FOR IMMEDIATE RELEASE                                                       
        

3 April 2003

                          Paramount plc ("Paramount")                          

               Response to Groupe Chez Gerard ("GCG") statement                

The board of Paramount welcomes today's statement by the Independent Directors
of Groupe Chez Gerard plc recommending Groupe Chez Gerard shareholders to
accept the Offer and elect for the Cash Alternative.

Paramount endorses the Independent Director's decision to support the Offer and
encourages those shareholders who wish to take up the Cash Alternative to do so
as soon as possible.

Paramount would like to remind GCG Shareholders that it is Paramount's
intention to terminate the Cash Alternative at 3.00pm on 10 April 2003,
provided that, at that time, valid acceptances along with the GCG Shares
already owned by Paramount together exceed 50 per cent. of the issued ordinary
share capital of Groupe Chez Gerard. 

The Share Offer will remain open for acceptance until further notice.

                                   - ENDS -                                    

Enquiries:

Guy Naggar, Chairman of Paramount plc                 Tel: 020 7834 8060
                                                                        
Nick Basing, Chief Executive Designate of Paramount   Tel: 020 7834 8060
                                                                        
Barry Saint, Dawnay, Day Corporate Finance Limited    Tel: 020 7509 4570
                                                                        
Tim Robertson, CardewChancery                         Tel: 020 7930 0777
                                                                        

The availability of the Offer to persons not resident in the United Kingdom may
be affected by the laws of their relevant jurisdiction. Persons who are not
resident in the UK should obtain their own advice and observe any applicable
legal and regulatory requirements. The Offer is not being made, directly or
indirectly, in or into, or by use of the mails, or by any means or
instrumentality (including, without limitation, telephonically or
electronically) of interstate or foreign commerce, or any facilities of a
securities exchange, of the United States, Australia, South Africa, Canada or
Japan, and the Offer is not capable of acceptance by any such use, means,
instrumentality or facility from within the United States, Australia, South
Africa, Canada or Japan. Accordingly, copies of this announcement are not
being, and must not be, directly or indirectly, mailed or otherwise forwarded,
distributed or sent in or into the United States, Australia, South Africa,
Canada or Japan and persons receiving this announcement (including custodians,
nominees and trustees) must not mail or otherwise forward, distribute or send
it in or into the United States, Australia, South Africa, Canada or Japan.
Doing so may render invalid any purported acceptance of the Offer.

Dawnay, Day Corporate Finance Limited ("Dawnay Day"), which is regulated in the
United Kingdom by the Financial Services Authority, is acting exclusively for
Paramount and no one else in connection with the Offer and will not be
responsible to any person other than Paramount for providing the protections
afforded to its customers or for providing advice in relation to the Offer.
Dawnay  Day has given and has not withdrawn its consent to the publication of
this announcement containing references to its name in the form and context in
which they appear. The persons responsible for this announcement, which has
been approved by Dawnay Day for the purposes of S21 of the Financial Services &
Markets Act 2000, are the directors of Paramount.



END