Interactive Intelligence Releases Interaction SIP Station™

Interactive Intelligence (Nasdaq: ININ), a global provider of unified IP business communications solutions, is releasing the Interaction SIP Station™, a new communications endpoint device designed as an affordable, reliable and simple alternative to IP desk phones.

“While IP desk phones increasingly offer sophisticated functionality, their complexity and cost are barriers for adoption among many organizations,” said Drew Kraus, research vice president with Gartner. “Though the use of USB headsets with softphones offers an alternative, reliability issues often preclude their use. We’ve been telling clients for awhile now to lower their infrastructure costs by deploying low-cost phones, while supporting advanced telephony features via PC-based call control applications. By further distilling that endpoint device down to its core functionality, organizations can realize even more savings while still maintaining a clear voice signal and advanced features.”

With a dedicated chip-set delivering high quality audio, the Interaction SIP Station™ has no hand set, display, or dial pad. Instead, the device is designed to work in conjunction with a headset and the Interactive Intelligence Interaction Client®, a PC-based call control software application that includes sophisticated features, such as call recording, call rules, conferencing, presence management, company directory look-up, queue monitoring, call history, and more.

“By providing a dedicated audio path for reliability, and using our client application for rich functionality, the Interaction SIP Station™ provides all the features a company needs in an endpoint device -- and none that they don’t,” said Interactive Intelligence senior vice president of worldwide marketing, Joe Staples. “What makes this device a market-first, however, is that we’re offering this reliability and simplicity at a price point that’s roughly half that of a basic IP phone, and a fraction of what high-end multimedia phones cost.”

Measuring just 4.5 in. x 4.5 in. x 1.5 in. (11.4 cm. x 11.4 cm. x 3.8 cm.), the Interaction SIP Station™ also consumes less desk space than a traditional phone. More secure and simple to use, the device’s physical buttons include pick-up/disconnect, mute, volume control, emergency speed dial, and a multi-function status LED. The Interaction SIP Station™ uses power over Ethernet (PoE), thus further enhancing reliability by making it easier and more efficient to supply back-up power.

The Interaction SIP Station™ is targeted at mid-size to large contact centers and enterprises, and will be sold as an optional device with the Interactive Intelligence all-in-one IP communications software suite, Customer Interaction Center™ (CIC). It will be distributed through the Interactive Intelligence channel of more than 300 resellers worldwide, and through the company’s direct sales force.

The Interaction SIP Station™ is planned for general availability throughout North America and in many European countries in Q4 2009.

To learn more about the Interaction SIP Station™ visit www.inin.com/SIPStation.

About Interactive Intelligence

Interactive Intelligence Inc. (Nasdaq: ININ) is a global provider of unified business communications solutions for contact center automation, enterprise IP telephony, and business process automation. The company was founded in 1994 and has approximately 3,000 customers worldwide. Interactive Intelligence is among Software Magazine’s top 500 global software and services suppliers, is ranked among Network World’s top 200 North American networking vendors, is a BusinessWeek “hot growth 50” company, and is among Fortune Small Business magazine’s top 100 fastest growing companies. The company is also positioned in the leaders’ quadrant of the Gartner 2008 Contact Center Infrastructure, Worldwide Magic Quadrant report. Interactive Intelligence employs more than 600 people and is headquartered in Indianapolis, Indiana. It has six global corporate offices with additional sales offices throughout North America, Latin America, Europe, Middle East, Africa and Asia Pacific. Interactive Intelligence can be reached at +1 317.872.3000 or info@inin.com; on the Net: www.inin.com.

This release may contain certain forward-looking statements that involve a number of risks and uncertainties. Factors that could cause actual results to differ materially are described in the company's SEC filings.

Interactive Intelligence Inc. is the owner of the marks INTERACTIVE INTELLIGENCE, its associated LOGO and numerous other marks. All other trademarks mentioned in this document are the property of their respective owners.

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