MOUNTAIN
VIEW, Calif., May 3, 2023
/PRNewswire/ -- Pure Storage® (NYSE: PSTG), the IT
pioneer that delivers the world's most advanced data storage
technology and services, today announced that Cumulus VFX, a
premium VFX provider, is leveraging FlashBlade®, Pure
Storage's unified fast file and object platform, to manage
ever-growing data demands, achieve enhanced security, and minimize
the environmental impact of its data center - all supporting the
company's growth into a leading global VFX provider.
Customer Challenge:
Cumulus VFX, a premium visual effects (VFX) provider having
worked with the likes of Netflix and Foxtel, has grown rapidly
since its founding in 2010, gaining a global reputation for quality
and reliability in the VFX world.
Visual effects are at the center of modern film production, and
managing the sheer volume of information required to produce
photorealistic imagery presents a growing challenge to the
industry. With the rapid growth of its global client-base, Cumulus
VFX faced critical storage capacity challenges, a common problem in
the industry as the amount of technology and data applications
continue to grow.
To manage heightened demands, and ultimately support its rapid
growth, Cumulus VFX turned to Pure Storage and Agile Data Services,
a leading supplier of new and used enterprise IT hardware and
maintenance solutions, to build a future proof, enterprise-grade,
integrated data storage environment based on FlashBlade, Pure
Storage's unified fast file and object storage platform.
Customer Impact:
Cumulus VFX now operates its entire production environment on a
7x52 TB FlashBlade – including current projects for Disney, Warner
Bros and Bazmark. Benefits include:
- Improved Scalability and Performance: Cumulus VFX
reduced the management time of applications from hours to
minutes and, in some cases, even seconds with Pure
Storage's RapidFile Toolkit and its advanced Linux integration.
Pure also supports Cumulus VFX's management of applications like
Houdini, Blender, Autodesk Maya, Silhouette FX, 3D Equalizer, and
Adobe Photoshop. With improved speed and scalability, Cumulus VFX
increased the number of rendering artists from 20 to 60.
- Enhanced Data Security: Due to the nature of Cumulus
VFX's business, an outage while executing massive workloads with
developers could lead to catastrophe. Pure Storage enables enhanced
data security as mission-critical data can be encrypted at
rest.
- Reduced Data Center Footprint: Pure Storage's
FlashBlade, helping global organizations achieve up to 67% in
direct energy savings versus competitors, enabled Cumulus VFX to
minimize carbon emissions with higher rack density and improved
performance.
Executive Insight:
"As an IT decision maker, there's an obligation to put the most
efficient, lowest impact solutions in place across our IT
environment. What Pure Storage provides in four to six units would
take competitors 96 units. Pure Storage not only ticked all the
performance and technical requirements, but it had the best energy
footprint. Cumulus VFX's decision to move to Pure Storage
FlashBlade was a no-brainer - the company is leaps ahead of the
competition." – Nicky Ladas,
Chief Technologist, Cumulus VFX.
"The visual effects industry has highly demanding computing
requirements with tremendous volumes of unstructured data.
Companies like Cumulus VFX are right on the cutting edge of
innovation and are doing Australia
proud. Pure is delighted to be able to support the great work that
they do with our unified fast file and object platform to tame all
that unstructured data." - Amy
Rushall, Area Vice President, Australia & New
Zealand, Pure Storage.
Learn More:
- Case Study: Setting New Standards for Planet-Friendly VFX
About Pure Storage
Pure Storage (NYSE: PSTG)
uncomplicates data storage, forever. Pure delivers a cloud
experience that empowers every organization to get the most from
their data while reducing the complexity and expense of managing
the infrastructure behind it. Pure's commitment to providing true
storage as-a-service gives customers the agility to meet changing
data needs at speed and scale, whether they are deploying
traditional workloads, modern applications, containers, or more.
Pure believes it can make a significant impact in reducing data
center emissions worldwide through its environmental sustainability
efforts, including designing products and solutions that enable
customers to reduce their carbon and energy footprint. And with the
highest Net Promoter Score in the industry, Pure's ever-expanding
list of customers are among the happiest in the world. For more
information, visit www.purestorage.com.
Analyst Recognition
Leader in the 2022 Gartner Magic
Quadrant for Primary Storage
Leader in the 2022 Gartner Magic Quadrant for Distributed File
Systems & Object Storage
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Pure Storage, the "P" Logo and all Pure Storage product and
service names mentioned are trademarks or registered trademarks of
Pure Storage. All other trademarks or names referenced in this
document are the property of their respective owners.
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SOURCE Pure Storage