SimpleTech Announces Industry's Highest Capacity External Hard Drive; 400GB SimpleDrive High-Speed USB 2.0/FireWire Combo Hard D
March 15 2004 - 7:57AM
PR Newswire (US)
SimpleTech Announces Industry's Highest Capacity External Hard
Drive; 400GB SimpleDrive High-Speed USB 2.0/FireWire Combo Hard
Drive With StorageSync(TM) Automatic Backup Software New Hard Drive
to be Showcased at CeBIT 2004 in Hannover, Germany SANTA ANA,
Calif., March 15 /PRNewswire-FirstCall/ -- SimpleTech, Inc. , a
designer, manufacturer and marketer of custom and open-standard
memory solutions based on Flash memory and DRAM technologies, today
announced the industry's highest capacity external hard drive -- a
400GB SimpleDrive Deluxe with a USB 2.0 & FireWire combination.
The company also extended its SimpleDrive Deluxe product line with
the addition of 120, 160, and 250GB capacities. SimpleTech is
exhibiting at CeBIT (Hall 20/Stand E18),in Hannover, Germany, March
18-24, 2004. SimpleDrive External Hard Drives are a cost-effective
way to add storage to any Mac or PC desktop or notebook computer
quickly and easily, and they are also ideal for backing up data.
SimpleDrive External HardDrives are also available with USB
2.0-only. 400GB SimpleDrive External Hard Drives provide enough
capacity to store a combination of 6,500 hours of high quality
digital music, 7,200 digital photos, 16 hours of digital video, 72
digital games and 120 software programs. "The storage demands of
data-rich applications, such as digital photography, digital music,
multimedia files, software applications, games and operating
systems, are met by the SimpleDrive product offerings," said Ken
Roberts, director of product marketing at SimpleTech.
"Additionally, external storage should be part of any good backup
strategy plan, in the office, on the road or at home." For added
data safety and security, SimpleTech's StorageSync(TM) automatic
backup software for Windows is included free with the SimpleDrive.
The software is easy to use and is completely automatic, enabling
fast and easy backup, restoration and synchronization for an entire
PC or selected files and folders. SimpleDrive External Hard
Drivesoffer lightning-fast storage with transfer speeds up to 480
Mb/sec. and operates at 7200 RPM for fast throughput. The
SimpleDrives are also backward compatible with USB 1.1 and
compatible with Window's(R) and Macintosh(R) operating systems.
They offer convenient plug-and-play installation and are mass
storage compliant and hot-swappable. SimpleDrive External Hard
Drives include a security lock slot to prevent unauthorized removal
of the SimpleDrive, providing the reliability and security that
users demand. A security cable can be used to attach the drive to a
secure and immovable object, such as a wall or desk. With a newly
designed fan-free sleek aluminum case, the drives dissipate heat,
providing ultra-quiet and cool operation. The SimpleDrive measures
5.51" (H) x 8.86" (L) X 1.35" (D). Manufacturers suggested retail
price for the 400GB SimpleDrive High-Speed USB 2.0 & FireWire
Combo External Hard Drive is $499.99, and $469.99 for the 400GB
capacity with USB 2.0-only. General availability of the new 400GB
SimpleDrive External Hard Drive is expected in April. SimpleTech
External Hard Drives are available at BJ's Wholesales, Sam's Club,
Amazon.com, Buy.com, CDW, J&R Music World, Ingram Micro,Micro
Center, Insight, NewEgg, PC Connection, PC Mall, Zones, and
SimpleTech's online retail store. The 400GB SimpleDrive External
Hard Drives come with a three-year warranty backed by SimpleTech's
reputation for quality and support. About SimpleTech SimpleTech,
Inc. designs, manufactures and markets custom and open-standard
memory solutions based on Flash and dynamic random access memory,
or DRAM, technologies. With headquarters in Santa Ana, California,
the company offers a comprehensive line of more than 2,500 products
and specializes indeveloping high-density memory modules, memory
cards and storage drives. For more information, visit the company's
Web site at http://www.simpletech.com/. SAFE HARBOR This release
may contain forward-looking statements that involve risks and
uncertainties, including, but not limited to statements concerning
the performance of SimpleTech's SimpleDrive External Hard Drives.
Actual results may differ materially from the results predicted.
Important factors which could cause actual results to
differmaterially from those expressed or implied in the
forward-looking statements are detailed under "Risk Factors" in
filings with the Securities and Exchange Commission made from time
to time by SimpleTech, including its annual report on Form 10-K,
its quarterly reports on Form 10-Q, and its current reports on Form
8-K. Other factors that could cause our actual results to differ
materially from those expressed or implied in the forward-looking
statements include the following risks: SimpleTech's SimpleDrive
External Hard Drives may not perform in the manner anticipated and
customer demand for such products may not grow as projected. Also
due to unforeseen market conditions the price and availability
dates might be adversely affected. SimpleTech undertakes no
obligation to release publicly any revisions to any forward-looking
statements to reflect events or circumstances occurring after the
date hereof or to reflect the occurrence of unanticipated events.
Note to Editors: Product photography is available. Please visit
http://www.simpletech.com/marketing/. In the "Search by" box on the
left, type "R1050," or, if you prefer, send your request for images
to . For CeBit attendees, an online press kit is available at
http://www.simpletech.com/cebitpress. DATASOURCE: SimpleTech, Inc.
CONTACT: media, Elaine Marshall, Director of Public Relations,
+1-949-260-8219, , or Jose Zavala, PR Representative,
+1-949-260-8290, , or investors, Mitch Gellman, Director of
Investor Relations, +1-949-260-8328, , all of SimpleTech, Inc. Web
site: http://www.simpletech.com/marketing Web site:
http://www.simpletech.com/cebitpress Web site:
http://www.simpletech.com/
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