Pitney Bowes MapInfo Pro 64 Bit Advances the Consumerization of Mapmaking
November 20 2014 - 12:01AM
Business Wire
MapInfo Pro 64 bit cuts training time for users
down by 70 percent, from two weeks to two days
Pitney Bowes Inc. (NYSE:PBI) announced today the release of
MapInfo Pro 64 bit, which simplifies map production and enables
businesses to quickly and easily create and analyze important
geographic data. Built on MapInfo technology, the new release
highlights Pitney Bowes’ ongoing investment in its location
intelligence software that’s used by more than a billion people
worldwide.
As businesses expand to new markets or explore opportunism to
optimize existing operations, they are turning to spatial analysis.
Instead of crunching data trapped within structured spreadsheets,
industry leaders are depending on visually accessible maps to see
connections between data points and drive deeper analytic insights.
However, widespread adoption of the geographic information systems
software (GIS) that build these maps is being hampered by complex
offerings that require data scientists and experts for
operation.
Now, MapInfo Pro 64 bit is simplifying and democratizing
mapmaking for everyday business functions. With an intuitive user
interface, live editing capabilities and geomapping
functionalities, MapInfo Pro 64 bit cuts training time for users
down by 70 percent, from two weeks to two days, enabling businesses
to see their data sooner and drive innovation before the
competition.
“We live in a world based on connection. Business professionals,
regardless of industry, want to take real world data and see it in
new ways,” says James Buckley, Senior Vice President and General
Manager, Location Intelligence, Pitney Bowes. “But understanding
these connections is more than just seeing them -- it’s about using
those visualizations to outshine the competition, to improve the
customer experience and to make better, more informed business
decisions. MapInfo Pro 64 bit is empowering business professionals
to make these data-driven decisions by bringing map making to their
fingertips.”
Geographic information systems are only as good as the data they
analyze. MapInfo Pro 64 bit is host to one of the largest sources
of data from on-the-ground experts around the globe. Product users
have access to 350 unique datasets, gathered across 240
countries/territories and 13 distinct categories, including 85
million points of interest. Now, mainstream industries in 125
countries, across 16 languages are using Pitney Bowes software to
drive innovation; samples include:
- Wireless telecommunications
organizations are using maps to make more targeted and accurate
network plans.
- City planners and economic developers
are using maps to more efficiently plan and optimize local citizen
services.
- Insurance providers are using maps to
better assess high risk areas and enable their customers to receive
the right coverage.
- Retailers are using maps to deliver
more targeted marketing and increase revenue through site location
planning.
- Financial service institutions are
using maps to discover areas of economic growth and better predict
opportunities of investment.
- Mining companies are using maps to
visualize copper concentration measurements in resource
exploration.
Customer Insights
MapInfo Pro 64 bit recently launched to existing customers. User
feedback highlights the product’s improved capabilities and
customer loyalty:
“Very impressed with the new, faster MapInfo Pro.” Karen
Wong, Senior Analyst, BT Financial Group
“As a long time user of MapInfo Professional, I’m excited
about the improvements coming in the 64-bit release and the
transformation the product has made. Talk about innovation fast
forwarded!” Nick Roesler, Geospatial Services Supervisor,
Willoughby City Council
“Much Welcome--great improvements to an engine I’ve been
using 20-plus years. The future looks great.” Philip Bignall, GIS
Specialist, Telstra
“There are a lot of people out there who have no idea how
useful their information could be if they could just map it.” Ryan
Richter, GIS Data Analyst, Cox Communications
About Geographic Information Systems
Geographic information systems (GIS) have existed for more than
100 years to analyze the influence and effects of topographic,
environmental and demographic data. The first computerized GIS was
introduced into the marketplace in 1960 and since then, the GIS
profession has grown to include numerous disciplines addressing
varying business needs. The U.S. Department of Labor Statistics
predicts that by 2020, well over half a million professionals will
be employed within the GIS profession.
About Pitney Bowes
Pitney Bowes provides technology solutions for small, mid-size
and large firms that help them connect with customers to build
loyalty and grow revenue. Many of the company’s solutions are
delivered on open platforms to best organize, analyze and apply
both public and proprietary data to two-way customer
communications. Pitney Bowes includes direct mail, transactional
mail and call center communications in its solution mix along with
digital channel messaging for the Web, email and mobile
applications. Pitney Bowes: Every connection is a new opportunity™.
www.pb.com.
Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20141119006621/en/
Pitney Bowes Inc.Emily Simmons,
843-467-1071emily.simmons@pb.com
Pitney Bowes (NYSE:PBI)
Historical Stock Chart
From Jun 2024 to Jul 2024
Pitney Bowes (NYSE:PBI)
Historical Stock Chart
From Jul 2023 to Jul 2024