ATLANTA and MEXICO CITY, Dec. 20,
2019 /PRNewswire/ -- InComm, a leading payments
technology company, is launching its globally successful suite of
Vanilla Visa prepaid and gift cards in Mexico. Vanilla Visa gift and prepaid cards
are the ideal gift for loved ones, friends or colleagues to
celebrate this holiday season or throughout the year for any
special occasion.
Experience the interactive Multichannel News Release here:
https://www.multivu.com/players/English/8466753-incomm-vanilla-visa-launches-in-mexico/
Vanilla Visa products for the Mexican consumer market are
single-load cards, meaning funds are loaded one time at the point
of sale and can be redeemed anywhere Visa debit cards are accepted,
in-store or online. They are convenient for gifting or for personal
use, offering a practical, secure and fast purchase experience.
The convenience provided to both the giver and the recipient has
hastened the mainstream adoption and popularity of gift cards in
multiple countries such as Canada,
UK and Australia, on their way to
becoming a global trend for consumers. In the U.S., for example,
gift cards are offered at most major retailers and are reported as
the most requested gifts year after year.
In Mexico, consumers will now
be able to find:
- Tarjeta de Regalo Vanilla – a gift card perfect for any
occasion, from gifting loved ones to showing appreciation for
clients, employees and business partners with the gift of choice.
This product will be available in the following denominations:
$350, $750 and variable load in any amount ranging from
$350 to $4,500.
- Vanilla Tarjeta Prepagada® – this gift card
is the perfect prepaid card for everyday personal spending, such as
online shopping, groceries, dining out and more. This product will
be available in $750 denominations
and variable load in any amount ranging from $350 to $4,500.
The cards will be available in thousands of locations across
Mexico, including 7-Eleven and 20
other major national retailers thanks to InComm, which offers the
Vanilla suite, and its ever-growing retail network, Visa and
Toka Internacional.
"We're excited to offer Mexican consumers the best option for
gifting, especially with the holiday season around the corner – and
these cards serve as an excellent gifting option for special
occasions throughout the year," said Carmen
Barreto-Cruz, Senior Vice President, Americas at InComm. "As
global leaders in prepaid, we observe that in other markets, gift
cards are cited as the number one most requested gift year after
year."
"We're enabling consumers to make a quick trip to a convenience
store and leave with a great gift or a card that will enable them
to safely shop online or help them manage their finances," said
Hugo Villanueva Cantón, CEO at Toka Internacional. "As a financial
tool, Vanilla prepaid and gift cards grant cardholders a safe and
convenient method through which they can participate in modern
commerce."
"During the holiday season and all year long, Visa aims to
connect everyone, everywhere with our enjoyable, flexible products.
Vanilla cards empower consumers to honor their loved ones with a
practical, reliable and globally accepted gifting solution," said
Luz Adriana Ramirez, Country
Manager, Visa Mexico.
About InComm
By building more value into every
transaction through innovative payment technologies, InComm creates
seamless and valuable commerce experiences. InComm's unique
products and services – which range from gift card malls to
enhanced payment platforms – connect companies across a wide range
of industries including retail, healthcare, tolling &
transit, incentives and financial services to an
ever-expanding consumer base. With more than 25 years of
experience, over 500,000 points of distribution, 386 global patents
and a presence in more than 30 countries, InComm leads the payments
industry from its headquarters in Atlanta, Georgia. Learn more at
www.InComm.com.
About Toka Internacional
We are a technology and
financial innovation company (Fintech), which has been working for
18 years to create solutions tailored to people and businesses.
Toka has more than 10 financial products in its portfolio,
including: pump, pantry, travelling expenses cards and government
social programs cards. Currently, Toka brings value through its
products and services, to more than 4,000 private companies and
dozens of government entities in its 3 levels, throughout the
country.
Media Contacts:
InComm
Nilce Piccinini
Sr. Communications Manager
+ 1 404-935-0377
npiccinini@incomm.com
Anthony Popiel
+ 1
404-876-1309
apopiel@daltonagency.com
Toka International
Eduardo Cano Camacho
Director of Marketing, Toka Internacional
+52 55 5298 4600
eduardo.cano@toka.mx
Visa
Fernando Sosa
Corporate Communications Manager
+52 53874119
fsosa@visa.com
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content:http://www.prnewswire.com/news-releases/the-ideal-gift-for-everyone-debuts-in-mexico-vanilla-visa-global-prepaid-and-gift-card-brand-launched-300978110.html
SOURCE InComm