MediaZone, a leading global online broadcaster, today announced a beta version of its shared streaming Social TV platform at the 2007 International CES event in Las Vegas. This latest MediaZone evolution enables social networks to form and interact with each other around professionally-produced video, fundamentally changing the television experience. Social TV for the first time ever enables TV channels to launch globally and affordably. The Social TV platform will be formally unveiled this evening at an invitation-only press conference at the Las Vegas Convention Center. Since its debut in 2004, MediaZone has become a recognized leader in long-form broadband video programming, delivering more than 2000 premier global sports, entertainment and cultural events per year, including the Wimbledon Championships, the ING New York City Marathon and the FIBA Basketball World Championships. The company has also developed long-term exclusive content partnerships with major media brands including NBC Sports, AOL and the Shanghai Media Group. The Holy Grail: Interactive, Social Television MediaZone�s Social TV capabilities encourage social networks to form around a mutual passion for media, giving users the interactivity of the internet with the quality and reliability of traditional television from around the globe. MediaZone�s latest platform introduces new features surrounding video programming, including chat with others watching the same show, ratings & comments, blog publishing, and other tools to deliver a far more comprehensive interactive platform than current video sites offer. Viewers can share their thoughts and passions while watching Social TV�s numerous hard-to-find programming channels. Also in Q1 2007, Social TV will offer unique opportunities for advertisers to participate in this measured and targeted media platform and connect with its growing base of users. Advertisers will be able to employ a variety of ad formats from simple text ads to streaming video to engage this unique audience. �MediaZone�s Social TV platform is a culmination of nearly two years of technology development and market research and delivers on our vision to offer consumers the first truly converged interactive online television experience,� said Michelle Wu, CEO of MediaZone. �Our platform is the optimal solution for the long-sought marriage between television and the web and will redefine how long-form, professionally-produced TV programming is consumed. While short video clips sparked the online video revolution, we believe that providing viewers an interactive, social experience while reshaping the economics of launching and distributing broadband television channels globally represents the next wave in online video.� Launch TV Channels Globally Also crucial to the Social TV platform is its ability to accommodate TV producers, networks, cable outlets, media libraries and other content partners seeking to build 24x7 linear internet video channels. Disrupting the traditional TV model, Social TV is quickly and cost-effectively launching truly global TV channels online, as contrasted with the hundreds of millions of dollars that it may cost to start a conventional cable TV channel, which is usually restricted to a particular geographic region. MediaZone�s patent-pending shared-streaming technology allows users to securely share video packets, greatly reducing distribution cost while protecting content with DRM and distribution policies. Several content partners are focusing on programming new channels for distribution via Social TV rather than simply re-broadcasting original TV content, an approach that also creates cross-promotional opportunities with conventional TV. The latest version of the Social TV platform allows audiences to access content on a global basis and features a range of free advertising-supported programming including: SPORTS Extreme Sports Entertainment � A branded channel that has some of the most high-quality, extreme sports content from around the world. KickXSSports � The world of martial arts is highlighted with competition, development and lifestyle programming for both high-level and casual participants. MediaZone: Extreme Sports � The world of extreme sports brought to viewers through a variety of programming such as skateboarding, snowboarding, street luge, mountain biking and more. MediaZone: Wrestling � Focused on bruising pro wrestling action from the United States and International wrestling associations. ENTERTAINMENT H2F Got Comedy � Focuses on �hot young comedians� from the stand-up circuit. Silver Lake Film Festival � Highlights from Los Angeles�s leading showcase for independent and alternative feature, documentary and shorts films and digital multi-media. The 5 Minute Filmmaker � Presented by Filmmakers Alliance and Silver Lake Film Festival, an online school for aspiring filmmakers with short, easily digestible lessons about the art and craft of film making from story development to production techniques and marketing-distribution tips. Urban Sky � Hip-hop music & lifestyle programming compiled by Chuck D, formerly of Public Enemy. Watchit Las Vegas � Las Vegas Lifestyle & travel programming; developed by Robin Leach & James Lavelle. MediaZone: Comedy � Aggregating some of the best comedy available today � sketch comedy, episodic comedy, comedy shorts and slapstick humor from some of the funniest performers in the United States. MediaZone: Concerts � Live performances from up-and-coming new bands; includes �Live at the Gig� concerts. MediaZone: Horror � Horror films that will scare, shock and portray all your worst nightmares. MediaZone: Short Films � Co-presented with the Silver Lake Film Festival, includes the best of short-form entertainment, both fiction and non-fiction, with genres such as documentaries, student films, comedies and foreign selections. MediaZone: Special Events � Live specials such as the Miss World Competition, FIBA Basketball, ToughGuy competitions and others, plus feature programming from Fashion Week, Hollywood and other spectaculars. LIFESTYLE Beauty TV � The Beauty TV Network showcases beauty secrets, products, information and other lifestyle programming. The Fit Show � Features the world's biggest bodybuilding contests and an in-depth look at training programs, nutritional habits, and athlete profiles. Tuning Mania � Explore the world of high-end auto tuning and styling. MediaZone: Fishing � Focuses on a wide variety of entertaining and instructional fishing programs including many of your favorite TV shows, past and present. MediaZone: Travel � This channel takes you on exciting adventures around the globe. INTERNATIONAL CCTV-4 � The International Channel for Chinese abroad, as well as viewers in Hong Kong, Macao and Taiwan. CCTV-9 � An English-language Chinese channel offering the best window into China and its culture. Dragon TV � Focuses on a variety of SMG's well-known programs including news, interviews, entertainment and more. Guangdong Southern TV � News and entertainment in Cantonese. Hunan Satellite TV � The most vital entertainment TV channel in China providing unique and popular talk shows and entertainment programming. Jiangsu Satellite TV � Jiangsu Satellite TV is becoming one of the most popular channels in China with continuous news and information programs, plus the latest TV plays and series. TV5 Mongolia � Satellite feed of a 24x7 channel from Mongolia. TV6 Trinidad & Tobago � Live news from the islands. TTV World � This channel has been created to keep overseas Taiwanese in touch with home, by bringing them live coverage of the best Taiwanese television programs, movies and news, 24 hours a day. NEWS & INFORMATION Ethical Markets � A financial lifestyle magazine show that addresses the alignment of your investment with your values. Pentagon Channel � The Pentagon Channel broadcasts military news and information for the 2.6 million members of the U.S. Armed Forces. Voice of America � On air since 1942, this is a multimedia international broadcasting service funded by the U.S. government which broadcasts more than 1,000 hours of news, informational, educational, and cultural programming every week to an estimated worldwide audience of�more than 115�million people. World Economic Forum Channel � Offering insightful coverage from the past 36 years of the World Economic Forum including its Annual Meeting at Davos, its regional meetings around the world and a selection of key highlights from the history of this organization. As of January 24, select live coverage of the 2007 Davos edition and some video blogs by global leaders collected in the soon to be launched Davos Conversation pages www.weforum.org/davosconversation. Future iterations of Social TV will also include subscription & pay-per-view options. To experience the new MediaZone platform, visit: http://SocialTV.MediaZone.com. About MediaZone Social TV pioneer MediaZone is a leading global online broadcaster specializing in professionally-produced sports, international and entertainment video programming. MediaZone has established lasting partnerships with leading media brands including AOL, NBC Sports and the Shanghai Media Group and is the official online broadcast partner for major events such as Wimbledon, FIBA Basketball and SANZAR rugby. Through its next generation Social TV platform, MediaZone links premier content with unprecedented interactivity for a completely new user experience. The company is headquartered in the San Francisco Bay Area with offices in China and Europe. MediaZone is a division of MIH Ltd., a wholly-owned subsidiary of Naspers (Nasdaq:NPSN). For more information, please visit: MediaZone.com.
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