May 4th, 2017 Toronto, Canada and London, U.K. -
Breaking Data Corp. (TSXV: BKD, OTC: BKDCD) (Breaking Data or the
"Company") is pleased to announce that its recent
acquisition GIVEMESPORT has seen its Facebook video plays go from
239 million in its first quarter working with Facebook video, (2016
- Apr/May/Jun) rising to over 734 million Facebook video plays last
quarter, (2017 - Jan/Feb/Mar) with no material increase in
associated costs.
Over the last 12 months there has been a strong 207% quarterly
increase, with quarter-on-quarter growth that is a continuing
trend.
Combined Facebook Video plays by
Quarter
- 2016
- April-May-Jun 239,222,218
- July-Aug-Sept 381,033,707
- Oct-Nov-Dec 575,343,368
- 2017
Yesterday, Facebook CFO David Wehner
expressed confidence in the ramp up of new money-making
businesses during an interview with Business Insider after the Q1
results on Wednesday. Wehner cited the Facebook-owned Instagram
app, as well as the video ad format, as Facebooks main growth
drivers going forward.
Wehner continued by saying the main drivers for revenue growth
going forward will be Instagram and video ads, although Facebooks
midroll video ads are still in their earlier days of
testing.
Nick Thain CEO of Breaking Data said Facebook Video is a core
part of our social media strategy, not only with video in the
newsfeed by also Facebook Live, as Facebook continue to test and
roll out the midroll video we are excited to work with them and see
the results it brings to our revenue lines on a global scale.
The growth in our Facebook video plays is one that we see
continuing to grow quarter by quarter as we refine our approach and
look to increase the quantity and quality of our video content
output added Mr. Thain.
Notes to editor
Facebook Video plays are recorded and tracked by Facebook
Analytics and are defined as the Total number of times videos has
been viewed for more than 3 seconds. (Total Count)
Source for Facebook quotes: http://uk.businessinsider.com/facebook-q1-earnings-2017-5
About Breaking Data Corp.: http://www.breakingdatacorp.com/
Breaking Data Corp. is a technology provider of a range of
Artificial Intelligence services including; semantic search,
machine learning and natural language processing ("NLP"). The
Company's technology platform has many practical applications, in
multiple business and consumer verticals that are immersed in
massive media and data rich settings. The Company's showcase app,
BreakingSports, utilizes semantic machine learning and NLP to track
social media in a fully automated, real-time manner for significant
sports information and events and distributes summarized
information through real-time push notifications to consumers.
About GIVEMESPORT: http://www.givemesport.com/
GIVEMESPORT, Breaking Datas recent acquisition, is a leading
next generation sports media company with the largest single
publisher Facebook page in the world, with over 26 million fans.
The next largest single sports publisher Facebook page is ESPN with
15.2 million fans. GIVEMESPORTs content generates over 3.6 billion
impressions (Feb-17), reaching over 138 million unique users
(Feb-17) per month on Facebook alone. Visit GIVEMESPORTs Facebook
page at https://www.facebook.com/GiveMeSport/
Neither TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
Cautionary and Forward-looking Statements - Statements contained
in this news release, which are not historical facts, are
forward-looking statements that involve risk, uncertainties and
other factors that could cause actual results to differ materially
from those expressed or implied by such forward-looking statements.
There can be no assurance that such statements will prove to be
accurate and actual results and future events could differ
materially from those anticipated in such statements. All
forward-looking statements included in this news release are based
on information available to the Company on the date hereof.
Forward-looking statements are subject to known and unknown risks,
uncertainties and other factors that could cause actual results of
the Company to differ materially from the conclusion, forecast or
projection stated in such forward-looking statements. These risks,
uncertainties and other factors include, but are not limited to
factors referenced in the Company's other continuous disclosure
filings, which are available at sedar.com. Readers should not place
undue reliance on these forward-looking statements. The Company
assumes no obligation to update any forward-looking statements,
except as required by applicable securities laws.
Contact Information:
Breaking Data Corp.
David Berman, CFO
(905) 761-9200, Ext. 21
davidb@breakingdatacorp.com
www.breakingdatacorp.com