Nintex Selects Alloy as Its Website Development and Digital Marketing Agency
May 16 2024 - 9:00AM
Today, Alloy, the premier agency specializing in precision
storytelling and experiences for imaginative tech brands, announced
that Nintex, a leader in process intelligence and automation, has
retained the firm to redesign and replatform Nintex’s website to
reflect its evolving position in the marketplace, as well as manage
social media marketing campaigns. Alloy’s work will elevate
Nintex’s market presence as it shapes the future of intelligent
process management.
Eight thousand companies worldwide, including over 50% of the
Fortune 500, turn to Nintex to accelerate digital transformation.
Following a series of acquisitions and new marketing hires, Nintex
recognized a need for a partner that could support its strategy and
evolving business needs.
Alloy stood out in Nintex’s agency search process due to its
extensive expertise in building well-orchestrated tools,
experiences, and ecosystems that fuel performance, as well as the
agency’s partnership with WebOps platform Pantheon. Founded 12
years ago, Alloy has a long track record of concepting and
delivering marketing programs, platforms and products that enable
mid-market technology brands to engage buyers and delight users. In
fact, in its first quarter of leading social media efforts for
Nintex, Alloy improved engagement rates by 30% and added thousands
of followers.
“As a pioneering brand that’s competing in a burgeoning sector,
we needed a partner that understood where we’re at, and where we
want to go,” said Jesse Hamlin, VP of corporate marketing at
Nintex. “Alloy truly understands what we’re looking to accomplish
in our next chapter, and we couldn’t be more optimistic about our
partnership.”
“One of the reasons our team was drawn to Nintex is because
their mission is to reimagine the way people work,” said Renee
Spurlin, executive vice president at Alloy. “Now, we’re excited to
reimagine how Nintex’s audiences experience the brand across
digital channels. By taking their brand presence and story to
the next level, we’ll ensure Nintex marketing mirrors the current
market movements and Nintex's desire to help a specific,
underserved audience.”
Alloy exists at the intersection of PR and CX, a rare position
that allows the firm to truly understand clients’ needs, create
digital experiences that drive growth and innovation, and use
storytelling to build and grow brand reputation. Find out more at
https://alloycrew.com/expertise or get in touch here.
About Alloy
Alloy is the precision storytelling and experiences agency for
imaginative technology brands. Unlike traditional agencies, Alloy’s
solutions cover the full spectrum of marketing needs — from PR and
comms to brand and digital — giving clients a leg up with greater
alignment across the entire business and user journey. Since 2012,
Alloy has been named a 10-time Best Place to Work, Technology
Agency of the Year, Fastest Growing PR Agency, and recognized more
than 20 times for UX and UI design. To see how Alloy stands out
from the crowd, visit alloycrew.com and follow @Alloy_Crew on
LinkedIn, X and Instagram.
About Nintex
Nintex is the global standard for process intelligence and
automation. Today more than 8,000 public and private sector
organizations across 90 countries turn to the Nintex Process
Platform to accelerate progress on their digital transformation
journeys by quickly and easily managing, automating and optimizing
business processes. Learn more by visiting www.nintex.com and
experience how Nintex and its global partner network are shaping
the future of Intelligent Process Automation (IPA).
Taylor Murphy
Alloy
8553008209
taylor.murphy@alloycrew.com