BJ's Restaurants Opens in Daytona Beach, Florida
July 13 2010 - 2:17PM
BJ's Restaurants, Inc. (Nasdaq:BJRI) today announced the opening of
its newest restaurant in Daytona Beach, Florida, on July 12, 2010.
The new BJ's Restaurant and Brewhouse is located directly across
from the world famous Daytona International Speedway as part of the
newest addition to the International Speedway Square. The
restaurant is approximately 8,500 square feet, contains seating for
approximately 280 guests, and also features BJ's extensive menu
including BJ's signature deep-dish pizza, award winning handcrafted
beer and famous Pizookie® dessert. BJ's highly detailed,
contemporary decor and unique video statement, including BJ's 103"
plasma display as well as several high definition flat panel
televisions, creates a high energy, fun and family-friendly dining
environment for everyone to enjoy. Hours of operation are from
11:00 a.m. to 12:00 midnight Sunday through Thursday, and 11:00
a.m. to 1:00 a.m. Friday and Saturday.
"We are very excited to bring the BJ's concept to Daytona
Beach," commented Jerry Deitchle, Chairman and CEO. "Opening day
sales for our new restaurant exceeded our expectations. Our new
Daytona Beach restaurant represents our sixth restaurant in the
central Florida market, where the BJ's concept has been well
received by consumers. We view the entire state of Florida as
a fertile development ground for the BJ's concept, and we have
several more restaurant openings planned for Florida in the
future. To date, we have opened five new restaurants so far
during 2010. We remain on track to open as many as five or six more
restaurants this year, thereby enabling the achievement of our
stated goal to increase our total restaurant operating weeks by
approximately 13% during 2010."
BJ's Restaurants, Inc. currently owns and operates 97 casual
dining restaurants under the BJ's Restaurant & Brewery, BJ's
Restaurant & Brewhouse or BJ's Pizza & Grill brand names.
BJ's restaurants offer an innovative and broad menu featuring
award-winning, signature deep-dish pizza complemented with
generously portioned salads, appetizers, sandwiches, soups, pastas,
entrees and desserts. Quality, flavor, value, moderate prices and
sincere service remain distinct attributes of the BJ's experience.
The Company operates several microbreweries which produce and
distribute BJ's critically acclaimed handcrafted beers throughout
the chain. The Company's restaurants are located in California
(50), Texas (19), Arizona (5), Colorado (3), Oregon (2), Nevada
(3), Florida (6), Ohio (2), Oklahoma (2), Kentucky (1), Indiana
(1), Louisiana (1) and Washington (2). Visit BJ's Restaurants,
Inc. on the Web at http://www.bjsrestaurants.com.
Certain statements in the preceding paragraphs and all other
statements that are not purely historical constitute
"forward-looking" statements for purposes of the Securities Act of
1933 and the Securities and Exchange Act of 1934, as amended, and
are intended to be covered by the safe harbors created
thereby. Such statements include, but are not limited to,
those regarding expected comparable restaurant sales growth in
future periods, those regarding the effect of new sales-building
initiatives, future guest traffic, as well as those regarding the
number of restaurants expected to be opened in future periods and
the timing and location of such openings. These "forward-looking"
statements involve known and unknown risks, uncertainties and other
factors which may cause actual results to be materially different
from those projected or anticipated. Factors that might cause
such differences include, but are not limited to: (i) the effect of
credit and equity market disruptions on our ability to finance our
continued expansion on acceptable terms, (ii) our ability to manage
an increasing number of new restaurant openings, (iii) construction
delays, (iv) labor shortages, (v) minimum wage increases, (vi) food
quality and health concerns, (vii) factors that impact California,
where 50 of our current 97 restaurants are located, (viii)
restaurant and brewery industry competition, (ix) impact of certain
brewery business considerations, including without limitation,
dependence upon suppliers, third party contractors and related
hazards, (x) consumer spending trends in general for casual dining
occasions, (xi) potential uninsured losses and liabilities, (xii)
fluctuating commodity costs and availability of food in general and
certain raw materials related to the brewing of our handcrafted
beers and energy, (xiii) trademark and service-mark risks, (xiv)
government regulations, (xv) licensing costs, (xvi) beer and liquor
regulations, (xvii) loss of key personnel, (xviii) inability to
secure acceptable sites, (xix) limitations on insurance coverage,
(xx) legal proceedings, (xxi) other general economic and regulatory
conditions and requirements, (xxii) the success of our key
sales-building and related operational initiatives and (xxiii)
numerous other matters discussed in the Company's filings with the
Securities and Exchange Commission, including its recent reports on
Forms 10-K, 10-Q and 8-K. The "forward-looking" statements
contained in this press release are based on current assumptions
and expectations and BJ's Restaurants, Inc. undertakes no
obligation to update or alter its "forward-looking" statements
whether as a result of new information, future events or
otherwise.
CONTACT: BJ's Restaurants, Inc.
Greg Levin
(714) 500-2400
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