Pilot in select stores offers customers a
chance to bring their dream kitchen to life with Lowe's
Style Studio™
CHARLOTTE, N.C., June 3, 2024
/PRNewswire/ -- Lowe's is the first home improvement retailer to
offer customers an in-store, Apple Vision Pro-powered experience,
with a pilot set to launch in three test markets this month.
Customers can try Lowe's Style Studio™ for
Apple Vision Pro firsthand, allowing them to visualize and design
their dream kitchens using spatial computing and the help of a
Lowe's associate.
Launched in February, Lowe's Style
Studio™ is a breakthrough
experience—purpose-built for Apple Vision Pro—that immerses users
in a high-fidelity 3D kitchen environment, and enables them to
explore, imagine and bring their unique project to life in minutes.
Using Apple Vision Pro's intuitive input system, which is
controlled by a user's eyes and hands, Lowe's Style
Studio™ reimagines the art of kitchen
visualization, making it a more accessible and confidence-building
experience than ever before. Now, by bringing the experience to
stores, Lowe's offers customers the opportunity to use Apple Vision
Pro in collaboration with a dedicated Lowe's associate to design
their dream kitchen.
"Lowe's has a history of breaking new ground in our industry,
and being the first home improvement retailer to offer an Apple
Vision Pro experience in select stores is an exciting step in our
omnichannel journey," said Seemantini Godbole, Lowe's executive
vice president, chief digital and information officer. "We believe
Apple Vision Pro can enhance in-store kitchen design experiences,
empowering our customers to visualize their dream kitchens using
advanced spatial computing technology."
The in-store Lowe's Style
Studio™ experience centers on an immersive
kitchen visualization session, where customers wear Apple Vision
Pro and run the Lowe's Style Studio app to explore preset styles
curated by Lowe's professional designers, and customize hundreds of
real-world materials, fixtures, and appliances – all available at
Lowes.com or in store – to fit their personal taste. A Lowe's
associate will guide customers through the process during their
one-on-one appointment, immersing them in Lowe's Style
Studio™, and letting them explore a virtual
playground of real-world products. With Lowe's Style
Studio™, customers can choose from nearly 80
billion design combinations, creating a kitchen inspiration that is
uniquely their own. When they have found a winning theme, customers
can save their style selections, easily email, text or AirDrop them
as a beautiful PDF to friends, family, a designer or contractor,
and ultimately shop them in store, online, or in the Lowe's mobile
app.
The pilot will launch in three select stores, kicking off in
Lowe's hometown at its Central Charlotte,
N.C. store, from June 8 through June
12. Later in the month, from June 22
through June 25, the experience will be available at Lowe's
stores in North Bergen, N.J. and
Sunnyvale, CA. Customers in these
pilot markets will be able to access an online booking tool to
select the time and date that works best for them, and Lowe's will
also accommodate a limited number of walk-ins.
Lowe's Style Studio™ is the latest
development in a portfolio of innovations from Lowe's Innovation
Labs, a team focused on imagining, exploring, and accelerating the
future of home improvement through emerging technologies. The
organization has developed features like Measure Your
Space®, a room measurement tool that uses ARKit and the LiDAR
Scanner on iPhone, experiences like Lowe's Product
Expert™, a custom GPT that delivers home improvement
product recommendations via generative AI, and the home improvement
retail industry's first interactive store digital twin.
To learn more about Lowe's Style Studio in-store availability
and to select an appointment, please visit:
https://www.lowesinnovationlabs.com/projects/lss-in-store
For more information about Lowe's, visit Lowes.com.
About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a
FORTUNE® 50 home improvement company serving
approximately 16 million customer transactions a week in the
United States. With total fiscal
year 2023 sales of more than $86 billion, Lowe's operates over
1,700 home improvement stores and employs approximately 300,000
associates. Based in Mooresville, N.C., Lowe's supports the
communities it serves through programs focused on creating safe,
affordable housing and helping to develop the next generation of
skilled trade experts. For more information, visit Lowes.com.
Media Contact
Kyle
Byrnes
Lowe's Companies, Inc.
Kyle.Byrnes@lowes.com
Codeword for Lowe's Innovation Labs:
lowesinnovationlabs@codewordagency.com
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SOURCE Lowe's Companies, Inc.