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KeyBank Helps Small Businesses Meet Cash Flow Challenges CLEVELAND, Oct. 27 /PRNewswire-FirstCall/ -- Two Key Small Business Banking products featuring promotional rates and discounts are helping small business clients manage difficult cash flow situations while saving money. The Small Business Responsive Line of Credit and the Small Business Term Loan are both designed to assist small businesses in working through budget concerns while taking advantage of savings opportunities. Promotional rates for both products are only available through November 29. "Small businesses need to have funds available in order to grow. Expenses such as equipment upgrades and purchases, and costs associated with expansion are necessary for companies to reach their potential," said Patrick B. Murphy, segment manager for micro small business at KeyBank. "Key is here to make that growing process as easy as possible by offering a line of credit and a term loan that can save businesses money as they head into the end of the fiscal year." KeyBank's Small Business Responsive Line of Credit* features a promotional rate of the Wall Street Journal Prime Rate prime minus 0.50 percent for the first 12 months on new accounts. This rate is only available to those clients with a new or existing Key business checking account and whose line of credit application is approved. The Responsive Line of Credit is ideal for businesses that require access to available funds on an ongoing basis. The Small Business Term Loan* features promotional fixed rates as low as 5.49 percent depending on credit worthiness. Clients opening a new term loan will also have their origination fee waived, which could mean savings of up to $1,000 depending on the size of the loan. These promotional rates and discounts require a new or existing Key business checking account and an approved loan application. The promotional rate can be applied for a maximum of 60 months for term loan up to $150,000. Businesses interested in these products can visit any KeyCenter, call 1-888-KEY4BIZ(R) or visit http://www.key.com/smallbiz . Key Small Business Banking Key is one of the nation's largest lenders to small businesses with annual sales revenues of up to $10 million. Key's expert relationship managers provide small businesses with comprehensive deposit, investment and credit products, and business advisory services, delivered through multiple channels. Key also provides small business owners with an information-rich Web site ( Key.com/smallbiz ) that includes the Online Solutions Center, an interactive resource for obtaining information on growing and managing a business. KeyCorp Cleveland-based KeyCorp (NYSE:KEY) is one of the nation's largest bank- based financial services companies, with assets of approximately $84 billion. Key companies provide investment management, retail and commercial banking, consumer finance, and investment banking products and services to individuals and companies throughout the United States and, for certain businesses, internationally. The company's businesses deliver their products and services through KeyCenters and offices; a network of nearly 2,200 ATMs; telephone banking centers (1.800.KEY2YOU); and a Web site, Key.com(R), that provides account access and financial products 24 hours a day. * Credit products subject to credit approval. Line of credit introductory rate is based on the Wall Street Journal Prime Rate minus .50% (3.50% as of 10/01/03) for the first 12 months and will revert to standard pricing index thereafter. Term loan promotional fixed rate is good on loans $25,001 - $150,000 for up to 5 years and can be as low as 5.49% depending on credit worthiness. Promotional offer is effective for Small Business Responsive Lines of Credit and/or Small Business term loans applied for by November 29, 2003. Rates subject to change. DATASOURCE: KeyCorp CONTACT: Jennifer Raynor of KeyCorp, +1-216-689-5273, or email, Web site: http://www.key.com/ http://www.key.com/smallbiz http://www.key.com/newsroom

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