BOSTON, Jan. 10, 2022 /PRNewswire/ -- 2022 may be
the year that travel really comes back. Overseas Adventure
Travel (O.A.T.), the leader in personalized small group and
solo-friendly travel for Americans ages 50+, announced its top
4 travel themes for the year ahead.
"Our travelers are very optimistic about 2022," said Brian FitzGerald, Chief Marketing Officer of
O.A.T.
"Our travelers are very optimistic about 2022," said Brian
FitzGerald, Chief Marketing Officer of O.A.T. "From seasoned
travelers to solos traveling on their own for the first time,
people are making plans to start seeing the world again, especially
those places that they've vowed to see in their lifetimes."
O.A.T. resumed travel in July 2021
and brought 11,000 travelers to more than 30 countries. In
2022, nearly 69,000 travelers have reserved travel with O.A.T.,
which typically offers travel to 85 countries.
O.A.T. Top 4 Travel Themes for 2022:
- Solo surge – Never dreamt of traveling solo? 2022 could
be your year to test the waters. Many people who put their dreams
on hold because a friend or spouse couldn't join are no longer
waiting. They are stepping out of their comfort zones and booking
solo. Blame it on the pandemic and being cooped up for too
long.
O.A.T. has seen a 17% uptick in the number of solo travelers since
2019. The company just added 2,000 more single spaces in
2022—92% of which have free single supplements.
Solo travelers -- the majority of whom are women with O.A.T. --
often find small group tours appealing because they meet and spend
time with others easily when they want.
- Small ships – Sailing with fewer people is
attractive to travelers in 2022. At O.A.T., bookings for
small ships in 2022 are up 10% compared to 2019. More than 14,000
travelers are scheduled to travel with O.A.T. through
2022.
Travelers are attracted to travel by small ship for the opportunity
to visit more remote and smaller ports with smaller vessels. There
is also the chance to mingle in small groups with locals in a less
touristy way. That doesn't happen when hundreds of passengers
disembark from a large ship.
- Sustainable travel – "How can we travel more
responsibly?" It's a many-faceted question that is gaining traction
with travelers of all ages. Travelers' interest in environmental
travel dovetails with initiatives such as the Glasgow
Declaration on Climate Action in Tourism, which is spurring on the
travel industry to track and improve travel's impact on the
environment.
For some travelers, sustainable travel involves ecological
conservation. For others, it is seeking out destinations where
their travel dollars will have a positive impact on the local
community – for example, benefitting its economic development.
Travelers are highly interested in O.A.T.'s Arctic Expedition:
Untamed Norway & Svalbard and Ultimate Galápagos
Exploration & Ecuador's Amazon
Wilds, for example.
- Longer trips – Some travelers want to make
the most of the airfare. Others feel the urge to make up for
lost time due to the pandemic. They want to feel truly immersed in
a different culture and have more opportunities to engage with the
locals. The result? Longer trips planned for 2022.
At O.A.T., 55% of solo travelers reserved for future travel have
opted to arrive early before a trip or stay later after the tour
concludes. Extending a trip by arriving early can help a traveler
to acclimate before a tour begins. Staying later after the group
departs allows time for a traveler to do some independent exploring
and savor the experience a bit longer.
More than 87,000 travelers – nearly half of them solo travelers
– currently have reservations with O.A.T. across 85 itineraries.
With 2023 departures of many adventures already open, nearly 9,000
are looking ahead to traveling then.
O.A.T. provides travelers over 50 with impactful, intercultural
experiences that help change people's lives. O.A.T. fosters an
intimate and accessible experience, with groups limited to 16
travelers (average of 13) by land and 25 (average of 22) by
sea.
For a free catalog or more information about O.A.T., please
visit www.oattravel.com or call
1-800-955-1925.
CONTACT: Ann Shannon,
ashannon@oattravel.com, 617-346-6649
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SOURCE Overseas Adventure Travel