital Marketing and Research Intelligence premium
solutions, which help users go beyond simple ranking, enabling them
to uncover actionable insights that impact website traffic
performance. With these solutions, users can:
- Make strategic decisions based on the most
comprehensive, real-time view of competitive activity across all
digital marketing channels, not just website ranking scores.
- Spot new opportunities from traffic and engagement
trends as they are happening, and understand which audiences are
engaging with your competitors' websites and their industries over
time.
- Utilize real-time traffic share data to adapt to market
changes as they happen
- Benchmark engagement metrics and website performance
cross-industry to expose competitor’s digital strategies
- Analyze any marketing channel’s performance over time to
make data-backed decisions on where to allocate resources and ad
spend for maximum ROI
- Get critical audience demographic and behavioral
information, a metric missing from Alexa.com, to improve
targeting and user retention
- Discover and prioritize keyword opportunities based on
search volume, optimize traffic share per keyword, and monitor the
search traffic trends
Similarweb is a recognized leader in web traffic analytics and
ranking, and these services are backed by the company’s
comprehensive, granular, and timely data platform.
“Similarweb has always been a leader in terms of the data our
users get and the quality and accuracy our insights provide,” said
Or Offer, CEO and Founder of Similarweb. “Although it’s a
bittersweet moment with the closing of Alexa.com, I’m excited for
the opportunity it presents to expand our reach even further as we
become the standard for digital rankings and global website
intelligence.”
About Similarweb:
As the most trusted platform for understanding online behavior,
millions of people use Similarweb’s insights daily to strengthen
their knowledge of the digital world. We empower anyone — from the
curious individual to the enterprise business leader — to make
smarter decisions by understanding why things happen across the
digital ecosystem. Learn more here:
https://www.similarweb.com/corp/about/
All data, reports and related materials (“Materials”) provided
or made available by Similarweb Ltd. or any of its affiliates
(collectively, "Similarweb"), are intended for informational
purposes only. The Materials are based on data obtained from third
parties, including estimations and extrapolations based on such
data, and are not intended to be predictive of the movement of the
market prices of the securities of the company(ies) referred to
therein. Under no circumstances are the Materials to be considered
or relied upon in any manner as legal, tax or investment advice.
Similarweb shall not be responsible for the accuracy of the
Materials and shall have no liability for any decision by any third
party based in whole or in part on the Materials. Title and full
exclusive ownership rights in the Materials, the underlying data,
and any and all other Similarweb intellectual property (including
the Similarweb name, logo and other marks) remain solely with
Similarweb (except for third party trademarks and logos, which
remain the property of their respective owners). All rights not
expressly granted herein are reserved.
This Press release may contain certain "forward-looking
statements" as defined in Section 27A of the Securities Act of
1933, as amended, and Section 21E of the Securities Exchange Act of
1934, as amended. These forward-looking statements reflect our
current views regarding our intentions, products, services, plans,
expectations, strategies and prospects, which are based on
information currently available to us and assumptions we have made.
Actual results may differ materially from those described in such
forward-looking statements and are subject to a variety of
assumptions, uncertainties, risks and factors that are beyond our
control, including those described in our Securities and Exchange
Commission filings and reports including the final prospectus for
our initial public offering filed with the Securities and Exchange
Commission on May 11, 2021, as well as future filings and reports
by us. Except as required by law, we undertake no duty to update
any forward-looking statements contained in this release as a
result of new information, future events, changes in expectations
or otherwise.
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version on businesswire.com: https://www.businesswire.com/news/home/20211209006132/en/
Maayan Weiss Similarweb press@similarweb.com
Investor: Alex Wellins The Blueshirt Group, for
Similarweb ir@similarweb.com
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