Blue Star Mobile Group plc
26 September 2005


For Release                     7:00am                        26 September 2005


                           Blue Star Mobile Group PLC
                                 Contract Gain:

Agreement with Player One Limited; First Direct Deal with a Mobile Games
Publisher

Blue Star Mobile Group PLC ("Blue Star" or " the Company"), the AIM listed
provider of entertainment and promotional content via mobile phones, announces
that it has signed an agreement with Player One Limited, the fast growing
multinational mobile games publisher, to provide a range of services embracing
all of their direct consumer related activities in the UK.

The deal is the first by Blue Star to provide a complete mobile solution for a
mobile games publisher, which has its own assets and rights. These include
sports and entertainment, IP and a stable of properties across a range of
applications and platforms including JAVA and BREW, with a rapidly expanding
library of high quality sports branded content featuring some of the strongest
brands in sports.

The agreement commences September 2005 and will run for 12 months. It involves
an undisclosed upfront development fee and ongoing recurring monthly revenue
guarantees, as a management fee.

Blue Star will provide the following services:

  * Creating a consumer facing WAP site through which Player One will sell its
    branded titles directly to the consumer. This includes design, billing,
    content management and consultancy.


  * Creating mobile content packages using Player One's sports rights. This
    includes international cricket video clips and live content.


  * Offering consultancy on maximizing revenue on new rights acquired.



Pete Russell, Managing Director, Player One, said: "We are delighted to have
Blue Star on board as our mobile services partner. Their experience in running
all mobile activities for The Sun newspaper was a major factor and we believe
that they will ensure Player One maximizes its brands by selling direct to the
customer."

Steve Clarke, Chief Executive, Blue Star Mobile Group, said: "Player One chose
us for our expertise in delivery, billing, design and customer services. This
will allow them to focus on supplying their strong range of brands and assets to
the consumer."

ENDS


Blue Star Mobile Group PLC

www.bluestarmobile.com
Steve Clarke, Chief Executive - Tel: 020 7317 2305
Oli Roxburgh, Commercial Director - Tel: 020 7317 2306

Binns & Co PR Ltd

Peter Binns- Tel: 020 7786 9600 / Mobile: 07768 392 582
Paul McManus- Tel: 020 7786 9600 / Mobile: 07980 541 893

EDITORS NOTE:
Player's One's Products

Recent successes include the acclaimed mobile phone games, 'Steve Davis
Snooker', 'Pokermillion', 'Michael Vaughan's International Cricket', 'Manchester
United's 6-a-side Soccer' and 'The Grand National'. Player One's titles are
produced by some of the most respected developers from the console and wireless
gaming industry including Bafta Award winners Distinctive Development and
Morpheme.

Player One continuously strives to expand their product range and have an
exciting release schedule for the forthcoming months. Video content, live
streaming opportunities and more than 20 new cutting edge gaming titles are
expected for release throughout the year for a range of exciting licenses which
include ICC cricket, Mike Tyson, Freddie Flintoff, Las Vegas Classic Darts and
The British and Irish Lions.

Licence Partners
Manchester United, International Cricket Council, Pokermillion, Frankie Dettori,
Michael Vaughan, Freddie Flintoff, Pat Cash, Steve Davis, British & Irish Lions,
Jenson Button, Mike Tyson, Davis Cup, Young Bond, Darren Clarke, Ronnie
O'Sullivan.

www.playermobile.com



                      This information is provided by RNS
            The company news service from the London Stock Exchange

END
NRASEMFMDSISEIU