SimpleTech Announces Nitro High Speed Memory Product Line Advanced, High Performance Desktop Memory Geared Towards PC Gaming Applications SANTA ANA, Calif., Nov. 12 /PRNewswire-FirstCall/ -- SimpleTech, Inc. , a designer, manufacturer and marketer of custom and open-standard memory solutions based on Flash memory and DRAM technologies, today announced its new line of advanced, premium desktop memory products, Nitro(TM) High Speed Memory. Nitro will be demonstrated for the first time at Comdex, November 17-20, 2003, in Las Vegas by Giga-Byte Technology at The Venetian Hotel and Resort, Venetian Ballroom-J, 3355 Las Vegas Blvd. South. Nitro modules are micro-engineered and extensively tested to provide increased CPU speed and performance for demanding applications such as computer gaming and other computer-enthusiast applications. "With products ranging from PC3500 to PC4000 and with capacities from 256MB to 1 GB, Nitro is the ideal solution for avid gamers and manufacturers of gaming systems alike," said Kavous Vakilian, DRAM product manager for SimpleTech. "Nitro offers users the ability to push the performance of their system to the limit." With enhanced performance, Nitro PC3500 modules are rated to operate at DDR433, Nitro PC3700 modules are rated to operate DDR466, and Nitro PC4000 modules are rated to operate at DDR500. Aluminum heat spreader for thermal diffusion keeps memory cool to aid in achieving superior performance, as well as prolonging the life of the product. Nitro modules are currently shipping in single 256MB and 512MB capacities, as well as dual channel, matched module pair kits in 512MB (2 x 256MB) and 1GB (2 x 512MB). Manufacturers suggested retail price will range from $119 to $399 for different capacity and speed grades. A preferred choice of memory for avid PC users and serious gamers, Nitro enables enthusiasts to enhance their system by increasing performance parameters that reduce latency on memory intensive applications. Additional product information can be found by visiting http://www.simpletech.com/nitro. As with all SimpleTech products, Nitro memory modules come with a lifetime guarantee backed by SimpleTech's reputation for quality and support. About SimpleTech SimpleTech, Inc. designs, manufactures and markets custom and open-standard memory solutions based on Flash and DRAM memory technologies. Headquartered in Santa Ana, California, the company offers a comprehensive line of over 2,500 products and specializes in developing high-density memory modules, memory cards and storage devices. For more information, visit the company's Web site at http://www.simpletech.com/. SAFE HARBOR This release may contain forward-looking statements that involve risks and uncertainties, including, but not limited to, statements concerning the performance of SimpleTech's Nitro(TM) product line, the Nitro product line's suitability for avid gamers and manufacturers of gaming systems and the characterization of the Nitro product line as a preferred choice of memory for avid PC users and serious gamers. Actual results may differ materially from the results predicted. Important factors which could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under "Risk Factors" in filings with the Securities and Exchange Commission made from time to time by SimpleTech, including its Registration Statement on Form S-1, as amended, originally filed with the Securities and Exchange Commission on October 1, 2003 and declared effective on October 23, 2003 and its Annual Report on Form 10-K, its quarterly reports on Form 10-Q, and its current reports on Form 8-K. Other factors that could cause our actual results to differ materially from those expressed or implied in the forward-looking statements include the following risks: SimpleTech's Nitro High Speed Memory may not perform in the manner anticipated and customer demand for such products may not grow as projected. SimpleTech undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances occurring after the date hereof or to reflect the occurrence of unanticipated events. DATASOURCE: SimpleTech, Inc. CONTACT: media, Elaine Marshall, Public Relations, +1-949-260-8219, , or investors, Mitch Gellman, Director of Investor Relations, +1-949-260-8328, , both of SimpleTech, Inc. Web site: http://www.simpletech.com/

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