Influence+United welcomes Buzzoole
September 22 2020 - 10:00AM
Influence+United charter member, IZEA Worldwide, Inc. (NASDAQ:
IZEA), today welcomed the leading influencer marketing company in
Europe, Buzzoole, to the fast-growing, global alliance.
Founded in 2013 and headquartered in the growing tech center of
Naples, Italy, Buzzoole serves over 850 European Union brand
partners and boasts the largest opt-in community of more than
260,000 creators.
“With a population of nearly a half-billion people filled with
rich and diverse cultural backgrounds, the influencer marketing
industry across the E.U. stands to be one of advertising’s greatest
game-changers,” said Ted Murphy, IZEA Chairman and Chief Executive
Officer. “Influence+United was formed with the vision of bringing
together the best providers around the world. We are thrilled to be
partnering with Buzzoole in serving brands seeking integrated
campaigns that access the international creator economy.”
“We started Buzzoole to connect creators and brands in Italy and
over the years, we have extended our reach to Europe,” said
Fabrizio Perrone, President, Buzzoole. “Now, with the Influence
United alliance, we are thrilled to use our technology and
expertise to help more and diverse brands all over the world.”
The Influence+United alliance seeks to take the stress of
globalization and streamline the entire executional journey -- from
proposal to results -- for the world’s foremost companies. The
alliance will serve as the easiest way to execute a unified
influencer marketing campaign with trusted leaders who are
localized in presence, but global in scope.
Influence+United, IZEA, and Buzzoole plan to formally welcome
additional partners in subsequent announcements. Details pertaining
to those members will be made public through newswire, online press
center, and companies’ social media channels.
# # #
About Influence+UnitedInfluence+United is the
leading, global Influencer Marketing alliance designed for modern
brand marketers. Our member companies work side by side to
seamlessly develop actionable and localized campaign concepts,
strategies, and investment approaches that provide the expertise
and scalability required across the creator economy.
Founded in September 2020, Influence+United seeks to bring
together the foremost companies from the Influencer Marketing
industry around the world. Collectively, the alliance has exposure
to over 3 billion global citizens and geographical expertise for
over 90% of multi-continent brand organizations.
More information can be found on the alliance’s website:
http://influence-united.com
# # #
Safe Harbor StatementThis press release
contains forward-looking statements within the meaning of Section
27A of the Securities Act of 1933, as amended, and Section 21E of
the Securities Exchange Act of 1934, as amended. Forward-looking
statements, which are based on certain assumptions and describe our
future plans, strategies and expectations, can generally be
identified by the use of forward-looking terms such as
“anticipates,” “believes,” “estimates,” “expects,” “intends,”
“may,” “plans,” “projects,” “will,” “would” or other comparable
terms. Examples of forward-looking statements include, among
others, statements we make regarding expectations of sales
activity, revenue and margins based on bookings, plans to increase
the size of our sales team, the financial impact of investments in
our software business, and continuation of new IZEAx customers and
their effect on future sales.
Forward-looking statements involve inherent risks and
uncertainties, which could cause actual results to differ
materially from those in the forward-looking statements, as a
result of various factors, including, among others, the following:
competitive conditions in the content and social sponsorship
segment in which IZEA operates; failure to popularize one or more
of the marketplace platforms of IZEA; changing economic conditions
that are less favorable than expected; and other risks and
uncertainties described in IZEA’s periodic reports filed with the
Securities and Exchange Commission. IZEA assumes no obligation to
update any such forward-looking statements to reflect actual
results or changes in expectations, except as otherwise required by
law.
Martin Smith
IZEA Worldwide, Inc.
Phone: +1 (407) 543-6100
Email: investors@izea.com
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