Mastercard Delivers for Women Business Owners Seeking Community Support, Mentorship and Access to Capital
March 08 2019 - 9:00AM
Business Wire
Company announces Create & Cultivate
partnership, Women’s Business Advisory Council and expanded
relationship with Astia
The needs of women small business owners are immediate and
specific. They want a financial provider who will work for them by
delivering community engagement, networking, mentorship
opportunities and access to capital. In an ongoing commitment to
this segment, Mastercard today unveiled a holistic solution suite
that is tailor-made for the always on small business owner that
includes a partnership with Create & Cultivate, the launch of
the Mastercard Women’s Business Advisory Council and an expanded
partnership with Astia, a global organization that levels the
investment playing field for entrepreneurial teams with women
leaders.
“Research shows that when we remove the obstacles for women
business owners, their impact on society, on communities and on
economies is priceless,” said Cheryl Guerin, EVP Marketing and
Communications for Mastercard. “This is why we’re not just making a
commitment to this segment, we’re taking action by providing the
insights, solutions and resources they need to thrive as business
owners.”
A Community Built for Her
Access to mentorship programs and supportive communities were
top cited means of advancing female entrepreneurs Mastercard
research found. Working with some of the most forward-thinking
women and motivational entrepreneurs, Mastercard and Create &
Cultivate are sparking a 365 day conversation to empower female
small business owners through conferences, panel discussions,
networking opportunities and one-on-one mentorship.
As a component of this, the newly formed Mastercard Women’s
Business Advisory Council will leverage the dynamic perspectives
and industry experience of its members to help ensure the solutions
Mastercard brings to market continue to meet the evolving needs of
this segment. We are pleased to share that the first members of the
advisory council include Create & Cultivate CEO and founder
Jaclyn Johnson, ClassPass founder Payal Kadakia, Blavity CEO and
founder Morgan DeBaun, Astia managing director Victoria Pettibone
and Unique Markets founder Sonja Rasula. There will be more
inspiring women added to the council in the coming months.
“Create & Cultivate was built on the foundation of
supporting women who are looking to create & cultivate the
career of their dreams,” said Jaclyn Johnson, Founder and CEO of
Create & Cultivate. “That is why we are beyond excited to
collaborate with Mastercard who shares this mission and is bringing
their insights, customized tools and solutions to ensure that small
business owners have access to resources they need to be the
champion of their dreams.”
Give Her Fund$
Access to capital is a top challenge cited by women small
business owners. Mastercard is committed to doing its part to
change this and its first step toward this is through an expansion
of the company’s partnership with Astia, a trusted global ecosystem
of engaged male and female investors and advisors, who offer
crucial resources, capital, networks and expertise that contribute
to the success of women leaders and their ventures.
About Mastercard
Mastercard (NYSE: MA), www.mastercard.com, is a
technology company in the global payments industry. Our global
payments processing network connects consumers, financial
institutions, merchants, governments and businesses in more than
210 countries and territories. Mastercard products and
solutions make everyday commerce activities – such as shopping,
traveling, running a business and managing finances – easier, more
secure and more efficient for everyone. Follow us on
Twitter @MastercardNews, join the discussion on
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the Engagement Bureau.
About Create & Cultivate
Create & Cultivate is the leading online platform and
nationwide conference for women looking to create and cultivate the
career of their dreams. Led by CEO and founder Jaclyn Johnson,
Create & Cultivate has been bringing women together since 2012.
The one-day conference gathers the best in the business including
CEO’s, content creators, and celebrities like Jennifer Hudson,
Meghan Markle, Kim Kardashian and Nicole Kidman. Through their
online platform, curated events, and partnerships, Create &
Cultivate offers a 365-day conversation around entrepreneurship and
works to advance inclusive conversations to empower women.
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Mastercard CommunicationsSarah
Ely914.249.6714Sarah.ely@mastercard.com
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