Zelestra Launches New Brand, Making Decarbonization a Reality
June 27 2024 - 9:00AM
Business Wire
Formerly known as Solarpack, Zelestra launches
a new brand reflecting its strategic focus on customers and
multi-technology solutions
Zelestra, a client-focused, multi-technology, global renewable
energy company, has launched its new brand.
Zelestra leverages multiple generation and energy storage
technologies, including solar, wind, batteries and green hydrogen,
to drive the energy transition forward. Zelestra has evolved from a
centralized renewable developer to a global, customer-centric
platform, providing decarbonization solutions. Backed by EQT, one
of the world’s largest private equity firms, Zelestra boasts global
capabilities, local expertise, and a strong balance sheet to
deliver results for its clients.
Zelestra is on a global mission to make decarbonization a
reality. With a key emphasis on innovation and collaboration,
Zelestra is committed to helping customers, communities, and
stakeholders through tailored solutions, local employment, and
strong sustainability. With more than two decades of experience
working in 13 countries, Zelestra is a trusted partner with proven
capabilities in providing efficient, competitive, carbon-free
solutions.
As a result of major transformation, the new brand serves to
solidify the company’s purpose, beliefs, and global growth
strategy. The Zelestra strategy focuses on serving customer needs
through co-created, tailored solutions. Zelestra sets its ambitions
as high as the stars, positioning itself as the guiding light for
its clients to change the world by making their own decarbonization
a reality.
Leo Moreno, CEO of Zelestra, commented: “Our new brand
represents a key step in the evolution of our company. It is
fundamental for us to have a brand that not only supports the
strategy of our business but also stands out in a sector as
competitive as that of renewables. Differentiation is vital to
remain relevant and competitive, and we are proud of our new brand
that reflects the unique value we bring in advancing a carbon-free
future for customers and our planet.”
About Zelestra
With a portfolio of 20 GW of carbon-free projects across 13
countries, Zelestra is a vertically integrated company specializing
in developing, constructing, commercializing, and operating
large-scale renewable energy projects. Zelestra is made up of 800+
professionals globally. It is backed by EQT, one of the largest
fund managers in the world, with $232 billion in assets.
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