- Silver Anthem Award Recognizes The Lens as Best Special
Workforce Initiative: Health
Alcon, the global leader in eye care dedicated to helping people
see brilliantly, today announced that its interactive compliance
training video experience, The Lens, has been named Best Special
Workforce Initiative: Health in the 2nd Annual Anthem Awards.
Launched in 2021 by The Webby Awards, The Anthem Award winners are
selected by the International Academy of Digital Arts and
Sciences.
The interactive compliance experience was developed by Alcon’s
Legal and Compliance team along with Labyrinth Training – an
innovative company that combines first rate storytelling with
award-winning interactive design to bring corporate policies to
life.
“We are honored to be recognized by The Anthem Awards for our
company-wide compliance training program, The Lens,” said Royce
Bedward, Senior Vice President, General Counsel and Corporate
Secretary for Alcon. “Thanks to the collaboration between Alcon’s
Legal and Compliance team and our vendor, Labyrinth Training, we
were able to create an informative, rich, policy-driven learning
experience that we hope sets a new standard for engaging associates
on the importance of our compliance culture.”
The Lens is comprised of five interactive episodes, during which
Alcon’s users across the world are called on to make decisions that
would impact the narrative experience of Martin and Andrea, two
Alcon salespeople, as they navigate hypothetical situations with
healthcare professionals. Covering policy topics from anti-bribery
to anti-trust concerns, the training was successfully launched
globally in 17 languages and completed by 81% of Alcon associates
within just the first 60 days.
“We’re incredibly proud of The Lens series, and being honored by
The Anthem Awards is a testament to its impact. Partnering with the
Alcon team was a wonderful experience, and we appreciate the
creative spark they brought to the project!” said Labyrinth
Training Co-Founder Peter Grossman.
Labyrinth Training Co-Founder Scott Petts continues, “An
engaged, attentive audience is an audience that’s ready to learn.
The lessons conveyed in The Lens are central to everything Alcon
does, so we set out to create something meaningful. The animated,
interactive five-part series takes people on a memorable journey,
so they’re entertained while they’re learning.”
This year, The Anthem Awards received nearly 2,000 entries from
43 countries worldwide. The Anthem Award winners are selected by
the International Academy of Digital Arts & Sciences, a
3,000-person organization of intellectually diverse leaders across
various industries. Winners for the 2nd Annual Anthem Awards were
celebrated at the Winners Celebration held on February 27 in New
York City.
The Anthem Award comes on the heels of an array of
acknowledgments Alcon recently received, including Jeannette
Bankes, President and General Manager, Global Surgical Franchise,
receiving the Ophthalmic World Leaders Visionary Leader Award; the
Alcon Foundation’s recognition as Outstanding Philanthropic Entity
for 2022 at the Annual National Philanthropy Day Awards Luncheon;
the Alcon Experience Academy (AEA) receiving a silver medal in the
Best Advance in Learning Management Technology for External
Training by the Brandon Hall Group Excellence in Technology Awards;
Alcon being named as Honorable Mention recipient of the Ragan
Communications Corporate Social Responsibility & Diversity
Awards in the Training category; as well as Top Employer 2022
certification: Europe; and, Top Employer 2022 certification: Alcon
Switzerland, Alcon France, Alcon Poland, Alcon Germany, Alcon Spain
and Alcon Portugal, among others.
Learn more about the recognition and The Lens by visiting
anthemawards.com.
About The Anthem Awards
Launched in 2021 by The Webby Awards, The Anthem Awards honors
the purpose & mission-driven work of people, companies and
organizations worldwide. By amplifying the voices that spark global
change, we’re defining a new benchmark for impactful work that
inspires others to take action in their own communities. The Anthem
Awards honors work across seven core causes: Diversity; Equity
& Inclusion; Education; Art & Culture; Health; Human &
Civil Rights; Humanitarian Action & Services; Responsible
Technology; and Sustainability, Environment & Climate. Founded
in partnership with the Ad Council, Born This Way Foundation,
Feeding America, Glaad, Mozilla, NAACP, NRDC, WWF, and XQ.
About The Webby Awards
Hailed as the “Internet’s highest honor” by The New York Times,
The Webby Awards is the leading international awards organization
honoring excellence on the Internet, including Websites; Video;
Advertising, Media & PR; Apps, Mobile, and Voice; Social;
Podcasts; and Games. Established in 1996, The Webby Awards received
more than 13,500 entries from all 50 states and 70 countries
worldwide this year. The Webby Awards are presented by the
International Academy of Digital Arts and Sciences (IADAS).
Sponsors and Partners of The Webby Awards include Verizon, WP
Engine, YouGov, Brandlive, Canva, NAACP, KPMG, Fast Company, Wall
Street Journal, MediaPost, Podcast Movement, and AIGA.
About Alcon
Alcon helps people see brilliantly. As the global leader in eye
care with a heritage spanning over 75 years, we offer the broadest
portfolio of products to enhance sight and improve people’s lives.
Our Surgical and Vision Care products touch the lives of more than
260 million people in over 140 countries each year living with
conditions like cataracts, glaucoma, retinal diseases and
refractive errors. Our more than 25,000 associates are enhancing
the quality of life through innovative products, partnerships with
Eye Care Professionals and programs that advance access to quality
eye care. Learn more at www.alcon.com.
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Investor Relations Allen
Trang + 41 589 112 110 (Geneva) + 1 817 615 2789 (Fort Worth)
investor.relations@alcon.com
Media Relations Steven Smith
+ 41 589 112 111 (Geneva) + 1 817 551 8057 (Fort Worth)
globalmedia.relations@alcon.com
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