Ongoing Support for Breast Cancer Patients
Through Initiatives Focused on Education and Elevating Patient
Voices
IRVINE,
Calif., Oct. 19, 2023 /PRNewswire/ -- Yesterday,
on Breast Reconstruction Awareness Day (National BRA
Day), Allergan Aesthetics, an AbbVie company (NYSE: ABBV),
launched Reblossom, a coffee table book featuring a
collection of patient stories and photographs that celebrates the
resilience of breast cancer survivors and thrivers. The
Reblossom book was created through the support of Allergan
Aesthetics by photographer Erez
Sabag in collaboration with Board-Certified Plastic Surgeon,
Dr. Jonathan
Bank. Reblossom explores the stories of 12 women
and their unique journeys with breast cancer and breast
reconstruction. All proceeds from the purchase of the
Reblossom book benefit Living Beyond Breast
Cancer (LBBC), a national nonprofit organization that connects
people with trusted information and a community of support. To
donate and receive your copy of the Reblossom book, visit
www.reblossomexhibit.com.
"We are honored to support The Reblossom Project and
celebrate the women who have bravely shared their personal
experiences in this book. I've learned so much from their stories
about how they found beauty through the challenges faced throughout
their diagnosis, treatment, and recovery," said Carrie Strom, President, Global Allergan
Aesthetics and Senior Vice President, AbbVie. "This project is part
of our dedication to the breast cancer community and ongoing
commitment to uplifting their voices by partnering with
organizations throughout the year to further drive support,
education, and awareness."
In addition to honoring patients through The Reblossom
Project, Allergan Aesthetics continues to support breast cancer
patients through various partnerships and initiatives,
including:
- Natrelle® at #CancerCulture's (R)Evolution
Event during New York Fashion Week: Natrelle®
was a top sponsor for (R)Evolution, a fashion show highlighting the
unique stories of breast cancer previvors and thrivers. The show
was hosted by #CancerCulture, a nonprofit organization founded and
led by breast cancer patients, in collaboration with AnaOno, a line
of mastectomy bras and lingerie made for women with breast
cancer.
- Natrelle® Inspires Bra, a
Natrelle® x AnaOno Collaboration: A
partnership with AnaOno to sponsor the creation of a purposefully
designed bralette for breast cancer patients that gives back. For
every bra sold, one is donated to a breast cancer patient in
need.
- Natrelle® Cares Package: A
thoughtfully curated collection of items created by breast cancer
survivors and other resources provided to breast cancer patients,
survivors, and previvors. The package includes educational
resources to support and empower women. To learn more, visit
www.natrellecares.com.
- Not Just One Documentary: A documentary featuring seven
inspiring women diagnosed with stage four breast cancer who came
together for a common cause at New York Fashion Week. All proceeds
from this film benefit METAvivor, a nonprofit organization
dedicated to funding metastatic breast cancer research. Watch now
on Amazon Prime Video.
- Additional Partnerships: Working with like-minded
organizations who share the same goals, such as Close the Loop
5K, National BRA Day, Young Survival
Coalition, Adelphi NY Statewide Breast Cancer Hotline & Support
Program, Sisters Network® Inc., ALAS Wings, Pink
Lemonade Project, Living Beyond Breast Cancer, Breast Cancer
Resource Center, AiRS Alliance in Reconstructive Surgery, and
Susan G. Komen in Austin,
Chicago, New Jersey, Orange
County, Calif., and San Francisco.
For more information on each of these initiatives, visit
www.natrellecares.com and follow the conversation on Instagram
@NatrelleBreastReconstruction, #ThePowerOfYou,
#MyReconReason.
Natrelle® Breast Implants IMPORTANT
SAFETY INFORMATION
Breast implants are not lifetime devices. The longer patients
have them, the greater the chance they will develop complications,
which may require more surgery. Breast implants have been
associated with a cancer of the immune system called breast
implant–associated anaplastic large cell lymphoma (BIA-ALCL). Some
patients have died from BIA-ALCL. Patients have also reported a
variety of systemic symptoms such as joint pain, muscle aches,
confusion, chronic fatigue, autoimmune diseases, and
others.
Natrelle® Breast Implants are for breast
reconstruction to replace breast tissue that was removed due to
cancer or trauma or that failed to develop properly due to severe
breast abnormality, and for revision surgery to improve primary
breast reconstruction.
You should not get breast implants if you currently have an
active infection, untreated breast cancer or precancer, or are
pregnant or nursing. Tell your doctor about any conditions you
have, any medications you are taking, and any planned cancer
treatments. Breast implantation is likely not a one-time surgery.
Having implants removed and not replaced may lead to permanent
cosmetic changes of the breasts. Breast implants may affect
breastfeeding. Gel implants may rupture without symptoms, so
periodic imaging after surgery is recommended.
Key complications are reoperation, implant removal, implant
rupture, implant deflation with saline-filled implants, and severe
capsular contracture.
Talk to your doctor for more information.
The use of Natrelle® Breast Implants is
restricted to licensed physicians who provide information to
patients about the risks and benefits of breast implant
surgery.
About Allergan Aesthetics
At Allergan Aesthetics, an AbbVie company, we develop, manufacture,
and market a portfolio of leading aesthetics brands and products.
Our breast reconstruction products include breast implants, tissue
expanders, implant delivery sleeve devices, and high-quality fat
processing to ensure that whatever decision a patient makes
regarding breast reconstruction, she has innovative product
offerings available to achieve her desired outcome. We are
committed to the breast cancer community, and strive to raise
awareness about breast health, to provide education to those
affected by breast cancer. Most importantly, we strive to support
women on their unique breast cancer journeys. For more information,
visit www.AllerganAesthetics.com.
About AbbVie
AbbVie's mission is to discover and deliver innovative medicines
and solutions that solve serious health issues today and address
the medical challenges of tomorrow. We strive to have a remarkable
impact on people's lives across several key therapeutic areas –
immunology, oncology, neuroscience, and eye care – and products and
services in our Allergan Aesthetics portfolio. For more information
about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on
Twitter, Facebook, Instagram, YouTube and LinkedIn.
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SOURCE AbbVie