INDIANAPOLIS, June 25, 2019 /PRNewswire/ -- OneCause, a
leader in mobile and social fundraising, continues its growth and
investment in peer-to-peer fundraising with its latest round of
enhancements to the OneCause Peer-to-Peer solution. Last year,
OneCause expanded into peer-to-peer fundraising with the
acquisition of Austin-based Great
Feats.
"We're focused on delivering a participant-first solution that
empowers supporters to become better fundraisers," said
Steve Johns, Chief Executive Officer
for OneCause. "Building on the strong foundation established by
Great Feats, we continue to innovate and redefine traditional
peer-to-peer experiences to make fundraising more social, mobile,
and fun."
Recent enhancements include:
- Participant Text Notifications and Thank Yous: Expanded
text capabilities allow peer-to-peer participants to thank donors
directly from their phones, through built-in text messaging,
without having to log in to the fundraising platform.
- Flexible Registration and Team Experiences: More
flexibility in defining the registration and team experiences with
invite-only teams, shared family and team pages, discount code
options fundraising minimums, adjustable team maximums, passwords,
and custom registration fees and questions.
- Ambassador Fundraising: Turn your donors
into fundraisers with a new campaign strategy combining the power
of peer-to-peer fundraising in conjunction with signature events
(galas, auctions, golf outings, etc.) to drive attendance, increase
sponsorships, and fuel donations pre-event.
- Advanced Integrations: Enhanced Salesforce integration
offers custom mapping and contact matching criteria to sync more
fields and avoid creating duplicate records; new Amazon Web
Services (AWS) integration delivers additional options for
automated reporting.
- Expanded Client Admin Controls: Additional admin
controls with more customized options for user permissions and
campaign filters make it easier to manage across multiple campaigns
and quickly set up multi-event series campaigns.
Here's how innovative nonprofits are leveraging the OneCause
platform to grow and innovate their peer-to-peer fundraising:
Susan G. Komen Greater New York City: Improving the
Participant Experience
Komen Greater New York City has helped raise more than
$82 million since 1990, funding
breast cancer research and dozens of local community partners who
deliver life-saving services to thousands of women and their
families in the Greater NYC area. As their historic 30-year
anniversary approaches, Komen Greater NYC has been looking for a
true technology partner to provide an innovative peer-to-peer
solution that can drive their participants toward success in the
hyper-competitive modern fundraising climate.
"The OneCause Peer-to-Peer user experience is revolutionary,
re-imagining peer-to-peer from the participant and donor
perspectives," said Glen Peck,
Senior Director of Digital Communications for Susan G. Komen
Greater New York City. " The kick-off of our annual event is
typically accompanied by a wave of support calls and emails, and we
expected an uptick given the platform change. We were wrong,
support requests are down, and the overall response has been
phenomenal. I've been delighted with the smooth transition and look
forward to watching our participant engagement and success rise to
unprecedented levels for our Race this fall."
Share Our Strength: Expanding Campaign and Event
Reach
Since 1984, Share Our Strength has worked to end hunger and
poverty in the U.S. and abroad through their campaigns like No Kid
Hungry and Cooking Matters. Recently the organization has been
looking for new ways to engage supporters, exploring different
communication channels like social media and text messaging, and
expanding on the success of their local campaigns with wrap-around
events.
"Having a good partner to manage the digital side of our
peer-to-peer program is critical to our fundraising success," said
Richard Kostro, Senior Vice
President and Chief Information Officer for Share Our Strength.
"With a simplified backend and OneCause's innovative approach,
we've been able to quickly set up and optimize our campaigns and
events where previously there was the added time and expense to
customize our digital experiences."
Des Moines Christian School: Growing the Annual Gala with
Ambassador Fundraising
For over 70 years Des Moines Christian has been committed
to equipping young minds and hearts in central Iowa to impact the world for Christ. For their
April 2019 Gala, the Des Moines
Christian team knew they wanted to experiment with a new way to
generate excitement and donations to reach their aggressive
fundraising goal of $250,000.
"We were looking for a new way to engage the community beyond
those who were going to be in the room," said Kristin Phillips, Director of Annual Giving for
Des Moines Christian School. "With the flexibility of OneCause
Ambassador Fundraising we were able to empower five couples in our
family community to use their creativity and social networks to
raise funds for programs they were passionate about in the 30 days
leading up to our Gala. We set the tone for the Gala evening
announcing the ambassadors had already raised $100,095, energizing the room and propelling us
to our most successful Gala to date, raising more than $400,000."
About OneCauseĀ®
OneCause creates user-friendly fundraising software that helps
nonprofits engage donors, raise more money and save valuable time
and resources. Our full suite of cloud-based fundraising solutions
has powered 5,000 organizations, well over 20,000 fundraising
events, and helped nonprofits raise more than $1.5 billion. Located in the marketing technology
hub of Indianapolis, OneCause has
been recognized on the Inc. 500 list of Fastest Growing Companies,
received a TechPoint MIRA award for Mobile Technology Excellence
& Innovation, and is a five-time StevieĀ® Award winner for
excellence and innovation in Customer Service.
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SOURCE OneCause