BloomNet® Launches “Vase Expressions” Program Exclusively for BloomNet Florists
February 27 2013 - 11:58AM
Business Wire
BloomNet, a leading floral industry business service provider
and one-stop destination for innovative products and best-in-class
services, has introduced a new innovative program that can
differentiate florists’ product offering and bring added profits to
their business.
BloomNet’s Vase ExpressionsTM program has been developed
exclusively for BloomNet Professional Florists, enabling them to
set themselves apart and grow their sales by providing customers
with a uniquely imaginative gift idea.
With Vase Expressions, customers can personalize their floral
arrangement vase by providing a digital photo of their choice to a
participating BloomNet Florist. The vase is then transformed into a
one-of-a-kind gift featuring the customer’s photo in full color. To
provide even more ways for customers to explore their creativity
and express themselves perfectly, the Vase Expressions portal is
pre-loaded with a wide assortment of background images.
“Our Vase Expressions program represents an exclusive
opportunity for BloomNet Florists to attract new customers and
generate extensive sales among existing customers with a truly
original, niche product offering,” said Mark Nance, AAF, President
of BloomNet. “Customers are sure to embrace this very thoughtful
way to create a personalized floral gift their recipients will
love, cherish and always remember.”
BloomNet is complementing its Vase Expressions retail program
and helping to optimize sales possibilities for BloomNet Florists
with a retail marketing kit, as well as national marketing and
advertising support powered by 1-800-FLOWERS.COM®. In addition to
everyday gifting as well as special occasions such as Mother’s Day
and other holidays, the Vase Expressions program is an ideal way
for florists to increase their inbound and outbound orders as an
official Vase Expressions retail provider. Furthermore, florists
can expand their selling opportunities into new categories
including weddings, proms, parties & events, and corporate
gifting.
BloomNet Florists interested in receiving additional information
on this exciting new program or to become a Vase Expression
provider can contact BloomNet at 1-800-BloomNet (1-800-256-6663) or
sales@bloomnet.net.
About BloomNet®
BloomNet® (www.mybloomnet.net or
1-800-BloomNet) is an international wire service and a world class
business solutions provider offering quality products and diverse
services to a select network of professional retail Florists who
utilize BloomNet’s resources to grow their businesses profitably.
Professional Florists who are part of the BloomNet network can take
advantage of several key benefits including the highest published
rebate in the industry with the easiest rebate qualifications,
tiered membership costs, state-of-the-art technology solutions, and
a complete suite of value-added products and services. BloomNet has
established and maintains the industry’s most stringent business
standards for participating Florists. BloomNet, Inc. is a
wholly-owned subsidiary of 1-800-FLOWERS.COM, Inc.
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