SHANGHAI, July 19,
2022 /PRNewswire/ -- Dada Group (Nasdaq: DADA),
China's leading local on-demand
retail and delivery platform, released consumption data that
reveals shopping trends in the middle of the hot summer. The heat
waves are driving strong growth in sales of ice cream and
popsicles, which respectively increased by 189% and 109%
month-over-month, and the sales of sparkling wine, soft drink,
fruit and other iced products are surging as well on JDDJ and
JD.com's Shop Now.
According to the report of China Meteorological Administration,
the average temperature in June across the country hit the highest
since 1961. The on-demand model of retail enables consumers to
place order online while staying at home, and the products will be
packaged and delivered within one hour, from nearby physical
stores. More consumers tend to get quality products at a reasonable
price, in a more convenient way using services provided by
on-demand retail platforms such as JDDJ and JD.com's Shop Now.
Based on the data of JDDJ and Shop Now, ice creams of Wall's,
Cornetto, Chilez and BAXY are the bestsellers this summer.
Generation Z consumers prefer alcopop beverages to cool off. The
sales of alcopop beverages pumped by 310%, and the sales of beers
also increased by 74% month-over-month. With the heating weather,
the sales of herbal tea, iced soy milk, carbonated drinks also rose
70%, the sales growth of seasonal fruits such as peach and plum has
doubled as well.
Meanwhile, the on-demand delivery platform Dada Now has launched
the 2022 "Summer Cooling Plan" for
the 6th consecutive year, providing caring services and
diverse benefits for Dada Now riders running in the hot weather in
cities across the country. At present, the Plan has covered riders
working in hundreds of cities and counties, and is expected to
distribute tens of thousands free gift packs to the riders,
including quick-dry clothes, ice sleeves, water bottles and
heatstroke prevention medicines.
About Dada Group
Dada Group is a leading platform of local on-demand retail and
delivery in China. It operates
JDDJ, one of China's largest local
on-demand retail platforms for retailers and brand owners, and Dada
Now, a leading local on-demand delivery platform open to merchants
and individual senders across various industries and product
categories. The company's two platforms are inter-connected and
mutually beneficial. The Dada Now platform enables improved
delivery experience for participants on the JDDJ platform through
its readily accessible fulfillment solutions and strong on-demand
delivery infrastructure. Meanwhile, the vast volume of on-demand
delivery orders from the JDDJ platform increases order volume and
density for the Dada Now platform. In June
2020, Dada Group began trading on the Nasdaq Global Market,
under the ticker symbol "DADA".
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SOURCE DADA GROUP