Etsy Expands into SV5 Equinix Data Center
June 14 2011 - 8:00AM
Business Wire
O’Reilly Velocity Conference—Equinix, Inc. (Nasdaq:
EQIX), a provider of global data center services, today announced
that Etsy, the online marketplace for handmade and vintage goods
and supplies, has expanded into Equinix’s Silicon Valley SV5
International Business Exchange™ (IBX®) data center. Etsy already
leverages Platform Equinix™ in New Jersey and currently runs its
off-site disaster recovery and storage infrastructure from
Equinix’s Silicon Valley SV2 facility.
From its inception, the Etsy community has experienced rapid
growth and now spans the globe with buyers and sellers in more than
150 countries. Since 2008, Equinix has supported this growth as
Etsy jumped from one million to more than nine million members, and
from 250 million to more than 1 billion page views per month.
E-commerce customers are highly sensitive to even slight delays in
page loads, which can frustrate and turn away users that might
otherwise have made purchases. Platform Equinix helps the company
minimize downtime without sacrificing speed or service to its
customers and as a result helps to maximize revenue for sellers and
return on investment in infrastructure for Etsy.
Additionally, Etsy is taking advantage of its proximity to
social media partners within Equinix’s facilities and has leveraged
the digital media ecosystem inside Equinix to create new
partnerships with top social media websites and content providers.
These relationships contribute to the high quality of service
experienced by Etsy’s customers and directly impact the bottom line
for the company and its community of sellers.
“Etsy was founded to help connect makers with buyers and we have
a singular focus to support a positive buyer-seller experience
through technology innovations,” said Mike Rembetsy, director of
Technical Operations at Etsy. “By leveraging Platform Equinix, Etsy
is not only able to optimize performance, but also leverage
Equinix’s proximity to partners and suppliers to continue to scale
the business to meet demand.”
Committed to operating an environmentally conscious
organization, Etsy was drawn to the energy-efficient innovations in
Equinix’s SV5 IBX. Specifically, Equinix has deployed innovative
cooling technologies and received Leadership in Energy and
Environmental Design (LEED) certification for the facility, which
opened in November of 2010.
Chris Sharp, general manager of content and digital media at
Equinix, says, “Equinix provides Etsy with the scalability and
geographic diversity to meet the company’s rapid growth and
performance requirements. We look forward to building upon this
relationship in the future and helping Etsy provide buyers and
sellers the best experience possible.”
About Etsy
Etsy’s mission is to enable people to make a living making
things, and to reconnect makers with buyers. The company’s vision
is to build a new economy and present a better choice: Buy, Sell,
and Live Handmade. The Etsy community of nine million members spans
the globe with buyers and sellers coming from more than 150
countries. There are over 800,000 active Etsy sellers.
http://www.etsy.com/
About Equinix
Equinix, Inc. (Nasdaq: EQIX) connects businesses with partners
and customers around the world through a global platform of high
performance data centers, containing dynamic ecosystems
and the broadest choice of networks. More
than 3,350 enterprises, cloud, digital content and
financial companies connect to more than 650 network
service providers and rely on Platform Equinix to grow their
business, improve application performance and protect their vital
digital assets. Equinix operates in 37 strategic markets across the
Americas, EMEA and Asia-Pacific and continually invests in
expanding its platform to power customer growth.
http://www.equinix.com
Forward Looking Statements
This press release contains forward-looking statements that
involve risks and uncertainties. Actual results may differ
materially from expectations discussed in such forward-looking
statements. Factors that might cause such differences include, but
are not limited to, the challenges of acquiring, operating and
constructing IBX centers and developing, deploying and delivering
Equinix services; unanticipated costs or difficulties relating to
the integration of companies we have acquired or will acquire into
Equinix; a failure to receive significant revenue from customers in
recently built out or acquired data centers; failure to complete
any financing arrangements contemplated from time to time;
competition from existing and new competitors; the ability to
generate sufficient cash flow or otherwise obtain funds to repay
new or outstanding indebtedness; the loss or decline in business
from our key customers; and other risks described from time to time
in Equinix’s filings with the Securities and Exchange Commission.
In particular, see Equinix’s recent quarterly and annual reports
filed with the Securities and Exchange Commission, copies of which
are available upon request from Equinix. Equinix does not assume
any obligation to update the forward-looking information contained
in this press release.
Equinix and IBX are registered trademarks of Equinix, Inc.
International Business Exchange is a trademark of Equinix, Inc.
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