SUNNYVALE, Calif., Sept. 7, 2011 /PRNewswire/ -- Weber Shandwick has
been selected as NETGEAR® Inc.'s (NASDAQGM: NTGR) U.S. agency of
record, following a competitive pitch. The firm began work in July,
providing strategic public relations counsel, and consumer and
trade public relations support for the company's marketing
initiatives.
"Weber Shandwick's experience across both consumer and business
focused technology, coupled with a strong pedigree in lifestyle
marketing and product review management, is what stood out," said
Judy Hoffmann, senior director of
worldwide marketing communications for NETGEAR, Inc. "The team's
experience was aligned with our focus on the needs of consumers and
small - medium enterprises."
NETGEAR is a global networking company that delivers innovative
products to consumers, businesses and Internet service providers.
For consumers, the company makes high performance, dependable and
easy home networking, storage and digital media products to connect
people with the Internet and their content and devices. For
businesses, it provides networking, storage and security solutions
without the cost and complexity of traditional offerings from
legacy competitors. The company also supplies the top Internet
service providers worldwide with retail proven, whole home
solutions for their customers.
"Our charter with NETGEAR is twofold; to continue to expand its
strong brand among consumers and small business owners, while
raising awareness of its extremely competitive proposition for
security, storage and networking in the medium enterprise market,"
said Tony Hynes, executive vice
president at Weber Shandwick. "Our Weber Shandwick team is uniquely
qualified to deliver communications programs across this
spectrum."
The NETGEAR win continues a strong run of success for Weber
Shandwick in its Northern
California region.
About Weber Shandwick
Weber Shandwick is a leading global public relations agency with
offices in 74 countries around the world. The firm's success is
built on its deep commitment to client service, our people,
creativity, collaboration and harnessing the power of Advocates -
engaging stakeholders in new and creative ways to build brands and
reputation. Weber Shandwick provides strategy and execution across
practices such as consumer marketing, healthcare, technology,
public affairs, financial services, corporate and crisis
management. Its specialized services include digital/social media,
advocacy advertising, market research, and corporate
responsibility. In 2010, Weber Shandwick was named Global Agency of
the Year by The Holmes Report for the second year in a row;
an 'Agency of the Decade' by Advertising Age, Large PR
Agency of the Year by Bulldog Reporter, a Digital Firm of
the Year by PR News, and Top Corporate Responsibility
Advisory Firm by CR Magazine. The firm has also won numerous
'best place to work' awards around the world. Weber
Shandwick is part of the Interpublic Group (NYSE: IPG). For more
information, visit http://www.webershandwick.com.
© 2011 NETGEAR, Inc. NETGEAR and the NETGEAR logo are
registered trademarks of NETGEAR, Inc. in the United States and/or other countries. The
information contained herein is subject to change without notice.
NETGEAR shall not be liable for technical or editorial errors or
omissions contained herein. All rights reserved.
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Contact(s)
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Jennifer Norton
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Judy Hoffmann
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Company
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Weber Shandwick
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NETGEAR, Inc.
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Phone
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212.445.8314
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408.907.8000
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Email
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jnorton@webershandwick.com
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judy.hoffmann@netgear.com
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SOURCE Weber Shandwick