JCPenney Announces Key Executive Appointments
October 22 2019 - 8:32AM
J. C. Penney Company, Inc. (NYSE: JCP) today announced that Brooke
Buchanan, a seasoned communications executive with over 15 years of
communications expertise, will join the Company on Oct. 28 as
senior vice president, communications, reporting to Jill Soltau,
chief executive officer.
“Brooke is a highly accomplished communications
leader who has created and implemented external and internal
communications strategies for several renowned retail and
consumable product organizations,” said Soltau. “Her experience
across communications, government affairs and investor relations
will be instrumental as we continue to focus on deeply
understanding our customers, meeting and exceeding their
expectations and restoring profitable growth to JCPenney.”
Most recently, Buchanan served as senior vice
president of corporate affairs at Whole Foods Market, where
she led the company through both the 2017 merger with Amazon and
the transition that followed. She also served as vice president of
communications for Theranos, vice president of public relations for
Williams-Sonoma, Inc. and held multiple communications senior
leadership roles at Walmart Stores, Inc. Prior to her corporate
experience, she spent over a decade in roles of increasing
responsibility in political and government communications,
including national press secretary for the John McCain 2008
Presidential Campaign. She received a Bachelor of Arts degree from
the University of Nevada, Las Vegas.
The Company is also pleased to welcome
Robin Beuthin as vice president,
creative marketing reporting to Shawn Gensch, executive vice
president, chief customer officer. She will be
responsible for designing, managing and
bringing the Company’s brand storytelling to life through
creative vision, voice and content. Beuthin is an
innovative and seasoned creative leader across both
traditional and digital channels, with over two decades
of experience at top entertainment studios and retail
organizations.
Beuthin joins JCPenney from The Walt Disney
Company where she most recently served as vice president of retail
brand and creative. In that role, she was responsible for managing
the brand and creative vision across stores, e-commerce and
third-party retail, including its Walmart, Target and Amazon
partnerships. Prior to Disney, she was executive director, creative
at Sony Pictures Entertainment and director of character art at
Saban Entertainment. Beuthin received her Bachelor of Fine Arts
degree from California Institute of the Arts.
To download a copy of this news release, please
visit https://www.jcpnewsroom.com/news-releases.html.
JCPenney Media Relations:(972)
431-3400 or jcpnews@jcp.com; follow us at @jcpnews
About JCPenney:J. C. Penney
Company, Inc. (NYSE: JCP), one of the nation’s largest apparel and
home retailers, combines an expansive footprint of approximately
850 stores across the United States and Puerto Rico with a powerful
e-commerce site, jcp.com, to deliver style and value for all
hard-working American families. At every touchpoint, customers will
discover stylish merchandise at incredible value from an extensive
portfolio of private, exclusive and national brands. Reinforcing
this shopping experience is the customer service and warrior spirit
of approximately 95,000 associates across the globe, all driving
toward the Company's mission to help customers find what they love
for less time, money and effort. For additional information, please
visit jcp.com.
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