Life Fitness Joins as Associate Sponsor of 2006 LaSalle Bank Chicago Marathon
September 05 2006 - 6:34PM
PR Newswire (US)
Race to Serve as Platform for Launch of New Summit Trainer SCHILLER
PARK, Ill., Sept. 5 /PRNewswire/ -- Life Fitness, the global leader
in fitness equipment, has announced that it will serve as an
Associate Sponsor of the 2006 LaSalle Bank Chicago Marathon.
Recognized as one of the premier marathons in the world, the
LaSalle Bank Chicago Marathon attracts 40,000 runners from around
the world to the shores of Lake Michigan on Oct. 22, 2006. (Photo:
http://www.newscom.com/cgi-bin/prnh/20060905/CGTU050 ) Life Fitness
will use the race as a platform to showcase its new Summit Trainer,
a cardiovascular exercise product that combines the best of total
body cross-training and climbing into one intuitive machine. The
Summit Trainer targets multiple muscle groups and enables users to
select a variety of positions for achieving different training
intensities. Its natural motion is comfortable for even first-time
users, and the Linear Incline Fit Training(TM) Technology provides
a fluid transition from short strides to deep lunges. "Life Fitness
leads the fitness equipment industry in innovation and excellence
and will be able to offer a good deal of support to our 40,000
runners in the way of vast running knowledge, expertise and quality
products, making our runners the biggest beneficiary of this
association," says race director, Carey Pinkowski. As part of its
race sponsorship, Life Fitness is developing a marathon- training
program incorporating cardio and strength-training equipment to
educate runners about different ways to elevate performance.
"Training at different levels requires versatile equipment," said
Greg Bahnfleth, Life Fitness Academy manager. "Whether training for
the marathon or for the fitness needs of everyday life, products
like the Summit Trainer provide cardio conditioning for maximum
results." About Life Fitness Life Fitness, a division of Brunswick
Corp. (NYSE:BC), is the global leader in designing and
manufacturing a full line of high-quality fitness equipment for
commercial and consumer use. It is the largest commercial fitness
equipment provider in the world and the only fitness equipment
manufacturer that has been providing premium equipment for nearly
30 years. Life Fitness' cardiovascular and strength-training
products, including the renowned Lifecycle exercise bike, are used
worldwide in health clubs, fitness centers and wellness facilities,
as well as in homes. The company is headquartered near Chicago, in
Schiller Park, Ill., and distributes its equipment in more than 120
countries. Life Fitness and Lifecycle are trademarks and/or
registered trademarks of Brunswick Corp. Life Fitness, 5100 River
Road, Schiller Park, IL 60176. Phone: 847.288.3300,
http://www.lifefitness.com/
http://www.newscom.com/cgi-bin/prnh/20060905/CGTU050
http://photoarchive.ap.org/ DATASOURCE: Life Fitness CONTACT: Katie
Feltz, Cushman-Amberg Communications, +1-312-499-5253, or Web site:
http://www.lifefitness.com/
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