SAN MATEO, Calif., March 2, 2015 /PRNewswire/ -- GoPro, Inc.
(NASDAQ:GPRO), enabler of some of today's most engaging content,
announced the launch of the Done in One campaign, offering
musicians an opportunity to capture their best GoPro musical moment
in one take. This ongoing multi-tiered national campaign is
co-presented by Guitar Center and GoPro. Contestants will submit
their best raw GoPro music clip for a chance to win career
supporting prize packages from Guitar Center, GoPro and
participating musical instrument partners.
"As the leader in content creation and story telling, it's rad
to partner with the world's largest music retailer, Guitar Center,
to combine our efforts and passion for music with the launch of the
Done in One campaign," says Director of Music Marketing for GoPro,
Neil Dana. "Done in One will change
how music is seen and experienced, while generating epic music
moments and helping artists gain global recognition."
Learn More Here: http://youtu.be/J0kfGvlvJ1A
How to Enter:
Musicians nationwide are encouraged to upload their
best-unedited GoPro music moment, captured with a GoPro camera, to
the official Done in One website:
http://www.guitarcenter.com/doneinone. Judges will review artist's
submissions based on cinematography and perspective, creativity and
originality, sound and lighting and performance and style. After
GoPro approves and selects the top raw clips, the team will post
the content to the official Done in One contest website (see
contest website for full details). One winning video will be
selected each month to receive the monthly prize
pack and one Grand prize winner will be selected after 5
months to receive the ultimate prize pack.
Monthly Prize Package Includes:
- $1,000 in cash and gear from
GoPro
- $1,000 Guitar Center shopping
spree
- New gear from the top musical instrument partners, valued at
nearly $8,000
Ultimate Grand Prize Includes:
- $20,000 in cash and studio
recording time from GoPro
- $5,000 Guitar Center shopping
spree
- Over $40,000 worth of high-end
gear from the top music instrument partners
"Guitar Center has worked for years to create new ways to
support musicians and it's always inspiring to see other
brands join the cause," says Manager, Music Marketing & Artist
Relations for Guitar Center, Jake
Cheung. "GoPro has been a great partner for us on past
programs, not to mention they are one of the world's largest and
most respected content providers, so this was a perfect
opportunity to come together to give musicians a chance to be
discovered."
Musical Instrument Partners for Done in One
include: DW, Blue Microphones, QSC, Taylor Guitars, Dunlop,
Zildjian, Yamaha, Epiphone and Ernie
Ball.
About GoPro, Inc. (NASDAQ:GPRO)
GoPro, Inc. is
transforming the way consumers capture, manage, share and enjoy
meaningful life experiences. We do this by enabling people to
capture compelling, immersive photo and video content of themselves
participating in their favorite activities. Our customers include
some of the world's most active and passionate people. The volume
and quality of their shared GoPro content, coupled with their
enthusiasm for our brand, are virally driving awareness and demand
for our products.
What began as an idea to help athletes document themselves
engaged in their sport has become a widely adopted solution for
people to document themselves engaged in their interests, whatever
they may be. From extreme to mainstream, professional to consumer,
GoPro has enabled the world to capture and share its passions, and
the world, in turn, is enabling GoPro to become one of the most
exciting and aspirational companies of our time.
For more information, visit www.gopro.com or connect with GoPro
on YouTube, Twitter, Facebook, Pinterest or LinkedIn.
GOPRO® and HERO® are trademarks or registered trademarks of
GoPro Inc. in the United States
and other countries.
About Guitar Center:
Guitar Center is the world's
largest retailer of guitars, amplifiers, drums, keyboards,
recording, live sound, DJ, and lighting equipment. With more than
260 stores across the U.S. and one of the top direct sales websites
in the industry, Guitar Center has helped people make music for
more than 50 years. In addition, Guitar Center's sister brands
includes Music & Arts, which operates more than 120 stores
specializing in band & orchestral instruments for sale and
rental, serving teachers, band directors, college professors and
students, and Musician's Friend, a leading direct marketer of
musical instruments in the United States. With an unrivaled
in-store experience, an industry-leading online presence and
passionate commitment to making gear easy-to-buy, Guitar Center is
all about enabling musicians and non-musicians alike to experience
the almost indescribable joy that comes from playing an instrument.
All we sell is the greatest feeling on earth. For more
information about Guitar Center, please
visit www.guitarcenter.com.
You can subscribe to our RSS newsfeed
at http://feeds.feedburner.com/GuitarCenterPressroom, visit
our press room
at http://gc.guitarcenter.com/pressroom/ and send
media inquiries to media@guitarcenter.com.
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SOURCE GoPro, Inc.