San
Francisco-based music production company mixes art, data and
neuroscience to capture the brain's response to music
SAN
FRANCISCO, Aug. 5, 2024 /PRNewswire/ -- Have you
ever wondered about the impact music has on your brain? Pollen
Music Group, arguably the best-kept creative secret in the Bay
Area, has created an immersive experience that visualizes exactly
that – and they're aiming to bring this groundbreaking venture to
the U.S.
Brainstorms: A Great Gig in the Sky, a collaborative
project between Pollen and Richard Wright Music Limited, debuted in
June at London's Frameless, the
UK's largest, permanent, immersive art experience. The installation
featured music by the iconic band Pink Floyd, who endorsed the
project, and a unique collaboration with pioneering musician
Imogen Heap.
Supported by key technology partners Dolby, AMD, EMOTIV and
Supermicro, the experience leads visitors through four projection
galleries, each featuring immersive visualizations of the brain's
response to music, enveloping guests inside the music in a
completely new way.
"Brainstorms is the perfect vehicle for us to integrate our
passions and expertise in immersive sound, storytelling, and
neuroscience," said JJ Wiesler, Co-Founder and Creative Director at
Pollen. "We're excited to show how we can transform brain data into
artistically stunning interpretations that can be easily accessed,
understood, and appreciated in the U.S. as well."
Against a backdrop of the company's rising prominence in the
tech and creative nexus of the Bay Area, along with multiple Emmy,
Annie, and MPSE awards, as well as a Peabody, Cannes Lion and Oscar
nomination, Brainstorms marks a new milestone for Pollen in the
immersive experiences space in the U.S. and abroad.
"Combining neuroscience, advanced technology, visual artistry,
music and sound design, Brainstorms provides attendees with an
exploration of how our minds respond to music," said Scot Stafford, Pollen Co-Founder, Musical
Director and Sound Supervisor. "The launch of Brainstorms further
extends Pollen's reach from the virtual world to live immersive
experiences."
On the heels of a successful London residency, Pollen is now focusing on
bringing Brainstorms to the U.S., seeking partnerships with
immersive venues and networking organizations interested in
evolving the show for its U.S. debut.
"We're proud to have successfully executed a high-level concept
from inception to delivery that was enormously well-received at one
of the most prestigious immersive venues in the world," said
Richard Warp, Chief Technology
Officer at Pollen. "We're excited to partner with visionary venues
in the U.S. who can help us realize the full potential of this
unique experience."
U.S.-based immersive experience venues interested in hosting
Brainstorms in their location can reach out to Pollen directly at
partners@pollenmusicgroup.com
ABOUT POLLEN MUSIC GROUP
San Francisco-based Pollen
Music Group is a comprehensive music production company. Their
multidisciplinary team includes composers, engineers, researchers,
data scientists and audiophiles. Pollen focuses on elevating the
art and science of immersive sound by partnering with clients
ranging from small startups to tech giants Google, Meta, Apple and
Dolby. Pollen demonstrates how sound can transform stories,
experiences and connections, helping clients integrate superior
audio into their products and services.
Pollen's notable creative projects include the Academy
Award-nominated short film "Pearl," Netflix series "Lost Ollie,"
and the modern action hero "Ultraman: Rising." Their innovative
work has earned the company numerous prestigious accolades,
including multiple Emmy, Annie and MPSE Awards as well as a
Peabody, a Cannes Lion and an Oscar nomination, solidifying their
reputation as leaders in the field of film scoring and immersive
sound.
Media/Partner Inquiries:
Renee Maler
Philosophy PR + Marketing
510.499.9746
381360@email4pr.com
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SOURCE Pollen Music Group