Industry Analyst Reports Confirm Digital Adoption Platforms (DAPs) Are Must-Have Enterprise Technology As Category Reaches New Heights
October 01 2024 - 9:00AM
WalkMe, a leading provider of digital adoption
solutions for effectively navigating technology change, has been
recognized as the leader in generative AI (GenAI) capabilities
within the DAP market. Recent industry analyst reports emphasize
WalkMe's position as the most comprehensive DAP solution available
for enterprises aiming to accelerate adoption, boost productivity,
and deliver ROI from their software investments.
DAPs in the era of AI transformation
The market imperative created by steep investments in GenAI and
WalkMe's creation of the first proactive contextual AI copilot,
WalkMeX, have ushered in a new era for DAPs.
“The integration of generative AI marks a pivotal shift in the
evolution of Digital Adoption Platforms, fundamentally transforming
how users engage with software,” said Dr. Bob Sutor, Vice
President, Emerging Technologies, The Futurum Group.
“WalkMe, at the forefront of this change, is pioneering AI-powered
solutions that not only guide but also anticipate and automate
workflows across applications. This new generation of DAPs is
driving unprecedented levels of personalization, efficiency, and
ROI, making them indispensable for organizations navigating complex
digital landscapes and accelerating true digital
transformation.”
Gartner finds that “Ninety-five percent of employees say
improving their digital technology skills for work effectiveness is
very important. Additionally, on average, 75.1% say improving
everyday AI skills is important to advancing their career, yet 34%
struggle to find the information or data they need to effectively
perform their jobs at least sometimes.” Gartner, Market Guide for
Digital Adoption Platforms, Melissa Hilbert, Stephen Emmott, Maria
Marino, Joe Mariano, 17 September 2024.
DAPs must be AI-powered, contextual, proactive, and omnipresent
across today’s digital workspace. Out of the 13 vendors featured in
the Gartner Market Guide for Digital Adoption Platforms, WalkMe is
the only vendor who meets all the vendor capabilities analyzed by
Gartner.
Context matters
An effective copilot should seamlessly put AI to work across
every application and workflow in the enterprise and have a deep
understanding of the user’s role. Doing that requires a profound
understanding of context.
“WalkMe is the first digital adoption platform (DAP) to
introduce generative AI (GenAI), and uses context sensitivity to
identify user problems, suggest appropriate solutions, and resolve
the problem with one or two clicks,” Omdia Research recently said
in its report: WalkMe Introduces Push Generative AI for Digital
Adoption.
“Combined with a database of 12 years of user behavior, the
WalkMe GenAI feature is able to “push” context-aware and
historically proven suggestions to users. The traditional model of
AI interaction involves a “pull” approach, where the user initiates
the interaction by asking a question or requesting information,”
Omdia Research notes.
“There is perhaps no greater validation that what we’ve built
has become essential to the enterprise than our $1.5 billion
acquisition by SAP,” said Dan Adika, CEO & Co-Founder
of WalkMe. “On the coattails of recent major industry
awards such as two Globee Awards for Artificial Intelligence and AI
Chatbot Innovation of the Year Award, WalkMe is thrilled to
continue to lead the DAP category into the AI transformation era
and beyond. Together with SAP, WalkMe is better suited than ever to
continue leading the DAP category forward with our relentless
pursuit of innovation.”
About WalkMeWalkMe, an SAP company, pioneered
the world’s leading Digital Adoption Platform, enabling
organizations to navigate the change brought on by technology.
Leveraging over a decade of experience, WalkMe’s platform
integrates generative AI to deliver proactive, accessible, and
actionable insights. Our context-aware solutions guide users
through any workflow, identifying and resolving digital friction to
ensure seamless execution of critical processes across all
departments. Trusted by global leaders like IBM, Nestlé,
ThermoFisher Scientific, and the U.S. Department of Defense, WalkMe
empowers organizations to maximize software ROI and drive
people-centric digital transformation. Visit www.walkme.com.
Media Contact:Melanie Paschpress@walkme.com
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