McAfee Redefines Security with First of Its Kind Consumer Protection Score and Launches Unified Experiences Across Platforms for Online Protection
September 21 2021 - 12:01AM
Business Wire
McAfee announces holistic online protection
globally with a new Identity Protection Service delivered through
the McAfee Protection Center, an industry-first personalized
Protection Score, and an all-in-one Mobile Security app, providing
privacy and identity protection for over 28M million McAfee® Total
Protection and McAfee® LiveSafe™ customers.
Today, McAfee announced the launch of its online protection
service providing personalized and unified experiences focused on
identity and privacy - the protection areas that matter most to
people. McAfee's new approach to online protection makes it easy
for people to protect themselves with simple, intelligent
protections, including some that will engage automatically. With an
emphasis on providing identity and privacy for all, the new McAfee
service is full of enhancements, including McAfee Identity
Protection Service delivered via the new web-based McAfee
Protection Center to over 28 million McAfee® Total Protection and
McAfee® LiveSafe™ customers; McAfee’s industry-first Protection
Score available in 32 countries; and a completely redesigned
all-in-one mobile app – McAfee Security – which is being launched
in over 245 countries globally.
Together, these announcements indicate a major shift in the
company’s strategy to deliver an integrated and intuitive online
protection service to protect people rather than point products
that secure devices. This also reinforces the company’s ongoing
commitment to redefining security by empowering people to
confidently and freely live online and protect their information
across all online activities however and wherever they choose to
connect. McAfee’s simple and intuitive end-to-end solutions are
designed to provide broad online protection and peace of mind to
consumers and their families.
“We are proud to offer comprehensive and personalized ‘set it
and forget it’ solutions, allowing customers to carry on without
having to worry about their information getting compromised,” says
Terry Hicks, EVP of McAfee. “Unlike disjointed applications, McAfee
delivers a single, intuitive solution that protects you and your
families’ personal data and privacy, everywhere you go. We are
thrilled to be bringing this to the marketplace.”
Industry-first Protection Score McAfee’s new Protection
Score is the first of its kind in the online protection industry.
It’s available to over 28 million McAfee customers in 18 countries
and is planned to expand to 32 countries by the end of 2021.
Protection Score measures the strength of consumers’ security and
provides personalized recommendations to help fix weaknesses,
remediate data breaches, and improve overall protection. The higher
the score, the safer you are online.
Key benefits include:
- See how safe you are online: Measure the strength of
your online protection with a real-time evaluation.
- Protect any weak spots: Personalized feedback helps you
improve your overall online security and address any data
breaches.
- Protection made easy: Simple instructions make it easy
to set up your protection so you can get the most out of your
subscription.
Unified Experiences For people to feel in control of
their online privacy, identity, and security, it is key is to have
protection capabilities integrated and connected across platforms,
instead of via separate apps or experiences that don’t talk to each
other.
McAfee’s online protection service includes redesigned, engaging
experiences on Windows PCs, Android and iOS devices as well as from
any web browser.
McAfee Identity Protection Service The all-new McAfee
Identity Protection Service has launched in 18 countries and is
planned to expand to 32 by the end of 2021 granting over 28 million
McAfee® Total Protection and McAfee® LiveSafe™ customers the
ability to know whether their personal information, like bank
account and credit card info, is on the dark web.
Key benefits include:
- Proactive, guided protection to help guide customers to
the best choices for prevention and keep them in the know should
additional action be needed.
- Early detection allows customers to take advantage of
detection times an average of 10 months earlier than similar
monitoring services and stay ahead of data breaches before they can
become an identity fraud issue.
- Always-connected experience on smartphones, laptops and
tablets, at home and on-the-go.
- Expanded monitoring that brings benefits to customers
across multiple countries. The personal info McAfee can currently
help customers monitor includes email addresses, phone numbers, and
Social Security Numbers (in the United States). By the end of 2021,
monitoring is expected to include additional identifiers, including
government ID numbers, credit card and bank account numbers,
passport information and more.
McAfee Protection Center McAfee introduces a convenient
portal, McAfee Protection Center, that allows consumers to protect
their personal information and online accounts from any device and
any web browser. McAfee Protection Center can be accessed anytime
and anywhere with an active McAfee Total Protection or McAfee
LiveSafe subscription.
McAfee Security App McAfee has completely redesigned its
mobile solution to provide people with simple, all-in-one security
with advanced privacy and identity protection, everywhere they go.
Unlike disjointed applications that feel bolted on, the new mobile
app protects customers’ personal data and privacy, and provides
security in a single, integrated solution. The Android app is now
live in 145 countries worldwide to start, including India, Russia
and Italy. The iOS app, and additional countries across the
Americas, Europe and Asia, are expected to follow later this
year.
The McAfee Security app offers consumers easy to use, all-in-one
protection for up to 5 phones, PCs or tablets.
App benefits include:
- Keep data and location private with an encrypted Wi-Fi
connection
- Monitor and alert customers when their personal information is
found on the dark web
- Actively protect against malicious links, websites, and
phishing scams
- Deliver timely alerts before connecting to unsafe networks
- Ensure your device's software is up to date (iOS only)
Over 28 million current McAfee mobile security customers will
receive the update to their current McAfee Security apps to take
advantage of the advanced protection capabilities, including VPN
and Identity Protection, at no additional cost. Not all features
are available for all devices and locations. See System
Requirements for additional information.
Privacy for All McAfee Secure VPN is now automated and
integrated in our online protection service making it easier than
ever for consumers to protect their personal info when away from
home. By encrypting their internet traffic, consumers can keep
their credit card and personal data safer from prying eyes on
public Wi-Fi.
- Automatic protection – On Windows Home/Pro, Android, and
iOS devices McAfee Secure VPN helps people stay private as their
VPN can turn on automatically for public Wi-Fi, protecting account
credentials, search habits, and more.
- Integrated protection – On Android and iOS people no
longer need to install a separate app for VPN protection as McAfee
Secure VPN is now integrated in their mobile security app.
- Global coverage for enhanced performance – Throughout
this year McAfee has invested in adding additional server locations
around the world so there is always a server close by. By the end
of 2021, McAfee Secure VPN customers will be able to connect to
servers in 50 countries around the world as well as in 14 regions
in the USA and 3 in Canada.
About McAfee McAfee is a global leader in online
protection. We make life online safe and enjoyable for everyone. We
are focused on protecting people, not devices. Our solutions adapt
to our customers’ needs in this always online world. We empower our
customers to confidently experience life online through integrated,
easy-to-use solutions that provide total protection for their
families and communities.
www.mcafee.com
* This document contains information on products,
services and/or processes in development. All information provided
here is subject to change without notice at McAfee’s sole
discretion.
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version on businesswire.com: https://www.businesswire.com/news/home/20210920005864/en/
Leeanne Comish media@mcafee.com
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