Intuit Reimagines QuickBooks ProAdvisor Program for Accountants
October 22 2014 - 4:05PM
Business Wire
New Program Helps Accounting Professionals
Grow Their Practice With New Online Benefits
Intuit Inc. (Nasdaq:INTU) announced yesterday the launch of
the all new QuickBooks ProAdvisor Program to benefit the more
than 100,000 ProAdvisor members around the world. The reimagined
QuickBooks ProAdvisor Program will make it even easier for
accounting professionals to grow their business and meet the needs
of the more than 705,000 QuickBooks Online users around the world.
The new program, built into the new QuickBooks Online Accountant,
taps into the largest set of benefits ever available: it allows
ProAdvisors to unlock additional benefits by passing certification
exams or working with QuickBooks Online clients; includes the
newly-launched QuickBooks Online Advanced Certification and free
access to a Bill.com corporate account.
One Global Program with More Benefits
Beginning in December 2014, the current QuickBooks ProAdvisor
and Cloud ProAdvisor programs will combine to become one new
QuickBooks ProAdvisor Program. In addition, the new QuickBooks
ProAdvisor Program will also help ProAdvisors and their firms reap
more online benefits than ever before, including free online
products, training, certifications, support and discounts -
everything accounting professionals need to support the clients
that rely on them. One new benefit, exclusively for ProAdvisors,
provides free access to a Bill.com corporate account with up to
three users – a $1,700 annual value. ProAdvisors will also be able
to earn points by using Bill.com and making referrals to their
clients, points they can redeem for cash, gift cards or charitable
donations from Intuit.
“The online benefits of the reimagined QuickBooks ProAdvisor
Program are massive for accounting professionals,” said Luis
Sanchez, director of the Worldwide QuickBooks ProAdvisor Program at
Intuit. “We listened to member feedback and looked at accounting
industry trends globally. The result is the creation of a program
that provides benefits most requested by members while also
fulfilling the mission of the program itself: to help ProAdvisors
grow their practices and meet the needs of their clients.”
Two Ways to Unlock Benefits: Certifications and
Clients
The new QuickBooks ProAdvisor Program has the same three
membership levels that exist today, Silver, Gold and Diamond, but
members now have new ways to enjoy greater benefits by graduating
to higher membership levels. In addition to ProAdvisors being able
to move up member levels by passing QuickBooks certification exams,
they can now also do so based on the number of QuickBooks Online
clients their firm serves. Only Certified ProAdvisors, however, can
be listed on the Find-a-ProAdvisor website, an online directory
that receives more than 600,000 visits a year by small businesses
looking for help from a QuickBooks expert.
The qualifying criteria for the member levels are:
Levels
Silver Gold Diamond
Certifications
Not Certified
Any QuickBooksCertification
Any AdvancedQuickBooksCertification
OR
Number ofQuickBooksOnline
Clients
0 to 4 5 to 19 20+
New QuickBooks Online Advanced Certification and New
Badges
Education continues to be at the core of the QuickBooks
ProAdvisor Program. In Fiscal Year 2014, QuickBooks Online
certifications grew by 250 percent worldwide. As a result, the
ProAdvisor Program now offers QuickBooks Online Advanced
Certification, a brand new certification that helps accounting
professionals further distinguish themselves from their peers and
attract new QuickBooks Online clients. For the first time ever,
ProAdvisors interested in serving their growing number of online
clients can reach the Diamond membership level and enjoy all its
benefits, including premium technical support. The new QuickBooks
Online Advanced Certification will help ProAdvisors better serve
online clients and gain access to more program benefits.
Additionally, a new set of ProAdvisor certification badges will
be available for Certified ProAdvisors to use in marketing
materials, including business cards, websites and brochures
starting in early December.
Built Into the New QuickBooks Online Accountant
Starting in December 2014, the QuickBooks ProAdvisor Program can
be accessed directly from the new QuickBooks Online Accountant,
doing away with the need for a different username and password to
access ProAdvisor member information and benefits. Key elements of
the ProAdvisor Program experience within the new QuickBooks Online
Accountant include:
- ProAdvisor Dashboard: View
ProAdvisor information including member level, number of QuickBooks
Online Clients and certification status to quickly understand
necessary actions to move to the next level.
- Training and Certification:
Improve expertise through a comprehensive QuickBooks training
program. ProAdvisors are able to choose from more than 70 optional
QuickBooks training courses to expand their knowledge and to
prepare and take certification exams.
- Online Directory Profile: Sign
up for, view, edit and publish their Find-a-ProAdvisor directory
profile.
- Resources: Leverage marketing
documents, templates and other resources to help accountants grow
their practice.
Pricing and Availability
The new QuickBooks ProAdvisor Program is free for all accounting
professionals to join starting in December 2014. For accounting
professionals serving QuickBooks desktop clients, they will be able
to purchase QuickBooks desktop software, desktop certifications and
desktop support for an additional fee of $549.
Resources
QuickBooks Online Accountant Press Release
New ProAdvisor Program Blog Post
About Intuit Inc.
Intuit Inc. creates business and financial management
solutions that simplify the business of life for small businesses,
consumers and accounting professionals.
Its flagship products and services
include QuickBooks®, Quicken® and TurboTax®, which
make it easier to manage small businesses and payroll
processing, personal finance, and tax preparation and
filing. Mint.com provides a fresh, easy and intelligent way
for people to manage their money, while Demandforce® offers
marketing and communication tools for small businesses. ProSeries®
and Lacerte® are Intuit's leading tax preparation offerings
for professional accountants.
Founded in 1983, Intuit had revenue of $4.5 billion in its
fiscal year 2014. The company has approximately 8,000 employees
with major offices in the United States, Canada,
the United Kingdom, India and other locations. More
information can be found at www.intuit.com.
Intuit Inc.Danielle Ferris,
650-944-2391ysalahuddin@accesspr.comorAccess CommunicationsYasmeen
Salahuddin, 917-522-3531Danielle_Ferris@intuit.com
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