SmileDirectClub Appoints David Rodriguez as Vice President of Professional Relations and Marketing
June 15 2022 - 8:01AM
SmileDirectClub, Inc. (Nasdaq: SDC), the next generation oral care
company with the first medtech platform for teeth straightening,
today announced the appointment of David Rodriguez as Vice
President of Professional Relations and Marketing. Mr. Rodriguez
will lead the Company’s professional education and key opinion
leader strategy, developing and deepening SmileDirectClub’s
programs and relationships in the professional channel and
throughout the dental industry.
Mr. Rodriguez brings over two decades of experience in dental
marketing, continuing education, and professional relations to
SmileDirectClub from creating and scaling programs for Align
Technology’s Invisalign product, as well as at Henry Schein Dental
and Straumann USA. In his role, he will cultivate collaborative
relationships for SmileDirectClub in the dental industry and
academia to increase understanding, acceptance and adoption of its
pioneering telehealth model for orthodontia and the many benefits
to the industry through the Company’s Partner Network program.
“We are pleased to welcome David Rodriguez to the
SmileDirectClub team and gain his expertise and connections from
creating several successful professional relations and education
programs across the dental industry, including for clear aligner
therapy,” said David Katzman, Chief Executive Officer and Chairman,
SmileDirectClub. “SmileDirectClub’s sentiment with dental
professionals has significantly improved over the last two years,
and under his leadership we anticipate even further progress that
will ignite additional growth of the Partner Network and adoption
of our model in the dental industry.”
Since launching in the U.S. in 2014, SmileDirectClub has become
one of the fastest-growing health technology companies, enabling
care to more than 1.7 million customers around the world while
saving them more than $5 billion collectively over the cost of
traditional braces.
*Source: Calculated using the SinglePay price for
SmileDirectClub aligners as of 4/20/2022 vs. average fees
(including diagnostics and in-person exams) for treatment of
mild-to-moderate malocclusion with braces as reported in a survey
of orthodontists.
About SmileDirectClub SmileDirectClub, Inc.
(Nasdaq: SDC) (“SmileDirectClub”) is an oral care company and
creator of the first medtech platform for teeth straightening.
Through its cutting-edge telehealth technology and vertically
integrated model, SmileDirectClub is revolutionizing the oral care
industry. SmileDirectClub’s mission is to democratize access to a
smile each and every person loves by making it affordable and
convenient for everyone. SmileDirectClub is headquartered in
Nashville, Tennessee, USA. For more information, please visit
SmileDirectClub.com.
Contact:SmileDirectClub Media Relations:
Press@SmileDirectClub.comSmileDirectClub Investor Relations:
InvestorRelations@smiledirectclub.com
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