Corona Brewer Disputes Reports of a Virus-Related Hit
February 28 2020 - 4:27PM
Dow Jones News
By Jennifer Maloney
Beer and wine maker Constellation Brands Inc. Friday disputed
news reports that consumers are afraid of catching coronavirus from
Corona beer.
Sales growth of Corona beer in U.S. retail stores for the four
weeks ended Feb. 16 outpaced the brand's trend over the past 52
weeks, Constellation said in a news release, citing IRI data.
On Thursday, the ad agency 5WPR said it had conducted a phone
survey of 737 people and found that 16% of beer drinkers were
confused about whether Corona beer was related to the novel
coronavirus. Several news outlets reported on the survey.
"It's extremely unfortunate that recent misinformation about the
impact of this virus on our business has been circulating in
traditional and social media without further investigation or
validation," Constellation Chief Executive Bill Newlands said.
Write to Jennifer Maloney at Jennifer.Maloney@WSJ.com
(END) Dow Jones Newswires
February 28, 2020 16:12 ET (21:12 GMT)
Copyright (c) 2020 Dow Jones & Company, Inc.
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