Getty Images and the International Olympic Committee Sign Renewal Agreement
December 07 2023 - 8:57AM
Getty Images (NYSE: GETY), a preeminent global visual
content creator and marketplace, today announced it has renewed a
long-term agreement with the International Olympic Committee (IOC),
with Getty Images continuing to serve as the Official Photographic
Agency of the International Olympic Committee. Content captured as
the Official Photographic Agency will be supplied to the IOC, its
sponsors and other members of the IOC family, complementing Getty
Images’ broader independent photographic media coverage of the
Olympic Games.
“We’re proud to continue building the collaboration between
Getty Images and the IOC, leaning on our visual expertise and
award-winning sports photographers, editors and proprietary
technologies to capture iconic moments of the Olympic Games through
unique creative perspectives and brought to our customers at the
fastest possible speed,” said Ken Mainardis, Global Head of
Editorial for Getty Images. “The global reach of the
Olympic Games is unparalleled, and this association allows us to
continue to support the Olympic family with the compelling content
they need to tell their own stories of the world’s largest sporting
event.”
For the upcoming Olympic Games Paris 2024, Getty Images
will deploy a team of 140, using innovative and proprietary
technology to shoot more than 2.5 million images from the Opening
Ceremony on July 26th to the Closing Ceremony on August 11th.
Getty Images will also capture unique angles of indoor sports
like swimming and gymnastics using cameras placed underwater and in
the roofs of venues.
Jérôme Parmentier, VP of Media Rights & Partnerships
at the IOC added that, “The IOC is very happy to continue
our collaboration with Getty Images and utilize its ability to
capture the spirit of the Olympic Games and accomplishments of
Olympic athletes.”
The extension of this long-standing relationship underlines
Getty Images’ commitment to the IOC and to the Olympic Movement
stakeholders. Getty Images has covered 14 editions of the
Olympic Games and 14 editions of the Olympic Winter Games since
1968 as Allsport and subsequently as Getty Images.
Getty Images works with many of the most significant sports
leagues and governing bodies in the world. In addition to its work
with the IOC, Getty Images is the official photographer or
photographic partner to over 120 of the world’s leading sport
governing bodies, leagues, and clubs, including the PGA, FIFA, NBA,
Major League Baseball, National Hockey League, UEFA, FA, UFC,
NASCAR, PGA of America, and Manchester United.
For more information about Getty Images’ coverage of past and
future Olympic Games, visit
https://www.gettyimages.com/collections/olympics
Media Contact: Alex
Lazaroualex.lazarou@gettyimages.com
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