Cintas Issues Fall Fashion Trends Forecast

In preparation for the autumn season, Cintas Corporation (NASDAQ: CTAS) today issued its 2010 Fall Fashion Trends Forecast. Now is the perfect time for hoteliers to review their apparel programs and consider seasonal changes. While functionality is important, runway-inspired apparel registers well with guests and takes a brand to a higher level.

To help hoteliers identify what’s in this season, Cintas issued a list of the top fashion trends for fall 2010:

Fresh Formal: The tuxedo is continuing to evolve with classic satin lapels and collars but in slimmer proportions. A metallic accent adds a new twist to the tux, a great detail for banquet servers.
Ruche & Ruffle: Shirring creates texture and gives a focal point to the silhouette. Combine a ruffle with ruching for an extra feminine detail on a hostess or cocktail dress. Also, look for gathers or twists to add dimension to a simple blouse, perfect for under a blazer.
Sleeveless Tailoring: Sleeveless items look fresh this season with quilting, cut away armholes and belt closures. These create flawless silhouettes for doormen, valet workers and healthcare volunteers.
Vivid Colors: Rich shades of purple, beet and cobalt are grounded with a mix of charcoals. These saturated hues bring back a richness that has been missing from the cold-weather wardrobe the past few seasons.
Single-Button Jackets: The single closure allows for more shirt and tie to show this season. This simple look was seen on the Calvin Klein and Emporio Armani runways. It’s a clean, modern fashion for front desk or food service personnel.
Updated Classics: The tailored button-up shirt is a career classic, but this season’s styles feature new placket trims or pleating. The classic point collar is scaled down and matches well with slimmer neckwear. These styles will always be a staple for front desk, housekeeping supervisors and customer service.
Animal Instincts: Animal motifs continue this fall but with an added dimension – the prints are more abstract and have a digital effect, creating a sexy look for cocktail servers, bartenders and hostesses.
Outline: Contrast piping draws attention to contoured seams and highlights silhouette shapes in otherwise boxy suits. It’s a great detail for doormen, front desk staff and banquet workers.
Perfect Peplums: Peplums are seen on the runways in jackets, dresses and skirts. This feature creates an hourglass shape with dimension. It’s the perfect detail for the property that needs an extra bit of flare.

“Guests recognize what’s fashionable, and your brand should be reflective of what is relevant and in style,” said Michelle Dortch, senior apparel designer at Cintas. “Cintas’ apparel solutions can build your brand through innovative styling and help make your guests and staff feel comfortable. While a uniform program is about durability and productivity, it should also be fun and fashion-forward.”

Hoteliers look to Cintas for pioneering technology, outstanding service and high-fashion design. Cintas makes it easy to find the right styles and stay on budget. With more than 500 styles ready to ship, finding the right look is fast and easy. Need something truly unique? Cintas’ custom design services can help. The in-house design team works with hoteliers from sketch to finish, delivering original fashions within 4 to 8 weeks.

Visit www.cintas.com/shop to view The Uniform Book or contact a style consultant at 1-800-UNIFORM.

About Cintas:

Headquartered in Cincinnati, Cintas Corporation provides highly specialized services to businesses of all types primarily throughout North America. Cintas designs, manufactures and implements corporate identity uniform programs, and provides entrance mats, restroom supplies, promotional products, first aid, safety, fire protection products and services and document management services for approximately 800,000 businesses. Cintas is a publicly held company traded over the Nasdaq Global Select Market under the symbol CTAS and is a Nasdaq-100 company and component of the Standard & Poor’s 500 Index.

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