Embracing the Elements: Columbia Reveals a Limited-Edition “Disney Frozen 2” Collection
November 06 2019 - 12:00PM
Business Wire
Columbia’s cutting-edge technologies and
stylish designs reflect characters’ epic outdoor journey
Columbia Sportswear (NASDAQ: COLM) and the team behind Disney’s
highly-anticipated “Frozen 2” have teamed up to create a
beautifully designed, limited-edition outerwear collection inspired
by the iconic characters in the film. The stylish-yet-functional
jackets honor the role the natural elements play as Anna, Elsa and
Kristoff set out on their epic journey.
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The premium styles of Columbia's
Limited-Edition Disney Frozen 2 Collection. (Photo: Business
Wire)
This enchanting collection will be available on
Columbia.com/Disney starting at 12:01am EST on November 15 and in
Columbia branded stores when doors open that day. The brand’s
multifaceted collaboration with Disney includes sponsorship of the
“Frozen 2” official red carpet live stream, and a behind-the-scenes
video featuring exclusive interviews.
“This collection is the result of an extremely close
collaboration between the creative minds at Disney and at Columbia,
and we are thrilled to share it with Frozen fans everywhere,” said
Joe Boyle, Columbia Brand President. “Working with Disney on a
collection inspired by “Frozen 2” is a natural fit for our brand
and the thoughtful details in these pieces, coupled with premium
adaptations of Columbia’s proprietary technologies, truly honors
the inspiration behind this remarkable franchise.”
The “Disney Frozen 2” Collection:
These functional pieces are full of Disney magic, and
incorporate several detailed elements for fans. Examples include a
new holographic Omni-Heat lining in the Elsa Long Down Jacket,
regal gold Omni-Heat dots that create a striking yet functional
visual lining on the Anna Down Cape, and a custom-designed Nordic
print on the fleece and lining of the Kristoff Interchange Jacket.
Each stunning piece is made to feel as if it was handcrafted in
Arendelle for the characters themselves:
- Inspired by Anna, the stunning Anna Down Cape captures
her daring-yet-playful spirit. Head turning and twirl-worthy in a
dance of autumnal tones, this limited-edition down cape with gold
Omni-Heat Thermal Reflective lining, gold-chrome hardware, and
Anna's beautiful wheat symbol lets you venture outdoors in comfort
and style ($500 MSRP Women's / $300 MSRP Girls).
- Drawing on the brave and powerful Elsa, the Elsa Long Down
Jacket is truly enchanting. Designed with a form-fitting, cozy
down silhouette and detailed with holographic Omni-Heat Thermal
Reflective lining, silver-chrome detailed hardware, and Elsa’s
iconic snowflake; this regal piece is ideal for the coldest
conditions ($500 MSRP Women's / $300 MSRP Girls).
- The Kristoff Interchange Jacket is a rugged 3-in-1
jacket featuring a waterproof-breathable Omni-Tech shell and
removable printed Sherpa fleece liner. Richly detailed with a
Nordic-inspired print, antique-brass hardware, and Kristoff’s
sleigh symbol, this jacket is the perfect companion for epic winter
adventures ($500 MSRP in Men’s only).
In addition to these luxurious premium styles, Columbia’s
collection of “Frozen 2” jackets includes two puffer jackets and
two patterned fleeces for girls, inspired by Anna and Elsa’s
characters in the film. These vibrant styles are available in
Columbia’s factory stores, branded stores and Ecommerce site, and
are embroidered with original character art and colorful elements,
priced from $40-100 MSRP.
Behind the Design:
The design and development of this exclusive collection is an
epic story in itself. For a behind-the-scenes commentary from the
creators of “Frozen 2” and a close look at how the collection came
to life – watch Columbia’s feature video, “Embracing the
Elements.”
“There's nothing more thrilling than seeing fans embrace the
spirit of adventure seen from our characters in the film, and
translating that to their everyday lives,” said Chris Buck,
Director of “Frozen 2.” “The Columbia collection truly reflects the
inspiration and the essence of Anna, Elsa and Kristoff.”
Collection Availability:
The “Frozen 2” collection will be available on
Columbia.com/Disney starting at 12:01 a.m. EST on Nov. 15, and
in-store at select Columbia-branded retail locations in the U.S.,
Canada, China, Japan and Korea when doors open.
For high-resolution images and more details about Columbia’s
“Frozen 2” collection, visit this link.
Columbia-branded U.S. retail locations carrying the “Frozen
2” Collection include:
Alpharetta, GA4120 Avalon Blvd.(678) 713-7977 New York, NY345 W.
14th St., Ste A(212) 401-6367 Southlake, TX290 Pine Street(817)
601-0897 Disney Springs, FL1520 E Buena Vista Drive(407)
560-0868 Schaumburg, IL5 Woodfield Mall, L309(847) 598-4691
Meridian, ID3424 E Longwing Lane(208) 202-4348 Portland
Flagship, OR911 SW Broadway(503) 226-6800 Portland International
Airport7000 NE Airport Way(503) 287-3318 Mall of America, MN112
West Market Space(952) 854-5260 Chicago, IL830 N. Michigan
Ave.(312) 951-2679 Seattle, WA290 Pine Street(206) 441-7719
Farmington, UT140 N Union Ave.(385) 220-3919 Miami, FL8888
SW 136th St. #553(305) 506-0306
About Columbia
Columbia, the flagship brand of Portland, Oregon-based Columbia
Sportswear Company, has been creating innovative apparel, footwear,
accessories and equipment for outdoor enthusiasts since 1938.
Columbia has become a leading global brand by channeling the
company’s passion for the outdoors and innovative spirit into
technologies and performance products that keep people warm, dry,
cool and protected year-round. To learn more, please visit the
company's website at www.columbia.com.
Frozen and related properties are trademarks and/or copyrights,
in the United States and other countries, of Disney and/or its
affiliates. © & ™ Disney
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version on businesswire.com: https://www.businesswire.com/news/home/20191106005315/en/
Weber Shandwick for Columbia Sportswear Kate Monohan,
206-576-5538 KMonohan@webershandwick.com
Columbia Sportswear PR Andy Nordhoff, 503-985-1739
ANordhoff@columbia.com
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