UPDATE:TD Ameritrade COO:3 Recent Technology Issues 'Unrelated'
June 09 2010 - 5:47PM
Dow Jones News
TD Ameritrade Holding Corp. (AMTD) Chief Operating Officer David
Kelley said three recent technology problems at the online
brokerage were "completely unrelated" events.
In an interview with Dow Jones Newswires Wednesday, Kelley, who
is also head of technology for TD Ameritrade, said the company "has
to take some responsibility" for website, server, and
streaming-quote issues that affected brokerage clients on three
separate days over the past three weeks.
"I don't want to push [these problems] off on other
people...these events almost never happen, but in the end it's our
problem," he said.
Kelley said the Omaha, Neb., company's policy is to "make
clients whole for whatever inconvenience they encountered" on days
when they experienced a service disruption.
Ameritrade has offered to compensate some investors financially
for monetary losses during the technology issues, while offering
others free trades on a "case-by-case" basis.
On Monday, Kelley acknowledged that a "very isolated" number of
clients who use TD Ameritrade's website were affected by a problem
with one of the carriers in its network that connects to various
Internet service providers, or ISPs, throughout the country. The
company has declined to name the vendor, citing its own internal
policy.
Kelley said that problem is the reason why customers who use
specific ISPs would have service in one area of the country, while
some who use the same ISP were experiencing difficulties in
others.
Kelley acknowledged that TD Ameritrade "still has some issues"
with that carrier, but is working with another vendor to
"completely solve the problem."
Tuesday, a "more broad-based issue" affected customers' ability
to view streaming stock quotes before the stock market closed at 4
p.m. EDT. Kelley said the switch on one of TD Ameritrade's main
providers failed and was followed by a similar failure on the
company's end.
Kelley said the online brokerage was "in close contact with our
quote provider all night working on bringing both switches back
up."
The site issue on May 20 related to the failure of one of TD
Ameritrade's own servers.
One area of TD Ameritrade that held up during technology
problems was its thinkorswim platform. Ameritrade purchased the
options brokerage a year ago to advance its trading technology and
boost its presence in the active trader market.
Investors who use that platform were able to get streaming stock
quotes and didn't experience the same service difficulties.
"We will learn something" from these problems, Kelley said,
adding that TD Ameritrade considered leaving its thinkorswim
platform separate so that it could use its quote delivery
system.
"This may give us another point of redundancy," he said.
Kelley said one potential silver lining for Ameritrade and
clients was that the incident Tuesday occurred on a day when the
stock market was fairly stable and had low trading volume.
The service disruption "happened at time that was better, if you
can say it's ever a better time," he said.
TD Ameritrade didn't have any website issues during the May 6
"flash crash," but experienced a surge in its trading volume, along
with its rivals Charles Schwab Corp. (SCHW) and E*Trade Financial
Corp. (ETFC).
Representatives for Schwab and E*Trade said they had no website
problems on Monday or Tuesday.
Shares of TD Ameritrade closed Wednesday down 8 cents at
$17.71.
-By Brett Philbin, Dow Jones Newswires; 212-416-2173;
brett.philbin@dowjones.com
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