Canada Basketball's Diamond Pattern, Honour
Our Past, and Mad Love linings are available to shop now.
TORONTO, June 26,
2024 /CNW/ - Canada Basketball and INDOCHINO, the
global leader in custom apparel, announced today the launch of a
limited-edition "Made For You, By Us" custom-lining campaign to
celebrate an exciting summer for Canada's basketball teams.
As the finishing touch to customize your new INDOCHINO suit,
Canada Basketball's Diamond Pattern, Honour Our Past, and Mad Love
linings are available to shop now. These special edition linings
can be selected for all suit, blazer, or outerwear purchases at all
INDOCHINO showrooms and online.
Designed and developed in close collaboration with Canada
Basketball's national team athletes, each design celebrates the
game of basketball ahead of a historic summer for basketball in
Canada. Each custom-lining option
will give basketball fans a unique chance to show their pride and
passion for the sport and Canada's
national teams.
For each purchase that includes a custom Canada Basketball
lining, a portion of the proceeds will go to Canada Basketball to
support the game's growth nationwide. As with every INDOCHINO
garment, each complete piece is fully customizable and made to the
customer's unique measurements for a one-of-a-kind, game-changing
look.
"For nearly a decade, INDOCHINO has worked with hundreds of
professional athletes across several professional leagues,
including the annual NBA Draft. This partnership with Canada
Basketball emphasizes a continued focus to make bold, fashionable
statements for big moments while continuing to enable fans to dress
like a pro," said Drew Green,
President and CEO of INDOCHINO.
Earlier this year, Canada Basketball announced a strategic
partnership with INDOCHINO, the global leader in custom apparel,
becoming the organization's Official Made To Measure Apparel
Partner.
INDOCHINO suits range in price starting at $519 CAD ($399
USD). Customers can shop online or in person at an INDOCHINO
showroom, where a Style Guide will walk them through the process,
allowing the customer to take on the role of designer. Every
customization and detail of the garment is hand-picked and made to
the customer's precise measurements to produce a unique custom
garment. Within a matter of weeks, the order is shipped directly to
the customer's door, hassle-free. Visit indochino.com/showrooms to
find a showroom location nearby.
About Canada Basketball:
Canada Basketball is the National Sporting Organization for the
sport of Basketball in Canada.
Canada Basketball is respected worldwide and recognized by the
International Amateur Basketball Federation (FIBA) and the
Government of Canada as the sole
governing body of amateur basketball in Canada. Canada
Basketball, a not-for-profit organization, represents all
basketball interests and provides leadership, coordination and
direction in all areas of basketball.
About INDOCHINO:
As the global leader in made to measure apparel, INDOCHINO has
developed the shopping experience of the future. Born out of the
belief that you don't need to spend a fortune on a custom wardrobe,
INDOCHINO was the first company to disrupt the retail sector by
making perfect-fitting, personalized apparel on a mass scale.
SOURCE Indochino Apparel Inc.