Life360 Launches Free Data Breach Alerts to Support Families this Back to School Season
August 24 2021 - 9:00AM
Business Wire
Leading family
safety app makes digital safety accessible to U.S. families; New
data finds one third of families have experienced identity
fraud
With many families continuing virtual learning this back to
school season, the time children spend online will increase,
leaving families vulnerable to identity threats. In fact, nearly
one third (32 percent) of families across the U.S. have experienced
identity fraud, according to a recent Life360 survey.* The majority
of parents (85 percent) are concerned about their families being
safe on the internet, and more than a third (36 percent) are
concerned about their child’s identity being stolen.
Families can head into the school year feeling confident and
protected with Data Breach Alerts by Life360, rolling out for FREE
to all members September 8, 2021. Data Breach Alerts
provides free identity protection designed to keep families safe
online, helping them stay ahead of potential threats before they
become serious issues. The feature regularly scans the dark web to
detect illegal trading and selling of personal information, so
families can stop identity threats in their tracks.
“As kids spend more time online, we believe that digital safety
should be more accessible to families,” said Chris Hulls, founder
and CEO of Life360. “Parents have enough to worry about this back
to school season and by offering our Data Breach Alerts for free,
families can roam safely online.”
Unlike other identity theft protection services that can cost up
to $40 per month, Data Breach Alerts by Life360 provides incredible
value for families as the only family-focused dark web monitoring
service offered completely for free. The feature also offers
convenience; members have a complete view of their family’s
breaches and next steps to secure their information, just by
opening the app.
Families looking for even greater peace of mind online can
upgrade to Life360’s Gold membership ($9.99/month) to get stolen
funds coverage of $25K per member per year or Platinum membership
($19.99/month) to get stolen funds coverage of $1M per member per
year. Platinum members also receive credit monitoring and more
comprehensive identity monitoring if they choose to share more
personal information, including Social Security number, birthdate
and more.
Data Breach Alerts is just one of Life360’s many comprehensive
safety offerings that give families peace of mind on the go, on the
road and online, under one plan, covering the entire family.
Life360 Membership saves users time by consolidating safety
benefits that normally require up to eight different subscriptions
- providing a savings of more than $2,800 a year. Each plan
uniquely addresses the changing needs of today’s modern families
and provides digital safety at a time when they need it most.
Visit www.life360.com to learn more about Life360 Membership and
features. The Life360 app can be downloaded from the Apple App
Store and Google Play.
*May 2021 survey of nearly 5,000 current Life360 users across
the U.S.
About Life360
Life360 operates a platform for today’s busy families, bringing
them closer together by helping them better know, communicate with
and protect the people they care about most. The Company’s core
offering, the Life360 mobile app, is a market leading app for
families, with features that range from communications to driving
safety and location sharing. Life360 is based in San Francisco and
had more than 31 million monthly active users (MAU) as of June
2021, located in more than 195 countries.
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Tisha Ferraro (775) 848-8231 Tisha@thekeypr.com
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