TechTarget Launches SearchCloudSecurity.com & SearchCloudStorage.com to Help Technology Buyers Understand Cloud Computing Sol...
September 07 2011 - 11:15AM
Business Wire
Technology media company TechTarget, Inc. (NASDAQ: TTGT) today
announces the launch of two new websites designed to bring needed
information to technology buyers who are researching cloud versions
of storage solutions and how to manage compliance and security in
the cloud. These new sites, SearchCloudSecurity.com™ and
SearchCloudStorage.com™, build on the Company’s existing portfolio
of cloud and virtualization media by targeting the specific areas
of cloud computing that are experiencing the most rapid growth and
are in need of the most resources. They will complement the
existing properties in the TechTarget cloud and virtualization
portfolio which include: SearchCloudComputing.com™,
SearchServerVirtualization.com™, SearchVirtualDesktop.com™,
SearchVirtualStorage.com™, BrianMadden.com™, and the BriForum®
conference.
TechTarget first launched cloud and virtualization media in
2006, when the technology was first emerging. Over the last 6
months, the TechTarget network has experienced an 80% increase in
cloud computing related research activities. In a recent survey,
50% of respondents reported plans to implement new cloud solutions
this year, however security and compliance concerns continue to be
a top barrier to adoption. Additionally, 46% of the audience survey
is either using or considering cloud storage services in 2011
(source: 2011 TechTarget Storage Purchase Intentions Survey).
Cloud storage is a data storage strategy that involves sending a
copy of a company’s data to an off-site storage server, frequently
hosted by a third-party service provider. SearchCloudStorage.com
provides market news, product analysis and practical advice on
choosing and managing cloud storage solutions, including: public
cloud, private cloud, hybrid cloud, cloud backup and disaster
recovery.
SearchCloudSecurity.com is a top resource for information
security professionals who have a strategic or operational role in
their enterprise’s cloud computing initiatives. The site provides
news and technical content on securing many types of cloud
computing deployment models and challenges, including: software as
a service (SAAS), infrastructure as a service (IAAS), platform as a
service (PAAS), security operations in the cloud, risk management,
data governance and compliance. After maintaining compliance and
developing a disaster recovery plan, the Survey found that securing
the cloud is expected to see the largest spending increase in the
next year.
“Cloud computing initiatives are reducing costs and finding new
potential in technology organizations every day,” said TechTarget
CEO, Greg Strakosch. “SearchCloudStorage.com and
SearchCloudSecurity.com have the editorial content, vendor
resources, and peer-to-peer contributions needed to help the IT
professionals make smarter purchase decisions and realize these
benefits,” continued Strakosch.
About TechTarget
TechTarget, Inc. (www.techtarget.com) (NASDAQ: TTGT) is a
leading global technology media company with over 100
technology-specific websites, 10 million registered members, and
more than 10 years of groundbreaking accomplishments. Our extensive
editorial and vendor-sponsored content fulfills the needs of tech
pros looking for in-depth coverage of technology topics throughout
their buying process and positions us to meet the needs of
technology marketers targeting qualified technology audiences.
Outside of North America, TechTarget runs 23 websites and has
offices in London, Mumbai and Beijing.
(C) 2011 TechTarget, Inc. All rights reserved. TechTarget,
BriForum, and the TechTarget logo are registered trademarks of
TechTarget. SearchCloudSecurity.com, SearchCloudStorage.com,
SearchCloudComputing.com, SearchServerVirtualization.com,
SearchVirtualDesktop.com, SearchVirtualStorage.com, BrianMadden.com
are trademarks of TechTarget. All other trademarks are the property
of their respective owners.
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