BuzzFeed Studios And Acast Launch New Podcast, “I Know That’s Right” Presented By HuffPost
November 03 2023 - 11:05AM
Business Wire
Weekly Podcast Hosted By Taryn Finley Premieres
November 8, 2023
BuzzFeed, Inc. (NASDAQ: BZFD), a premier digital media company,
and Acast, the world’s largest independent podcast company, are
partnering to debut a new podcast series titled I Know That’s
Right. The weekly show, presented by HuffPost, the award-winning
digital news organization and hosted by HuffPost’s Senior Culture
Reporter Taryn Finley, provides a weekly rundown of the latest in
culture, entertainment and trending conversations. Advertisers can
connect with these conversations through Acast with host-read
sponsorship campaigns or dynamically inserted ads, which can be
bought directly through a dedicated sales team, programmatically,
or with their self-serve advertising platform.
Every week on the podcast, HuffPost Senior Culture Reporter
Taryn Finley takes a dive into the conversations that hit the
internet first, focusing on culture and entertainment, bringing a
guest in to flesh out the harder hitting topics each episode. This
show is fun, smart and conversational, leaning on Taryn’s own
takes, opinion and voice to make listeners feel like they’re a part
of the conversation. It takes the conversations they’re already
having in their group chats and puts them on one platform. It’s the
show that they’ll get lost in on their commute, washing dishes or
taking a midday walk, urging them to blurt out “I know that’s
right!” every now and then.
Listen to the trailer for I Know That’s Right
HERE.
“BuzzFeed Studios and HuffPost are thrilled to spotlight Taryn
Finley’s unique takes on pop culture and the internet with our new
podcast, I Know That’s Right,” said Paul Ricci, head of
unscripted for BuzzFeed Studios. “From trending topics to
cringe-worthy messes, Taryn and her guests will entertain and
enlighten audiences, and keep listeners coming back for more.”
“BuzzFeed and HuffPost have played massive roles in defining the
internet culture that we know today. For years audiences have
flocked to them for the latest entertainment news, culture trends,
and to find out which 90s sitcom character is their true spirit
animal. With I Know That’s Right, we’re creating conversations
around those moments and trends for audiences across all listening
apps to enjoy,” said Veronika Taylor, SVP, Creator Network at
Acast.
I Know That’s Right is part of BuzzFeed Studios and Acast’s
existing partnership, which was announced last year and includes a
slate of six audio series for global listeners with diverse
programming and talent from BuzzFeed, Inc.’s global brands and
fan-favorite franchises. Under the partnership, Acast will launch
and distribute the podcasts, provide production services and
creative direction, as well as manage monetization of the slate
through advanced advertising and sponsorship technology. Acast will
make I Know That’s Right widely accessible to listeners by
distributing it across all podcast platforms, including Apple
Podcasts, Spotify, Amazon Music, Google Podcasts, and wherever else
audiences get their podcasts.
About HuffPost
HuffPost is an award-winning news organization that publishes
original journalism about real stories and real life, spanning
politics, lifestyle, entertainment and more. HuffPost reaches an
average of 65M monthly global readers to help them navigate the
world and how it affects them. HuffPost employs more than 115
journalists in the U.S. and is the winner of the Pulitzer Prize,
The National Magazine Award, the GLAAD Award, and many others.
About BuzzFeed, Inc.
BuzzFeed, Inc. is home to the best of the Internet. Across food,
news, pop culture and commerce, our brands drive conversation and
inspire what audiences watch, read, buy, and obsess over next. Born
on the Internet in 2006, BuzzFeed, Inc. is committed to making it
better: providing trusted, quality, brand-safe news and
entertainment to hundreds of millions of people; making content on
the Internet more inclusive, empathetic, and creative; and
inspiring our audience to live better lives.
About Acast
Since 2014, Acast has been creating the world’s most valuable
podcast marketplace, building the technology which connects podcast
creators, advertisers and listeners. Its marketplace spans more
than 100,000 podcasts, 2,300 advertisers and 400 million monthly
listens. Crucially, those listens are monetized wherever they
happen - across any podcasting app or other listening platform.
The company operates worldwide and is headquartered in
Stockholm, Sweden. Acast is listed on the Nasdaq First North
Premier Growth Market (ACAST.ST).
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Media Contacts Lizzie Grams,
lizzie.grams@buzzfeed.com
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