TIDMSFOR

RNS Number : 0619A

S4 Capital PLC

21 September 2022

S4 Capital plc

( " S(4) Capital" or " the Company")

Results for first half 2022

Strong like-for-like 28% gross profit/net revenue growth ahead of digital markets

Two and three half year stacks up 77% and 89%

Further client conversion at scale

Focus on management infrastructure and balanced cost base required to continue growth

Revised revenue and operational EBITDA(5) targets unchanged

 
 GBP millions                        Six months      Six months    change      change               change 
                                          ended           ended     Reported    Like-for-like(3)     Pro-forma(4) 
                                        30 June         30 June 
                                           2022         2021(2) 
 
 
 Billings(1)                              765.6           547.5   39.8%        22.2%               22.5% 
 Revenue                                  446.4           279.3   59.8%        30.7%               30.9% 
 Gross profit/net revenue                 375.3           236.7   58.6%        27.8%               28.2% 
------------------------------  ---------------  --------------  -----------  ------------------  --------------- 
 
 Operational EBITDA(5)                     30.1            34.3   -12.4%       -41.2%              -34.7% 
 Operational EBITDA margin(5)              8.0%           14.5%   -650bps      -940bps             -900bps 
 Adjusted(6) operating 
  profit                                   25.4            31.3   -18.7%       -47.0%              -39.6% 
 Operating loss                          (75.4)          (16.6)   -354.2%      -17.1%              -1.3% 
 Loss for period                         (82.4)          (23.0)   -258.5%      -9.9%               1.7% 
------------------------------  ---------------  --------------  -----------  ------------------  --------------- 
 
 Basic net loss per share 
  (pence)                                (14.5)           (4.2)   -10.3p       -0.7p               1.5p 
 Adjusted(6) basic earnings 
  per share (pence)                         2.1             3.4   -1.3p        -3.6p               -3.5p 
------------------------------  ---------------  --------------  -----------  ------------------  --------------- 
 
 Number of people                         9,041           5,691 
 Net Debt                               (135.5)             6.6 
==============================  ===============  ==============  ===========  ==================  =============== 
 

Financial highlights

   @   Billings GBP765.6 million, up 39.8% reported and 22.2% like-for-like. 
   @   Revenue GBP446.4 million, up 59.8% reported and 30.7% like-for-like. 

@ Gross profit/net revenue GBP 375.3 million, up 58.6% reported, and 27.8% like-for-like as the Company continued to outperform the digital advertising and transformation markets. Two year and three year stacks (half year organic growth for the last two and three years) for the first half are 77% and 89%.

@ Operational EBITDA(5) GBP 30.1 million, down 12.4% reported and 41.2% like-for-like reflecting continued investment in hiring for expansion, which ran further ahead of gross profit/net revenue growth in the first half than expected.

@ Operating loss GBP 75.4 million, which includes GBP 100.8 million of primarily combination payments, some linked to continued employment, and the associated expense and amortisation totalling GBP 93.9 million versus GBP 41.6 million in the first half of 2021.

Adjusted basic earnings per share, which excludes adjusting items after tax, of 2.1p per ordinary share, down 1.3p versus 3.4p per share in the first half of last year. Basic loss per share of 14.5p, down 10.3p versus 4.2p loss per share in the first half of 2021.

@ Net debt ended the period at GBP 135.5 million, or 1.2x net debt/operational EBITDA, reflecting combination payments made during the first half, principally for TheoremOne. Net debt was below the bottom end of the guidance range of GBP140 - 190 million reflecting better working capital management. The balance sheet remains strong with sufficient liquidity and long-dated debt maturities. Pro-forma Operational Earnings Before Interest, Taxes, Depreciation and Amortisation for the latest twelve months to 30 June 2022 was GBP113.6 million.

Strategic and operat ional highlights

@ We have secured two new "whopper" clients, both of which will be fully operational in 2023, making a total of eight. Five more clients, making a potential total of 13, are trending towards "whopper" status (i.e. revenue of over $20 million per annum). This year 14 other clients have been identified as potential "whoppers" over the 2022-24 three year planning period to reach the 20(2) objective (20 clients with revenue of $20 million per annum).

@ Significant cost management measures, including a brake on hiring and discretionary cost controls have been implemented in the second quarter and half of the year. Tight cost management is having the desired effect, with the number of people in the Company stabilising at around 9,100 (including recent combinations) over the past month or so.

@ The Company continues to invest in financial controls, treasury, risk and governance. Several experienced finance professionals have been appointed within the Group and Practice finance teams. Significant progress is being made on processes to support future growth, balancing revenue growth and the investment in human capital. Work is ongoing and this remains a key priority for the second half.

@ The Content practice posted 26% like-for-like gross profit/net revenue growth, with Data&Digital Media up 23% and Technology Services up 89%. However, hiring ahead of the revenue curve particularly in the first quarter impacted profitability at both the Content and to a lesser extent the Data&Digital Media practices.

@ In January 2022 the Group's Data&Digital Media practice combined with 4Mile Analytics, a leading data consultancy specialising in custom data experiences powered by the Looker platform. In May, the Technology Services practice made a large and significant combination with TheoremOne, a leader in agile, full stack innovation, engineering and design, which helps major enterprises achieve strategic digital transformation .

@ In July, post the half year end, the Content practice combined with XX Artists, a Los Angeles-based digital marketing agency.

@ Colin Day was appointed as a Non-Executive Director and Chairman of the Audit Committee and Christopher S. Martin as Chief Operating Officer in August 2022.

Outlook

   @   Full year like-for-like gross profit/net revenue growth target remain s unchanged at 25%. 

@ The Group continues to expect a significantly stronger second half performance with a weighting to the fourth quarter. Pipeline remains strong in comparison to last year.

@ For the full year expected operational EBITDA target remains unchanged at approximately GBP120 million (9) .

Sir Martin Sorrell, Executive Chairman of S(4) Capital Plc said:

"Our top line growth continues to outperform the digital advertising and transformation markets. This momentum is underlined by the increasing recognition of the success of our new age/new era model in industry surveys such as the Forrester Waves (the guide for buyers considering their purchasing options in a technology marketplace) and increasing conversion of client relationships at scale as we land more "whoppers". In the first half of 2022, we continued to invest in increased human capital ahead of further top line advances and in management infrastructure, which impacted our Operational EBITDA. In the second half, we are focused on a better balance between top and bottom-line growth to ensure we reach our revised targets for the year. Combinations remain a key part of our growth strategy, however, for the time being we are focused on organic growth and maximising value from our existing businesses, where momentum remains strong. Whilst the global economy faces many significant challenges in areas such as climate change, a lengthy war on Continental Europe, rising inflation and interest rates, energy shortages, fractious US/China and Western/Russia relationships and with Iran, the prospects for digital advertising and transformation remain relatively bright, whilst traditional media languish, and there is evidence that demand accelerates during periods of economic uncertainty as we saw with Covid in 2020, when we performed strongly".

Notes (in this document):

   1.      Billings is gross billings to client including pass through costs. 

2. Restated for the initial accounting for the business combination of Staud Studios and Raccoon as required by IFRS 3. Details are disclosed in Note 5.

3. Like-for-like is a non-GAAP measure and relates to 2021 being restated to show the unaudited numbers for the previous year of the existing and acquired businesses consolidated for the same months as in 2022 applying currency rates as used in 2022.

4. Proforma numbers relate to unaudited full year non-statutory and non-GAAP consolidated results in constant currency as if the Group had existed in full for the year and have been prepared under comparable GAAP with no consolidation eliminations in the pre-acquisition period.

5. Operational EBITDA is EBITDA adjusted for acquisition related expenses, non-recurring items and recurring share-based payments, and includes Right-of-use assets depreciation. It is a non-GAAP measure management uses to assess the underlying business performance. Operational EBITDA margin is Operational EBITDA as a percentage of Gross Profit/net revenue.

6. Adjusted for acquisition related expenses, non-recurring items and recurring share-based payments.

7. Restated for the initial accounting for the business combination of Orca, Brightblue, Metric Theory, Decoded, Tomorrow, Staud Studios, Jam3, Raccoon as required by IFRS 3. Details for Orca, Brightblue, Metric Theory and Decoded are provided in note 4 on page 127 of the Annual Report and Accounts 2021. Other details are disclosed in Note 5 below.

8. Restated for the initial accounting for the business combination of Raccoon, Cashmere and Maverick as required by IFRS 3. Details are disclosed in Note 5.

   9.     This is a target and not a profit forecast. 

Disclaimer

This announcement includes 'forward-looking statements'. All statements other than statements of historical facts included in this announcement, including, without limitation, those regarding the Company's financial position, business strategy, plans and objectives of management for future operations (including development plans and objectives relating to the Company's services) are forward-looking statements.

Forward-looking statements are subject to risks and uncertainties and accordingly the Company's actual future financial results and operational performance may differ materially from the results and performance expressed in, or implied by, the statements. These factors include but are not limited to those described in the Company's prospectus dated 8 October 2019 which is available on the news section of the Company's website. These forward- looking statements speak only as at the date of this announcement. S4Capital expressly disclaims any obligation or undertaking to update or revise any forward-looking statements contained herein to reflect actual results or any change in the assumptions, conditions or circumstances on which any such statements are based unless required to do so.

No statement in this announcement is intended to be a profit forecast and no statement in this announcement should be interpreted to mean that earnings per share of the Company for the current or future years would necessarily match or exceed the historical published earnings per share of the Company.

Neither the content of the Company's website, nor the content on any website accessible from hyperlinks on its website for any other website, is incorporated into, or forms part of, this announcement nor, unless previously published by means of a recognised information service, should any such content be relied upon in reaching a decision as to whether or not to acquire, continue to hold, or dispose of, shares in the Company.

Results webcast and conference call

A webcast and conference call covering the results will be held today at 09:00 BST in London, followed by another webcast and call at 08:00 EDT / 13:00 BST. Both webcasts of the presentation will be available at www.s4capital.com during the event.

09.00 BST webcast (watch only) and conference call (for Q&A):

Webcast: https://stream.brrmedia.co.uk/broadcast/630f190eda906b287e9a249c

Conference call:

UK: +44 (0)330 165 4012

Freephone: 0800 279 6877

Confirmation code: 2608950

08.00 EDT / 1pm BST webcast (watch only) and conference call (for Q&A):

Webcast: https://stream.brrmedia.co.uk/broadcast/630f1a7eda906b287e9a257c

Conference call:

UK: +44 (0)330 165 4012

US: +1 646-828-8073

Confirmation code: 5157196

Enquiries to

S(4) Capital Plc

Sir Martin Sorrell, Executive Chairman +44 (0)20 3793 0003/ +44 (0)2037930007

Mary Basterfield, Chief Financial Officer

Scott Spirit, Chief Growth Officer

Dowgate Capital Limited (Joint Corporate Broker to S(4) Capital plc)

James Serjeant +44 (0)20 3903 7715

David Poutney

Jefferies International Limited (Joint Corporate Broker to S(4) Capital plc)

Tony White +44 (0)207 029 8000

Harry Le May

Morgan Stanley & Co. International plc (Joint Corporate Broker to S(4) Capital plc)

Paul Baker +44 (0)207 425 8000

Alex Smart

Powerscourt (PR Advisor)

Elly Williamson +44 (0)781 765 7528

Ollie Simmonds

Business overview

Introduction

In the first half of 2022, we continued to grow ahead of our guided gross profit/net revenue run rates, gained major new clients, maintained high key people retention rates, upgrading our financial processes and improving working capital management. In contrast, there were the results delays earlier in the year, and the first half 2022 profits turned out below the Board ' s expectations with the consequent impact on the full year outlook. We are focussing intently on correcting these issues and have made good progress in recent months. Underpinning our confidence in the medium and long term are client demand for digital services and the solid foundations of the Company's Content, Data&Digital Media and Technology Services practices, centred on our 9,100 people and "whopper", "whoppertunities" and local hero clients and having the right data-driven strategy in the right functional and geographic markets.

The Company grew strongly in the first half, with a like-for-like gross profit/net revenue growth rate of 28%, above the targeted 25%. Two year and three year first half like-for-like stacks are 77% and 89%. First quarter and second quarter gross profit/net revenue like for like growth rates were 35% and 23% with two and three year stacks at 67%, and 88% and 86% and 95%. We remain confident of outperforming the digital advertising and transformation markets. We maintain our 25% gross profit/net revenue target for 2022. Momentum was reinforced by the addition of two further "whopper" clients making a total of eight against the target of 20, one through pitch and one through combination, both of which will be fully effective in 2023. We also secured important new client wins with Adobe, Brewdog, Tiktok, Diageo, Booking.com, Tim Horton's, Duolingo, Ekaterra, Golden Goose, Riot Games and the US media account of a large NDA'd FMCG which will become a leading account in 2023. In addition, we continue to extend our remits with all our existing major clients. This represents a strong start to achieving the Company ' s 2022-24 three-year plan of doubling its size on a like-for-like basis and reaching the same targets for the 2020-22 and 2021-23 plans, having achieved them in the period 2019-21. We are about to start our three year planning process for 2023 - 25 and budgets for 2023.

Our profit performance in the first half was, however, disappointing. While gross profit/net revenue growth was strong, our Operational EBITDA and Operational EBITDA margin performance were below our expectations. This was due to profit underperformance mainly in our Content and Data&Digital Media practices, where growth in costs ran ahead of growth in gross profit/net revenue. We began taking action to correct this at the end of the period and this continues into the second half. Our focus is on tight cost management and commercials, such as pricing. We are starting to see an improved performance and expect this to continue through the second half of 2022 and into 2023, as we build a stronger platform. This however will result in an even more skewed second half Operational EBITDA performance than in prior years.

We have also invested in our finance teams and processes. Changes have already been implemented at the Board, Company and Content practice levels in financial reporting and control, internal audit, governance, risk and compliance. This remains a key priority for the company for the second half and we expect to see ongoing investment in our team and systems over the next few years to support the business as it continues to grow.

Strategic progress

Corporate activity continued in the first half, with the Data&Digital Media practice announcing the combination with 4Mile in the United States in January. The Technology Services practice combined with TheoremOne in May. This is a larger and important combination that has scaled our Technology Services practice. After the period end in July, the Content practice announced a combination with XX Artists. Our combinations have generated significant revenue synergies through development of existing and new client opportunities across all three practices and geographies. Combinations remain a key part of our growth strategy, however for the time being we are focused on organic growth and maximising value from our existing business, where the organic momentum remains strong.

We reported our Carbon Neutral status through obtaining official certification for 2021 in May 2022 achieving our carbon neutrality ambitions well ahead of our 2024 target. We are assessing the feasibility of setting Science Based Targets (SBTi) and continue our ESG risk assessments and reporting, for example CDP, the gold standard for environmental reporting, for which we are maturing our ESG data gathering processes. We are both reducing our emissions in our own operations as well as through sustainable design for our clients while we are creating more inclusive cultures and experiences. Our longer-term ambition remains to become B Corporation certified.

Whilst GDP growth is a driver of our four addressable markets - global media, marketing services, trade budgets and digital marketing transformation - the key trend for S(4) Capital is that the digital segments of these markets, as opposed to the analogue, are still forecast to continue to grow significantly. Despite the changes in the economic outlook, digital advertising is still forecast to grow by 10-15% inside the United States and strongly outside, whilst analogue growth will be anaemic. Our own analysis of analysts' current forecasts (Morgan Stanley, Evercore ISI, eMarketer 2022) indicates that the top 8 global digital platforms are forecast to grow advertising revenues by 13% in 2023, which represents an acceleration from around 10% in 2022. Advertising as a proportion of US GDP is still forecast to rise from under 1% to approximately 1.4%, closer to its historical level, purely because of the continued rise of digital advertising at around 10-15% per annum to a share of 70% in 2025 against 62% last year. Other addressable markets are projected to grow at significantly higher rates such as cloud platform growth (31%), marketing technology software (19%) and digital transformation spend (17%), all contribute to our confidence around our gross profit/net revenue target and three year plans. In addition, as we saw in 2020 with the pandemic, the client demand for digital marketing transformation intensifies as GDP growth slows and organic volume gains for clients lessen and become more difficult.

Board update

In January 2022 we were pleased to welcome Mary Basterfield as our new Group Chief Financial Officer and Director, Mary has over 20 years of extensive financial experience and, since joining, Mary has appointed several experienced finance professionals within the Group and Practice finance teams. The team is strengthening processes to support our future growth and we have made significant progress.

After the period end, on 2 August 2022, Colin Day was appointed to S(4) Capital ' s Board as a Non-Executive Director including as the new Chair of the Audit and Risk Committee, as part of our previously indicated plans to invest in and tighten its financial control, risk and governance processes at the Board level. Colin has decades of experience in both management and governance roles. The previous Chair is Senior Independent Director, Rupert Faure Walker, who remains a member of the Audit and Risk Committee and the Nomination and Remuneration Committee.

The Audit and Risk Committee ' s role is to assist the Board with the discharge of its responsibilities in relation to external audits and controls, including reviewing financial statements, considering the scope of the work undertaken by external auditors and reviewing the effectiveness of the internal control systems in place within the Group.

In addition, Christopher S. Martin, one of the founders of MightyHive Inc. with extensive experience at Yahoo Inc. in post-merger integration, has been appointed Chief Operating Officer, to scale the Company's organisational structure and processes.

We will now have a Board of 15 directors, nine non-executive directors of which four are women and five are men, and six executive directors.

Financial review

Summary of result

 
 GBP millions                      Six months   Six months     change          change             change 
                                        ended        ended     Reported    Like-for-like(3)     Pro-forma(4) 
                                      30 June      30 June 
                                         2022      2021(2) 
 
 
 Billings(1)                            765.6        547.5        39.8%               22.2%            22.5% 
 Revenue                                446.4        279.3        59.8%               30.7%            30.9% 
 Gross profit/net revenue               375.3        236.7        58.6%               27.8%            28.2% 
--------------------------------  -----------  -----------  -----------  ------------------  --------------- 
 Operational EBITDA(5)                   30.1         34.3       -12.4%              -41.2%           -34.7% 
 Operational EBITDA margin(5)            8.0%        14.5%      -650bps             -940bps          -900bps 
 Adjusted(6) operating 
  profit                                 25.4         31.3       -18.7%              -47.0%           -39.6% 
 Adjusted(6) operating 
  profit margin                          6.8%        13.2%      -640bps             -960bps          -920bps 
--------------------------------  -----------  -----------  -----------  ------------------  --------------- 
 
 Net finance expenses and 
  loss on net monetary position        (10.2)        (3.2)      -214.6%             -119.4%          -129.4% 
 Adjusted(6) result before 
  income tax                             15.2         28.1       -45.8%              -64.9%           -55.6% 
 Adjusted(6) Income tax 
  expenses                              (3.2)        (9.8)        66.5%               74.1%            73.8% 
 Adjusted(6) result for 
  the period                             12.0         18.3       -34.8%              -61.1%           -49.3% 
--------------------------------  -----------  -----------  -----------  ------------------  --------------- 
 
 Adjusted(6) basic earnings 
  per share (pence)                       2.1          3.4        -1.3p               -3.6p            -3.5p 
================================  ===========  ===========  ===========  ==================  =============== 
 

Reconciliation to non-GAAP measures of performance

 
 GBP millions                              Six months   Six months ended 
                                        ended 30 June    30 June 2021(2) 
                                                 2022 
 
 
 Operating loss                                (75.4)             (16.6) 
 Amortisation(*)                                 24.2               18.0 
 Acquisition and set-up related 
  expenses(**)                                   69.7               23.6 
 Share based compensation                         6.9                6.3 
 Adjusted(6) operating profit                    25.4               31.3 
------------------------------------  ---------------  ----------------- 
 
 Net finance expenses and loss 
  on net monetary position                     (10.2)              (3.2) 
 Adjusted(6) result before income 
  tax                                            15.2               28.1 
------------------------------------  ---------------  ----------------- 
 
 Income tax credit/(expense)                      3.2              (3.1) 
 Tax on adjusting items                         (6.4)              (6.7) 
 Adjusted(6) result for the period               12.0               18.3 
====================================  ===============  ================= 
 

* Amortisation relates to the amortisation of intangible assets identified as part of the purchase price allocation exercise as a result of the acquisitions.

** Acquisition and set-up related expenses relate to acquisition related advisory fees of GBP3.6 million, contingent consideration as remuneration of GBP67.8 million and remeasurement gain on contingent considerations of GBP1.7 million.

Revenue

Billings were GBP765.6 million, up 39.8% on a reported basis, 22.2% on a like-for-like basis and 22.5% on a pro-forma basis.

Revenue was GBP446.4 million, up 59.8% from GBP279.3 million on a reported basis, 30.7% on a like-for-like basis and 30.9% on a pro-forma basis.

Reported gross profit/net revenue was GBP375.3 million, up 58.6% from GBP236.7million for the comparable period in 2021, 27.8% like-for-like and 28.2% pro-forma.

Practice performance and net revenue by geography

 
 GBP millions               Six months                  Six months    change          change            change 
                                 ended                       ended    Reported    Like-for-like(3)    Pro-forma(4) 
                               30 June                     30 June 
                                  2022                     2021(2) 
 
 
 Content                         250.2                       157.1       59.3%               25.7%           25.7% 
 Data&Digital media              100.7                        79.6       26.4%               23.1%           23.5% 
 Technology Services              24.4                           -      100.0%               89.2%           57.9% 
-------------------------  -----------  --------------------------  ----------  ------------------  -------------- 
 
 Gross profit/net revenue        375.3                       236.7       58.6%               27.8%           28.2% 
 
 Americas                        279.4                       168.8       65.5%               26.0%           26.6% 
 EMEA                             66.9                        48.3       38.6%               36.0%           36.0% 
 Asia-Pacific                     29.0                        19.6       48.1%               27.6%           27.6% 
-------------------------  -----------  --------------------------  ----------  ------------------  -------------- 
 
 Gross profit/net revenue        375.3                       236.7       58.6%               27.8%           28.2% 
 
 Content                          14.0                        16.7      -16.7%              -49.9%          -49.9% 
 Data&Digital media               17.4                        22.4      -22.6%              -29.3%          -28.9% 
 Technology Services               8.8                           -      100.0%              147.1%           71.1% 
 S4 Central                     (10.1)                       (4.8)     -107.6%             -107.9%         -107.9% 
-------------------------  -----------  --------------------------  ----------  ------------------  -------------- 
 
 Operational EBITDA               30.1                        34.3      -12.4%              -41.2%          -34.7% 
 
 
 

Gross profit, Operational EBITDA and Operational EBITDA margins by practice

Content practice gross profit/net revenue was GBP250.2 million (67% of total gross profit), up 59.3% on a reported basis from last year, on a like-for-like basis up 25.7% and 25.7% on pro-forma basis.

Data&Digital Media practice gross profit/net revenue was GBP100.7 million (27% of total gross profit), up 26.4%, from last year on a reported basis, on a like-for-like basis up 23.1% and on a pro-forma basis was 23.5%.

Technology Services gross profit/net revenue was GBP24.4 million (6% of total gross profit/net revenue), on a like for like basis up 89.2% and on a pro-forma basis was 57.9%.

Content practice operational EBITDA was GBP14.0 million, down 16.7% on a reported basis verses last year, and down 49.9% on a like-for-like basis and down 49.9% on a pro-forma basis, reflecting a significant, increased investment in talent. The Content practice operational EBITDA margin was 5.6%, compared to 10.7% last year, reflecting increased investment in human capital in the first half of the year to staff "whoppers" and prepare for a stronger second half. This investment in hiring ran further ahead of gross profit/net revenue growth in the first half than expected.

Data&Digital Media practice operational EBITDA was GBP17.4 million, down 22.6% on a reported basis from last year and down 29.3% on a like-for-like basis and 28.9% on a proforma basis. Data&Digital Media practice operational EBITDA margin was 17.2%, compared to 28.2% last year, reflecting the increased investment in human capital to drive future growth and an increase in travel, office and other operating expenses post covid 19.

The Technology Services practice which now includes Zemoga and TheoremOne has performed strongly with operational EBITDA of GBP8.8 million representing an EBITDA margin of 36.1%.

Gross profit/net revenue by Geography

Americas (74% of total) was GBP279.4 million, up 65.5% on a reported basis from last year. On a like-for-like basis Americas gross profit/net revenue was up 26.0% and up 26.6% on a pro-forma basis reflecting continued out performance of the market and growth in our "whoppers" and major clients.

EMEA (18% of total gross profit/net revenue) was GBP66.9 million, up 38.6% from last year on a reported basis. On both a like-for-like and pro-forma basis EMEA gross profit/net revenue was up 36.0% primarily reflecting "whopper" growth in the key markets.

Asia Pacific (8% of total) was GBP29.0 million, up 48.1% on a reported basis. On both a like-for-like and pro-forma basis Asia Pacific gross profit/net revenue was up 27.6% reflecting continued strong organic growth.

Financial performance

Reported Operational Earnings Before Interest Taxes Depreciation and Amortisation ('EBITDA') was GBP30.1 million versus GBP34.3 million, a decrease of 12.4%, reflecting continued investment in hiring for expansion and some post covid normalisation of travel and office costs. Operational EBITDA was down 41.2% on a like-for-like basis and down 34.7% on a pro-forma basis, primarily reflecting increased hiring to support growth. In the first half we saw hiring run further ahead of gross profit/net revenue growth and as a result we have implemented cost control measures including a break in hiring and discretionary costs controls to support the anticipated stronger profit delivery in the second half.

Adjusted operating profit was down 18.7% from GBP31.3 million to GBP25.4 million on a reported basis, before adjusting items of GBP100.8 million, including non-recurring items, primarily acquisition payments tied to continued employment, share-based compensation, and amortisation of business combination intangible assets. Like-for-like adjusted operating profit was down 47.0% and pro-forma adjusted operating profit was down 39.6%, primarily reflecting the increase in like-for-like number of people in the company, as the hiring exceeded the gross profit net revenue growth in the first half.

Adjusted result before income tax was GBP15.2 million, down 45.8% versus GBP28.1 million in the comparable period last year reflecting the reduction in adjusted operating profit and higher finance costs due to the term loan (which was not in place in the first half of 2021). On a like-for-like basis adjusted result before income tax was down 64.9% and down 55.6% on a pro-forma basis.

Adjusted result for the period was GBP12.0 million, down 34.8% on a reported basis, down 61.1% on a like-for-like basis and down 49.3% on a pro-forma basis.

Operating loss GBP75.4 million, which includes GBP100.8 million of primarily combination payments, some linked to continued employment, and the associated expense and amortisation totalling GBP93.9 million versus GBP41.6 million in the first half of 2021.

Basic and diluted loss per share was 14.5p versus 4.2p loss in 2021.

Adjusted basic earnings per share was 2.1p, versus adjusted basic earnings per share of 3.4p in the first half of 2021. The weighted average number of shares as of 30 June 2022 was 567,714,015 (2021: 544,589,568).

The Board has decided that there will be no interim dividend declared for the first half of 2022.

Balance sheet liquidity

Liquidity remains strong with half-year end net debt around GBP135 million or 1.2x net debt/operational EBITDA , below the lower end of the guidance range of GBP140-GBP190 million, reflecting combination payments made during the first half, principally for TheoremOne and improvement in working capital management . Further combination payments in the second half of GBP21 million are anticipated by 2022 year end and net debt is expected to be in the range of GBP130 - GBP170 million.

Outlook

The global economy is in a difficult place. Since the beginning of 2022, many political and economic challenges have been added to climate change, diversity, equity and inclusion - the war in Ukraine and Russian expansion, rising inflation, increasing interest rates, fracturing US/China relations, Iran amongst others. Despite all these uncertainties, revised growth forecasts for digital advertising and digital transformation continue to significantly outperform analogue segments.

For example, digital advertising in the United States is forecast to grow by 10-15% per annum over the next three years, with advertising as a proportion of US GDP forecast to grow from under 1% to 1.4%, solely due to growth in digital segments, whilst analogue or linear remains flat or declining. Digital transformation growth forecasts are even stronger and there is evidence, for example during the pandemic in 2020, that when GDP growth falters, client demand for digital advertising and transformation intensifies. Our targets from the end of July for 2022 remains unchanged and we continue to expect to outperform our addressable markets in 2023 and beyond.

   About S(4)    Capital 

S(4) Capital plc (SFOR.L) is the tech-led, new age/new era digital advertising and marketing services company, established by Sir Martin Sorrell in May 2018.

Its strategy is to build a purely digital advertising and marketing services business for global, multinational, regional, local clients, and millennial-driven influencer brands. This will be achieved by integrating leading businesses in three practice areas: Content, Data&Digital Media and Technology Services, along with an emphasis on "faster, better, more efficient" executions in an always-on consumer-led environment, with a unitary structure.

Digital is by far the fastest-growing segment of the advertising market. S(4) Capital estimates that in 2021 digital accounted for over 60% or $420-450 billion of total global advertising spend of $700-750 billion (excluding over $500 billion of trade promotion marketing, the primary target of the Amazon advertising platform) and projects that by 2022 total global advertising spend will expand to $770-850 billion and digital's share will grow to approximately 65% and by 2024 to approximately 70%, accelerated by the impact of covid-19.

In 2018, S(4) Capital combined with MediaMonks, the leading AdAge A-listed creative digital content production company led by Victor Knaap and Wesley ter Haar and then with MightyHive, the market-leading digital media solutions provider for future thinking marketers and agencies, led by Peter Kim and Christopher S. Martin.

Since then, MediaMonks and MightyHive have combined with more than 25 companies across Content, Data&Digital Media and Technology Services. For a full list, please see the S4Capital website.

In August 2021, S(4) Capital launched its unitary brand by merging MediaMonks and MightyHive into Media.Monks, represented by a dynamic logo mark that features MightyHive's iconic hexagon. As the operational brand, Media.Monks underpins S4Capital's agility, digital knowledge and efficiency and is the next step in delivering on its foundational promise to unify Content, Data&Digital Media and Technology Services.

Victor Knaap, Wesley ter Haar, Christopher Martin, Scott Spirit and Mary Basterfield all joined the S(4) Capital Board as Executive Directors. The S(4) Capital Board also includes Rupert Faure Walker, Paul Roy, Daniel Pinto, Sue Prevezer, Elizabeth Buchanan, Naoko Okumoto, Margaret Ma Connolly, Miles Young and Colin Day.

The Company has 9,100 people in 32 countries with approximately 70% of revenue across the Americas, 20% across Europe and 10% across the Middle East and Africa and Asia-Pacific. The longer-term objective is a split of 60%:20%:20%. Content currently accounts for approximately 60% of revenue, Data&Digital Media 30% and Technology Services 10%. The long-term objective is a split of 50%:25%:25%.

Unaudited consolidated interim statement of profit or loss

for the six month period ended 30 June 2022

 
                                          Six months  Six months       Year 
                                               ended       ended      ended 
                                             30 June     30 June     31 Dec 
                                                2022     2021(2)       2021 
================================= 
                                   Notes      GBP000      GBP000     GBP000 
=================================  =====  ==========  ==========  ========= 
 
Revenue                                6     446,439     279,288    686,601 
Cost of sales                               (71,162)    (42,626)  (126,338) 
 
Gross profit                           6     375,277     236,662    560,263 
 
Personnel costs                            (308,812)   (183,003)  (412,537) 
Other operating expenses                    (36,108)    (20,674)   (49,829) 
Acquisition and set-up related 
 expenses                             15    (69,698)    (23,615)   (83,496) 
Depreciation and amortisation               (36,013)    (25,960)   (56,456) 
 
Total operating expenses                   (450,631)   (253,252)  (602,318) 
 
Operating loss                              (75,354)    (16,590)   (42,055) 
 
Adjusted operating profit                     25,453      31,324     94,808 
Adjusting items                       15   (100,807)    (47,914)  (136,863) 
Operating loss                              (75,354)    (16,590)   (42,055) 
---------------------------------  -----  ----------  ----------  --------- 
 
Finance income                                   768         413      1,032 
Finance expenses                            (10,372)     (3,663)   (13,283) 
 
Net finance expenses                         (9,604)     (3,250)   (12,251) 
Loss on the net monetary 
 position                                      (620)           -    (1,344) 
 
 
Loss before income tax                      (85,578)    (19,840)   (55,650) 
 
Income tax credit/(expense)                    3,181     (3,147)    (1,065) 
 
Loss for the period                         (82,397)    (22,987)   (56,715) 
=================================  =====  ==========  ==========  ========= 
 
 
Attributable to owners of the Company       (82,397)    (22,987)   (56,715) 
Attributable to non-controlling                    -           -          - 
 interests 
 
                                            (82,397)    (22,987)   (56,715) 
=================================  =====  ==========  ==========  ========= 
 

Loss per share is attributable to the ordinary equity holders of the Company

 
Loss per share (pence)              8  (14.5)  (4.2)  (10.3) 
Diluted loss per share (pence)      8  (14.5)  (4.2)  (10.3) 
 

Unaudited consolidated interim statement of comprehensive income

for the six month period ended 30 June 2022

 
                                           Six months  Six months 
                                                ended       ended          Year 
                                              30 June     30 June         ended 
                                                 2022     2021(2)   31 Dec 2021 
====================================== 
                                               GBP000      GBP000        GBP000 
======================================     ==========  ==========  ============ 
 
Loss for the period                          (82,397)    (22,987)      (56,715) 
 
Other comprehensive income/(loss) 
Items that may be reclassified 
 to profit or loss 
Foreign operations - foreign currency 
 translation differences                       70,364    (16,618)       (6,358) 
 
                                               70,364    (16,618)       (6,358) 
 
Total comprehensive loss for the 
 period                                      (12,033)    (39,605)      (63,073) 
=======================================    ==========  ==========  ============ 
 
 
Attributable to owners of the company        (12,033)    (39,605)      (63,073) 
Attributable to non-controlling                     -           -             - 
 interests 
 
                                             (12,033)    (39,605)      (63,073) 
   ======================================  ==========  ==========  ============ 
 

Unaudited consolidated interim balance sheet

as at 30 June 2022

 
                                                                         As at 
                                                        As at 30        31 Dec 
                                          As at 30     June 2021          2021 
                                         June 2022   Restated(7)   Restated(8) 
=============================== 
                                 Notes      GBP000        GBP000        GBP000 
===============================  =====  ==========  ============  ============ 
 
Assets 
 
Non-current assets 
 Intangible assets                   9   1,189,535       859,033       981,326 
 Right-of-use assets                        49,215        30,747        36,608 
 Property, plant and equipment              29,781        16,311        21,548 
 Deferred tax assets                        10,492         3,466         6,526 
 Other receivables                          11,228         3,680         3,185 
 
                                         1,290,251       913,237     1,049,193 
Current assets 
 Trade and other receivables        10     349,731       233,985       335,498 
 Cash and cash equivalents                 193,118       119,566       301,021 
 
                                           542,849       353,551       636,519 
 
 
Total assets                             1,833,100     1,266,788     1,685,712 
===============================  =====  ==========  ============  ============ 
 
Liabilities 
 
Non-current liabilities 
 Deferred tax liabilities                   67,152        57,460        68,627 
 Loans and borrowings               11     315,333        41,430       308,571 
 Lease liabilities                          40,167        24,978        31,423 
 Contingent consideration 
  and holdbacks                             14,885        31,482        31,749 
 Other payables                              2,940         2,033         2,845 
 
                                           440,477       157,383       443,215 
Current liabilities 
 Trade and other payables           12     318,311       225,971       324,059 
 Contingent consideration 
  and holdbacks                            142,005        50,921        86,632 
 Loans and borrowings               11       5,400        70,813         2,523 
 Lease liabilities                          15,109         9,371        10,545 
 Tax liabilities                            19,874        18,215        17,500 
 
                                           500,699       375,291       441,259 
 
 
Total liabilities                          941,176       532,674       884,474 
===============================  =====  ==========  ============  ============ 
 
 
Net assets                                 891,924       734,114       801,238 
===============================  =====  ==========  ============  ============ 
 
Equity 
 
 Share capital                             139,021       137,102       138,827 
 Reserves                                  752,803       596,912       662,311 
 
Attributable to owners 
 of the company                            891,824       734,014       801,138 
 Non-controlling interests                     100           100           100 
 
Total equity                               891,924       734,114       801,238 
===============================  =====  ==========  ============  ============ 
 

Unaudited consolidated interim statement of cash flows

for the six month period ended 30 June 2022

 
                                                Six months 
                                                     ended         Six months          Year 
                                                   30 June              ended         ended 
                                                      2022    30 June 2021(2)   31 Dec 2021 
====================================== 
                                         Notes      GBP000             GBP000        GBP000 
======================================   =====  ==========  =================  ============ 
 
Cash flows from operating activities        13     (2,333)             17,191        68,496 
 Income taxes paid                                 (7,383)            (7,862)      (13,874) 
 
Net cash (used)/generated from 
 operating activities                              (9,716)              9,329        54,622 
=======================================  =====  ==========  =================  ============ 
 
Cash flows from investing activities 
 Investments in intangible assets                    (497)              (411)       (3,458) 
 Investments in property, plant 
  and equipment                                   (10,231)            (3,562)      (11,119) 
 Acquisition of subsidiaries, net 
  of cash acquired                                (93,245)           (46,942)      (86,604) 
 Tax paid as result of acquisition                       -                  -       (5,116) 
 Financial fixed assets                                502              (391)         (323) 
 
Net cash used in investing activities            (103,471)           (51,306)     (106,620) 
=======================================  =====  ==========  =================  ============ 
 
Cash flows from financing activities 
 Proceeds from issuance of shares                        -                  -         1,143 
 Additional borrowings during the 
  year                                      11           -             24,057       342,994 
 Payment of lease liabilities                      (7,601)            (5,401)      (10,903) 
 Repayments of loans and borrowings                  (166)                  -     (110,895) 
 Transaction costs paid on borrowings                (288)                  -       (8,379) 
 Interest paid                                     (6,585)            (1,765)       (5,530) 
 
Net cash (used)/generated from 
 financing activities                             (14,640)             16,891       208,430 
=======================================  =====  ==========  =================  ============ 
 
Net (decrease)/increase in cash 
 and cash equivalents                            (127,827)           (25,086)       156,432 
 Cash and cash equivalents beginning 
  of the year                                      299,122            142,052       142,052 
 Exchange gain on cash and cash 
  equivalents                                       17,060              2,600           638 
 
Cash and cash equivalents at                                                        299,122 
 end of period                                  188,355(*)            119,566          (**) 
=======================================  =====  ==========  =================  ============ 
 

Note:

* Including bank overdrafts of GBP4.8 million.

** Including bank overdrafts of GBP1.9 million

Unaudited consolidated interim statement of changes in equity

for the six-month period ended 30 June 2022

 
                                                                         Foreign 
                       Number    Share    Share    Merger        Other  exchange  Accumulated            Non-controlling     Total 
                    of shares  capital  premium  reserves  reserves(*)  reserves       losses     Total        interests    equity 
================ 
Equity                          GBP000   GBP000    GBP000       GBP000    GBP000       GBP000    GBP000           GBP000    GBP000 
================  ===========  =======  =======  ========  ===========  ========  ===========  ========  ===============  ======== 
 
 
Balance at 1 
 January 2021     542,065,458  135,516  364,195   205,717       29,275  (15,845)      (3,181)   715,677              100   715,777 
 
Comprehensive 
income or (loss) 
for the period 
 Loss for the 
  period (2)                -        -        -         -            -         -     (22,987)  (22,987)                -  (22,987) 
 Foreign 
  currency 
  translation 
  differences               -        -        -         -            -  (16,618)            -  (16,618)                -  (16,618) 
----------------  -----------  -------  -------  --------  -----------  --------  -----------  --------  ---------------  -------- 
Total 
 comprehensive 
 loss for 
 the period                 -        -        -         -            -  (16,618)     (22,987)  (39,605)                -  (39,605) 
----------------  -----------  -------  -------  --------  -----------  --------  -----------  --------  ---------------  -------- 
 
Transactions 
with owners of 
the company 
 Business 
  combinations      6,343,254    1,586   31,880         -       18,164         -            -    51,630                -    51,630 
 Employee share 
  schemes                   -        -        -         -            -         -        6,312     6,312                -     6,312 
 
Balance as at 30 
 June 2021(2)     548,408,712  137,102  396,075   205,717       47,439  (32,463)     (19,856)   734,014              100   734,114 
================  ===========  =======  =======  ========  ===========  ========  ===========  ========  ===============  ======== 
 
Comprehensive 
income or (loss) 
for the period 
 Loss for the 
  period                    -        -        -         -            -         -     (33,728)  (33,728)                -  (33,728) 
 Foreign 
  currency 
  translation 
  differences               -        -        -         -            -    10,260            -    10,260                -    10,260 
----------------  -----------  -------  -------  --------  -----------  --------  -----------  --------  ---------------  -------- 
Total 
 comprehensive 
 income 
 or (loss) for 
 the period                 -        -        -         -            -    10,260     (33,728)  (23,468)                -  (23,468) 
----------------  -----------  -------  -------  --------  -----------  --------  -----------  --------  ---------------  -------- 
 
 Hyperinflation 
  revaluation               -        -        -         -        1,633         -            -     1,633                -     1,633 
 
Transactions 
with owners of 
the company 
 Issue of                   -        -        -         -            -         -            -         -                -         - 
 Ordinary Shares 
 Business 
  combinations      6,898,860    1,725   50,835         -       27,692         -            -    80,252                -    80,252 
 Employee share 
  schemes                   -        -        -         -        (110)         -        8,817     8,707                -     8,707 
Balance as at 31 
 December 2021    555,307,572  138,827  446,910   205,717       76,654  (22,203)     (44,767)   801,138              100   801,238 
================  ===========  =======  =======  ========  ===========  ========  ===========  ========  ===============  ======== 
 
Comprehensive 
income or (loss) 
for the period 
 Loss for the 
  period                    -        -        -         -            -         -     (82,397)  (82,397)                -  (82,397) 
 Foreign 
  currency 
  translation 
  differences               -        -        -         -            -    70,364            -    70,364                -    70,364 
Total 
 comprehensive 
 income 
 or (loss) for 
 the period                 -        -        -         -            -    70,364     (82,397)  (12,033)                -  (12,033) 
----------------  -----------  -------  -------  --------  -----------  --------  -----------  --------  ---------------  -------- 
 
 Hyperinflation 
  revaluation               -        -        -         -        1,753         -            -     1,753                -     1,753 
 
Transactions 
with owners of 
the company 
 Business 
  combinations        777,894      194    2,887         -       91,005         -            -    94,086                -    94,086 
 Employee share 
  schemes                   -        -        -         -          315         -        6,565     6,880                -     6,880 
Balance as at 30 
 June 2022        556,085,466  139,021  449,797   205,717      169,727    48,161    (120,599)   891,824              100   891,924 
================  ===========  =======  =======  ========  ===========  ========  ===========  ========  ===============  ======== 
 

*Other reserves include the deferred equity consideration of GBP168.0 million, made up of the following: TheoremOne GBP56.2 million, Raccoon for GBP49.1 million, Decoded for GBP47.9 million, Cashmere for GBP6.9 million, Zemoga for GBP5.4 million, 4Mile for GBP2.3 million and Destined for GBP0.2 million (2021: GBP77.0 million), the treasury shares issued in the name of S(4) Capital Group to an employee benefit trust for the amount of GBP2.2 million (2021: GBP2.5 million), and hyperinflation impact in Argentina of GBP3.4m (2021: GBP1.6m).

Notes to the unaudited consolidated interim financial statements

for the six-month period ended 30 June 2022

   1.   General information 

S(4) Capital Plc ( ' S(4) Capital ' or ' Company ' ) is a public limited company incorporated on 14 November 2016 in the United Kingdom. The Company has its registered office at 12 St James ' s Place, London, SW1A 1NX, United Kingdom.

The unaudited consolidated interim financial statements represent the results of the Company and its subsidiaries (together referred to as ' S(4) Capital Group ' or the ' Group ' ). An overview of the subsidiaries is provided in note 14 on page 140 of the Annual Report and Accounts 2021.

S(4) Capital Group is a new age/new era digital advertising and marketing services company.

   2.   Basis of preparation 
   A.    Statement of compliance 

This report is to be read in conjunction with the Annual Report and Accounts of S(4) Capital plc for the year ended 31 December 2021 and has been prepared in accordance with UK-adopted International Accounting Standards and with the requirements of the Companies Act 2006 as applicable to companies reporting under those standards.

The unaudited consolidated interim financial statements for the 6 months period ended 30 June 2022 are a condensed set of financial information and have been prepared on the basis of the policies set out in the 2021 annual financial statements and in accordance with UK adopted IAS 34 and the Disclosure Guidance and Transparency Rules sourcebook of the UK ' s Financial Conduct Authority.

The Group has undertaken a detailed going concern assessment, reviewing its current and projected financial performance and position. The Directors believe that the Group's forecasts have been prepared on a prudent basis and have also considered the impact of future acquisitions. On 6 August 2021, S (4) Capital Group signed a new facility agreement, consisting of a Term Loan B of EUR 375 million (expiring August 2028) and a multicurrency Revolving Credit Facility (RCF) of GBP 100 million (expiring August 2028). Considering the Group's bank covenant and liquidity headroom and cost mitigation actions which could be implemented, the Directors have concluded that the Group will be able to operate within its facilities and comply with its banking covenants for the foreseeable future and therefore believe it is appropriate to prepare the financial statements of the Group on a going concern basis and that there are no material uncertainties which gives rise to a significant going concern risk. Given its debt maturity profile and available facilities, the Directors believe the Group has sufficient liquidity to match its requirements for the foreseeable future.

The unaudited consolidated interim financial statements were authorized for issue by the Board of Directors on 21 September 2022.

   B.    Functional and presentation currency 

The unaudited consolidated interim financial statements are presented in Pound Sterling (GBP or GBP), the Company ' s functional currency. All financial information in Pound Sterling has been rounded to the nearest thousand unless otherwise indicated.

   3.   Significant accounting policies 

The unaudited consolidated interim financial statements have been prepared on a consistent basis with the accounting policies of the Group which were set out on pages 113 to 123 of the Annual Report and Accounts 2021. No changes have been made to the Group's accounting policies in the period ended 30 June 2022.

A number of amended standards became applicable for the current reporting period. The Group did not have to change its accounting policies or make retrospective adjustments as a result of adopting these amended standards.

   4.   Statutory information and independent review 

These condensed consolidated half year financial statements do not constitute statutory financial statements within the meaning of section 434 of the Companies Act 2006 . The statutory accounts for the year ended 31 December 2021 have been delivered to the Registrar of Companies and received an unqualified auditors' report, did not include a reference to any matters to which the auditors drew attention by way of an emphasis of matter and did not contain a statement under sections 498 (2) or (3) of the Companies Act 2006. The consolidated interim financial statements are unaudited but have been reviewed by the auditors and their report is set out on the last page.

   5.   Acquisitions 

Business Combinations

Details of the provisional fair value of identifiable assets and liabilities acquired, purchase consideration and goodwill of the subsidiaries acquired in the period ended 30 June 2022 are as follows:

 
                                                 4Mile   TheoremOne     Total 
                                                GBP000       GBP000    GBP000 
============================================  ========  ===========  ======== 
 
 Intangible assets - Customer relationships      7,725       81,102    88,827 
 Intangible assets - Brand names                   366        1,881     2,247 
 Intangible assets - Order Backlog                 822        7,023     7,845 
 Intangible assets - Software                      325            -       325 
 Property, plant and equipment                      42          553       595 
 Cash and cash equivalents                       2,334        5,238     7,572 
 Trade and other receivables                     1,674       11,293    12,967 
 Other non-current assets                            1          140       141 
 Trade and other payables                      (1,525)      (2,225)   (3,750) 
 Other non-current liabilities                   (258)            3     (255) 
 Net assets                                     11,506      105,008   116,514 
 Goodwill                                       13,574       39,157    52,731 
 
 Total purchase consideration                   25,080      144,165   169,245 
============================================  ========  ===========  ======== 
 
 Cash                                            6,964       77,975    84,939 
 Deferred consideration                          2,264       56,188    58,452 
 Contingent consideration                       12,450            -    12,450 
 Holdback obligations                            3,402       10,002    13,404 
 
 Total purchase consideration                   25,080      144,165   169,245 
============================================  ========  ===========  ======== 
 
 Cash purchase consideration                     6,964       77,975    84,939 
 Cash and cash equivalents acquired              2,334        5,238     7,572 
 
 Cash outflow on acquisition (net 
  of cash acquired)                              4,630       72,737    77,367 
============================================  ========  ===========  ======== 
 
 
 

With all combinations 100% of the voting equity interest has been acquired.

Content Practice

During the period ending 30 June 2022 there were no businesses combined with the Content practice.

Data & Digital Media practice

@ On 11 January 2022, S(4) Capital Plc announced the business combination between MediaMonks and 4 Mile Analytics, a California-based leader in data analytics, data engineering, data governance, software engineering, UX design and project & product management, for an expected total consideration, including contingent consideration, of approximately GBP25.1 million. Since the acquisition date, 4Mile contributed GBP 4.4 million to the Group's revenue and GBP 1.0 million profit for the six-month ended 30 June 2022. Once the opening balance sheet is finalised the purchase price allocation can be concluded and therefore the assets and liabilities remain provisional. During the measurement period, S(4) Capital plc will obtain the information necessary to identify and measure the assets and liabilities and retrospectively adjust the provisional amounts recognised at the acquisition date.

Technology Services practice

@ On 16 May 2022, S(4) Capital Plc announced the business combination between TheoremOne and Media.Monks, a California-based leader in agile, full- stack, innovation, engineering, and design and helps major enterprises achieve strategic digital transformation, for an expected total consideration, including contingent consideration, of approximately GBP144.2 million. Since the acquisition date, TheoremOne contributed GBP 9.3 million to the Group's revenue and GBP 3. 9 million profit for the six-month ended 30 June 2022. Once the opening balance sheet is finalised the purchase price allocation can be concluded and therefore the assets and liabilities remain provisional. During the measurement period, S(4) Capital plc will obtain the information necessary to identify and measure the assets and liabilities and retrospectively adjust the provisional amounts recognised at the acquisition date.

The total consideration, including contingent consideration, for the above two transactions is expected to be approximately GBP 169.2 million.

At the end of the reporting period the purchase price allocation for 4 Mile Analytics and TheoremOne have not been fully completed and therefore the acquisition accounting and resulting goodwill recognised remains provisional. During the measurement period in 2022, S(4) Capital Group will obtain the information necessary to identify and measure the identifiable intangible assets and retrospectively adjust the provisional amounts recognised at the acquisition date.

Goodwill and financial statement line items

The goodwill represents the potential growth opportunities and synergy effects from the acquisitions. The goodwill for 4Mile and TheoremOne is potentially deductible for tax purposes. Trade receivables, net of expected credit losses, acquired are considered to be fair value and are expected to be collectable in full. The gross contractual amounts receivable of the acquired companies at the acquisition date are GBP8.9 million and the best estimate at the acquisition date of the contractual cash flows not expected to be collected is GBP2 million, which is adjusted in the acquisition workings.

Contingent consideration arising from business combinations is fair valued, with key inputs including the probability of success of the combinations achieving target, consideration of potential delays and the expected levels of future revenues. The contingent consideration is contingent on the acquired companies achieving their 2022 results and, in some cases their 2023 results, as forecasted upon acquiring the subsidiary. The contingent considerations are included for the maximum amount of the consideration expected to be paid which is in line with management's estimate of expected pay-out. In 2022, the contingent consideration arising from business combinations is GBP12.5 million. The contingent consideration can be materially lower in case the acquired companies do not reach their forecasted results. Contingent consideration classified as a liability is subject to remeasurement at each reporting date until its ultimate settlement date. Any change in the fair value of the liability due to events that occur after the acquisition date would be recognised in the profit or loss.

Deferred considerations are commonly expected to be paid on the second-year anniversary of the acquisition date. Holdbacks, as part of the purchase consideration are in some cases held in third party escrow accounts and are expected to be released within four years of the acquisition date. As at 30 June 2022, the third party escrow balances are reported under non-current other receivables and current other receivables in line with the expected release dates.

The contingent consideration of GBP126.7 million and holdbacks of GBP30.2 million as at 30 June 2022 includes GBP73.2million of employment linked payables. During the reporting period, an amount of GBP15.9 million of contingent consideration and holdbacks have been paid.

The total acquisition costs of GBP3.6 million (2021: GBP1.7 million) have been recognised under acquisition and set-up related expenses in the statement of profit or loss.

Since the acquisition date, the acquired companies, 4 Mile Analytics and TheoremOne, contributed GBP13.7 million to the Group's revenue and GBP5.0 million into the Group's profit for the half year period ended 30 June 2022.

If the acquisitions had occurred on 1 January 2022, the Group's revenue would have been GBP469.0 million and the Group's loss for the year would have been GBP107.7 million.

Restatements

As stated on page 18 of the Group ' s interim report for the period ended 30 June 2021, the initial accounting for the business combination of Tomorrow, Jam3, Staud Studios and Raccoon, were incomplete by the end of the six-month reporting period ended 30 June 2021. Therefore, the assets and liabilities acquired were not fully identified, were consequently not fully measured, and were therefore not fully deducted from goodwill as at 30 June 2021.

In the second half of 2021, S(4) Capital Group obtained the information necessary to identify and measure the identifiable assets and liabilities for the business combinations of Tomorrow, Jam3, Staud Studios and Raccoon and has adjusted its assets and liabilities as of 30 June 2021, as required by IFRS 3, as follows:

 
                                            30 June   Adjustment   30 June 2021 
                                               2021 
                                           reported                    restated 
 Restatement Note                           GBP'000      GBP'000        GBP'000 
===================================       =========  ===========  ============= 
 Intangible assets - Customer 
  relationships                              22,038       17,067         39,105 
 Intangible assets - Brand names                654          657          1,311 
 Intangible assets - Order backlog            1,321          338          1,659 
 Intangible assets - Software                   661          168            829 
 Property, plant and equipment, 
  ROU assets                                  5,264        (570)          4,694 
 Cash and cash equivalents                    4,026          122          4,148 
 Trade and other receivables                 12,706      (2,698)         10,008 
 Other non-current assets                        48            -             48 
 Trade and other payables                   (6,509)        (211)        (6,720) 
 Current taxation                           (7,360)         (30)        (7,390) 
 Lease liabilities                          (3,150)           54        (3,096) 
 Other non-current liabilities                (773)         (25)          (798) 
 Deferred taxation                          (6,367)        3,520        (2,847) 
----------------------------------------  ---------  -----------  ------------- 
 Net assets                                  22,559       18,392         40,951 
 Goodwill                                    73,431     (22,302)         51,129 
----------------------------------------  ---------  -----------  ------------- 
 
 Total purchase consideration                95,990      (3,910)         92,080 
========================================  =========  ===========  ============= 
 
 Payment in kind (common stock)              21,740            -         21,740 
 Cash                                        36,218      (1,332)         34,886 
 Deferred consideration                      18,164      (1,329)         16,835 
 Contingent consideration                    19,037      (1,130)         17,907 
 Holdback obligations                           831        (119)            712 
 
 Total purchase consideration                95,990      (3,910)         92,080 
========================================  =========  ===========  ============= 
 Purchase consideration - cash               36,218      (1,332)         34,886 
 Cash and cash equivalents                    4,026          122          4,148 
----------------------------------------  ---------  -----------  ------------- 
 
 Cash outflow on acquisition 
  (net of cash acquired)                     32,192      (1,454)         30,738 
========================================  =========  ===========  ============= 
 

In addition to the above, the Group's balance sheet as at 30 June 2021 was also restated for the fair value adjustments for the business combinations in 2020 which include Orca, Brightblue, Metric Theory and Decoded. Details are provided in note 4 on page 127 of the Annual Report and Accounts 2021.

The profit and loss account for the period ended 30 June 2021 was restated for the amortisation (GBP0.5 million charge) and related tax (GBP1.4 million charge) as a result of the above restatements.

As stated on page 124 of the Group ' s 2021 annual accounts report, the initial accounting for the business combination of Cashmere, Maverick and Raccoon, were incomplete by the end of the reporting period ended 31 December 2021. As required by IFRS 3, the following adjustments have been made to deferred tax and consideration based on the information obtained post 31 December 2021, which had no material impact on the profit and loss statement.

 
                                           31 Dec 2021   Adjustment   31 Dec 2021 
                                              reported                   restated 
 Restatement Note                              GBP'000      GBP'000       GBP'000 
===================================       ============  ===========  ============ 
 Intangible assets - Customer 
  relationships                                 86,552            -        86,552 
 Intangible assets - Brand names                 2,804            -         2,804 
 Intangible assets - Order backlog               3,547            -         3,547 
 Intangible assets - Software                      829            -           829 
 Property, plant and equipment, 
  ROU assets                                     8,849            -         8,849 
 Cash and cash equivalents                      15,839            -        15,839 
 Trade and other receivables                    20,918            -        20,918 
 Other non-current assets                          703            -           703 
 Trade and other payables                     (21,897)            -      (21,897) 
 Current taxation                              (8,439)            -       (8,439) 
 Lease liabilities                             (6,354)            -       (6,354) 
 Other non-current liabilities                 (2,288)            -       (2,288) 
 Deferred taxation                            (16,337)        (160)      (16,497) 
----------------------------------------  ------------  -----------  ------------ 
 Net assets                                     84,726        (160)        84,566 
 Goodwill                                      134,975          416       135,391 
----------------------------------------  ------------  -----------  ------------ 
 
 Total purchase consideration                  219,701    256             219,957 
========================================  ============  ===========  ============ 
 Payment in kind (common stock)                 56,236            -        56,236 
 Cash                                           77,204            -        77,204 
 Deferred consideration                         28,444            -        28,444 
 Contingent consideration                       57,817          256        58,073 
 
 Total purchase consideration                  219,701          256       219,957 
========================================  ============  ===========  ============ 
 
 Purchase consideration - cash                  77,204            -        77,204 
 Cash and cash equivalents                      15,839            -        15,839 
----------------------------------------  ------------  -----------  ------------ 
 
 Cash outflow on acquisition 
  (net of cash acquired)                        61,365            -        61,365 
========================================  ============  ===========  ============ 
 
   6.   Segment information 

Revenue from operations

 
              Six months  Six months 
                   ended       ended          Year 
                 30 June     30 June         ended 
                    2022        2021   31 Dec 2021 
========= 
                  GBP000      GBP000        GBP000 
=========     ==========  ==========  ============ 
 
Services         446,439     279,288       686,601 
 
Total            446,439     279,288       686,601 
============  ==========  ==========  ============ 
 

Operating segments

Operating segments are reported in a manner consistent with the internal reporting provided to the chief operating decision-maker. The chief operating decision maker has been identified as the Directors and executive management of S Capital Group.

During the reporting period, S Capital Group has been active in three segments:

@ Content Practice: Creative content, campaigns and assets at a global scale for paid, social and earned media - from digital platforms and apps to brand activations that aim to convert consumers at every possible touchpoint.

@ Data&Digital Media Practice: Full-service campaign management analytics, creative production and ad serving, platform and systems integration and transition and training and education.

@ Technology Services: Digital transformation services in providing advanced digital product design, engineering services and delivery services.

The customers are primarily businesses across technology, FMCG and media & entertainment. Any intersegment transactions are based on commercial terms.

The Board of Directors monitor the results of the operating segments separately for the purpose of making decisions about resource allocation and performance assessment prior to charges for tax, depreciation and amortisation.

Operating segment information under the primary reporting format is disclosed below:

 
                                                     Data & 
                                                    Digital  Technology 
                                          Content     Media    Services     Total 
======================================= 
Six months ended 30 June                   GBP000    GBP000      GBP000    GBP000 
 2022 
=======================================   =======  ========  ==========  ======== 
 
Gross profit                              250,180   100,664      24,433   375,277 
 
Segment profit(*)                          13,950    17,362       8,831    40,143 
 
Overhead cost                                                            (10,050) 
Adjusted non-recurring and acquisition 
 related expenses                                                        (76,578) 
Depreciation and amortisation(**)                                        (28,869) 
Net Finance expenses and gain on 
 net monetary position                                                   (10,224) 
 
Loss before income tax                                                   (85,578) 
========================================  =======  ========  ==========  ======== 
 

* Including GBP7.1 million depreciation on right-of-use assets.

** Excluding GBP7.1 million depreciation on right-of-use assets.

 
                                                      Data & 
                                                     Digital 
                                           Content     Media  Total(2) 
======================================= 
Six months ended 30 June                    GBP000    GBP000    GBP000 
 2021 
=======================================    =======  ========  ======== 
 
Gross profit                               157,047    79,615   236,662 
 
Segment profit(*)                           16,750    22,437    39,187 
 
Overhead cost                                                  (4,840) 
Adjusted non-recurring and acquisition 
 related expenses                                             (29,927) 
Depreciation and amortisation(**)                             (21,010) 
Net Finance expenses                                           (3,250) 
 
Loss before income tax                                        (19,840) 
=========================================  =======  ========  ======== 
 

* Including GBP5.0 million depreciation on right-of-use assets.

** Excluding GBP5.0 million depreciation on right-of-use assets.

 
                                                     Data &  Technology 
                                                    Digital    Services 
                                          Content     Media                 Total 
======================================= 
Year ended 31 December                     GBP000    GBP000      GBP000    GBP000 
 2021 
=======================================   =======  ========  ==========  ======== 
 
Gross profit                              385,552   167,079       7,632   560,263 
 
Segment profit(*)                          52,286    55,024       3,087   110,397 
 
Overhead cost                                                             (9,410) 
Adjusted non-recurring and acquisition 
 related expenses                                                        (97,372) 
Depreciation and amortisation(**)                                        (45,670) 
Net finance expenses and loss on 
 net monetary position                                                   (13,595) 
 
Loss before income tax                                                   (55,650) 
========================================  =======  ========  ==========  ======== 
 

* Including GBP10.8 million depreciation on right-of-use assets

** Excluding GBP10.8 million depreciation on right-of-use assets

   7.   Income tax 
 
                                    Six months  Six months      Year 
                                         ended       ended     ended 
                                       30 June     30 June    31 Dec 
                                          2022     2021(2)      2021 
=============================== 
                                        GBP000      GBP000    GBP000 
===============================     ==========  ==========  ======== 
 
Current tax for the year               (6,325)     (7,377)  (12,638) 
Adjustments for current tax of 
 prior years                                 -         462       620 
 
Total current tax                      (6,325)     (6,915)  (12,018) 
Movement in deferred tax 
 liabilities                             6,174       3,525     6,594 
Movement in deferred tax 
 assets                                  3,332         243     4,359 
 
Income tax credit/(expense)              3,181     (3,147)   (1,065) 
==================================  ==========  ==========  ======== 
 
   8.   Earnings per share 
 
                                          Six months   Six months         Year 
                                               ended        ended        ended 
                                             30 June      30 June       31 Dec 
                                                2022      2021(2)         2021 
====================================     ===========  ===========  =========== 
 
Loss attributable to owners of 
 the Company (GBP'000)                      (82,397)     (22,987)     (56,715) 
Weighted average number of ordinary 
 shares                                  567,714,015  544,589,568  551,752,618 
 
Basic loss per share (pence)                  (14.5)        (4.2)       (10.3) 
=======================================  ===========  ===========  =========== 
 
Diluted loss per share 
 (pence)                                      (14.5)        (4.2)       (10.3) 
=======================================  ===========  ===========  =========== 
 

Earnings per share is calculated by dividing the net result attributable to the shareowners of the S(4) Capital Group by the weighted average number of Ordinary Shares in issue during the period.

   9.   Intangible assets 
 
                                                Customer              Order 
                                Goodwill   relationships   Brands   Backlog    Other      Total 
============================== 
                                  GBP000          GBP000   GBP000    GBP000   GBP000     GBP000 
==============================  ========  ==============  =======  ========  =======  ========= 
 
Cost                             498,113         307,120   18,557    11,794   11,207    846,791 
Accumulated amortisation               -        (32,243)  (3,121)   (7,604)  (2,757)   (45,725) 
 
Net book value at 1 January 
 2021                            498,113         274,877   15,436     4,190    8,450    801,066 
==============================  ========  ==============  =======  ========  =======  ========= 
 
Acquired through business 
 combinations                     73,431          22,038      654     1,321      661     98,105 
Additions                              -               -        -         -      411        411 
Amortisation charge for 
 the period                            -        (11,965)  (1,316)   (2,945)  (1,303)   (17,529) 
Foreign exchange differences    (13,480)         (6,846)    (471)      (76)    (162)   (21,035) 
 
Total transactions during 
 the period                       59,951           3,227  (1,133)   (1,700)    (393)     59,952 
==============================  ========  ==============  =======  ========  =======  ========= 
 
Cost                             558,064         321,310   18,652    12,751   12,344    923,121 
Accumulated amortisation               -        (43,206)  (4,349)  (10,261)  (4,287)   (62,103) 
 
Net book value at 30 June 
 2021(*)                         558,064         278,104   14,303     2,490    8,057    861,018 
 
Restatement(7)                  (20,916)          17,900      650       203      178    (1,985) 
==============================  ========  ==============  =======  ========  =======  ========= 
 
Net book value at 30 June 
 2021                            537,148         296,004   14,953     2,693    8,235    859,033 
Acquired through business 
 combinations                     82,460          46,614    1,500     2,023     (10)    132,587 
Additions                              -               -        -         -    3,047      3,047 
Amortisation charge for 
 the period                            -        (14,797)  (1,996)   (3,435)  (1,734)   (21,962) 
Foreign exchange differences       5,018           3,056       40        48       48      8,210 
 
Total transactions during 
 the period                       87,478          34,873    (456)   (1,364)    1,351    121,882 
==============================  ========  ==============  =======  ========  =======  ========= 
 
Cost                             624,626         389,040   20,883    14,987   15,203  1,064,739 
Accumulated amortisation               -        (58,163)  (6,386)  (13,658)  (5,617)   (83,824) 
 
Net book value at 31 December 
 2021                            624,626         330,877   14,497     1,329    9,586    980,915 
==============================  ========  ==============  =======  ========  =======  ========= 
 
Restatement(8)                       411               -        -         -        -        411 
==============================  ========  ==============  =======  ========  =======  ========= 
Net book value at 31 December 
 2021                            625,037         330,877   14,497     1,329    9,586    981,326 
==============================  ========  ==============  =======  ========  =======  ========= 
Acquired through business 
 combinations                     52,731          88,827    2,247     7,845      325    151,975 
Additions                              -               -        -         -      557        557 
Amortisation charge for 
 the period                            -        (16,835)  (2,327)   (3,250)  (1,818)   (24,230) 
Foreign exchange differences      49,466          28,717      942       152      630     79,907 
 
Total transactions during 
 the period                      102,197         100,709      862     4,747    (306)    208,209 
==============================  ========  ==============  =======  ========  =======  ========= 
 
Cost                             727,234         511,386   24,724    23,923   17,226  1,304,493 
Accumulated amortisation               -        (79,800)  (9,365)  (17,847)  (7,946)  (114,958) 
 
Net book value at 30 June 
 2022                            727,234         431,586   15,359     6,076    9,280  1,189,535 
==============================  ========  ==============  =======  ========  =======  ========= 
 

* Goodwill has been restated for the initial accounting for the business combination of Orca, Brightblue, Metric Theory, Decoded amounting to GBP19.2 million.

   10.       Trade and other receivables 
 
                       Six months  Six months     Year 
                            ended       ended    ended 
                          30 June     30 June   31 Dec 
                             2022        2021     2021 
================== 
                           GBP000      GBP000   GBP000 
==================     ==========  ==========  ======= 
 
Trade receivables         271,611     199,142  271,747 
Prepayments                16,708       6,724   14,516 
Accrued income             43,337      18,130   36,870 
Other receivables          18,075       9,989   12,365 
 
Total                     349,731     233,985  335,498 
=====================  ==========  ==========  ======= 
 

The Group applies the IFRS 9 simplified approach to measuring expected credit losses which uses a lifetime expected loss allowance for all trade receivables. A provision for expected credit loss of GBP5.8 million was recognised on the Group's trade receivables at the end of the period (30 June 2021 GBP4.7 million, 31 December 2021 GBP5.3 million).

   11.       Loans and borrowings 
 
                                                Senior 
                                               secured                     Loan 
                                             term loan  Transaction    interest 
                                Bank loans     B (TLB)        costs                  Total 
============================= 
Loans and borrowings                GBP000      GBP000       GBP000      GBP000     GBP000 
=============================   ==========  ==========  ===========  ==========  ========= 
 
Balance as at 1 January 
 2021                               91,285           -        (844)           -     90,441 
==============================  ==========  ==========  ===========  ==========  ========= 
 
Additions                           24,057           -            -           -     24,057 
Acquired through business 
 combinations                          424           -            -           -        424 
Charged to profit-or-loss                -           -           92           -         92 
Exchange rate differences          (2,797)           -           26           -    (2,771) 
 
Balance as at 30 June 2021         112,969           -        (726)           -    112,243 
==============================  ==========  ==========  ===========  ==========  ========= 
 
Additions                              575     318,938      (8,379)           -    311,134 
Acquired through business 
 combinations                        2,336           -            -           -      2,336 
Loans waived                       (1,592)           -            -           -    (1,592) 
Repayments                       (110,895)           -            -     (5,530)  (116,425) 
Charged to profit-or-loss                -           -        1,191       6,169      7,360 
Exchange rate differences             (67)     (3,833)         (47)        (15)    (3,962) 
 
Balance as at 31 December 
 2021                                3,326     315,105      (7,961)         624    311,094 
==============================  ==========  ==========  ===========  ==========  ========= 
 
Additions                            2,864           -        (288)           -      2,576 
Acquired through business 
 combinations                          258           -            -           -        258 
Loans waived                         (266)           -            -           -      (266) 
Repayments                           (166)           -            -     (6,117)    (6,283) 
Charged to profit-or-loss                -           -          517       6,115      6,632 
Exchange rate differences              114       6,720        (127)          15      6,722 
 
Balance as at 30 June 2022           6,130     321,825      (7,859)         637    320,733 
==============================  ==========  ==========  ===========  ==========  ========= 
 
Repayment obligations coming 
 12 months                           4,763           -            -         637      5,400 
 
Non-current balance as 
 at 30 June 2022                     1,367     321,825      (7,859)           -    315,333 
==============================  ==========  ==========  ===========  ==========  ========= 
 

Facility agreement

On 6 August 2021, S(4) Capital Group signed a new facility agreement, consisting of a Term Loan B (TLB) of EUR 375 million and a multicurrency Revolving Credit Facility (RCF) of GBP100 million. The interest on the facilities is the aggregate of the variable interest rate (EURIBOR, LIBOR or, in relation to any loan in GBP, SONIA) and a margin based on leverage (between 2.25% and 3.75%). The duration of the facility agreement is seven years in relation to the TLB, therefore the termination date is August 2028, and five years in relation to the RCF, therefore the termination date is August 2026. S(4) Capital Group has pledged the assets of its companies as security for this facility. During the reporting period the RCF remained fully undrawn.

The average interest rate of the outstanding loans amounts to 3.58% (six-month period ending 30 June 2021 1.38%, 12-month period ending 31 December 2021 2.96%). The average effective interest rate for the outstanding loans is 3.58% (six-month period ending 30 June 2021 1.34%, 12-month period ending 31 December 2021 2.93%) and during the period interest expense of GBP 6.6 million (six-month period ending 30 June 2021 GBP0.8 million, 12-month period ending 31 December 2021 GBP6.2 million) was recognised.

The facility agreement imposes certain covenants on the Group. The loan agreement states that (subject to certain exceptions) S(4) Capital Group will not provide any other security over its assets and receivables and will ensure that the net debt will not exceed 4.50:1 of the proforma earnings before interest, tax, depreciation, and amortisation, measured at the end of any relevant period of 12 months ending each semi-annual date in a financial year.

During the year S(4) Capital Group complied with the covenants set in the loan agreement.

   12.       Trade and other payables 
 
                     Six months  Six months     Year 
                          ended       ended    ended 
                        30 June     30 June   31 Dec 
                           2022     2021(7)     2021 
================ 
                         GBP000      GBP000   GBP000 
================     ==========  ==========  ======= 
 
Trade payables          178,876     147,117  204,985 
Accruals                 71,603      51,962   51,446 
Deferred income          56,841      26,892   58,887 
Other payables           10,991           -    8,741 
 
Total                   318,311     225,971  324,059 
===================  ==========  ==========  ======= 
 
   13.       Cashflow from operations 

The following table shows the items included in the cash flows from operations.

 
                                               Six months             Six months             Year ended 
                                                    ended                  ended                 31 Dec 
                                                  30 June                30 June                   2021 
                                                     2022                2021(2) 
                                      GBP000       GBP000    GBP000       GBP000    GBP000       GBP000 
================================   =========  ===========  ========  ===========  ========  =========== 
 
 Cash flows from operating 
  activities 
  Loss before income tax                         (85,578)               (19,840)               (55,650) 
  Financial income and 
   expenses                                         9,604                  3,250                 12,251 
  Depreciation and amortisation                    36,013                 25,960                 56,456 
  Share based compensation                          6,880                  6,312                 13,876 
  Acquisition and set-up 
   related expenses                   69,698                 23,615                 83,496 
  Contingent consideration 
   paid(*)                          (32,331)                (3,402)                (9,985) 
=================================  =========  ===========  ========  ===========  ========  =========== 
                                                   37,367                 20,213                 73,511 
  Loss on the net monetary 
   position                                           620                      -                  1,344 
  Increase in trade and 
   other receivables                               40,882               (38,657)              (131,662) 
  Increase in trade and 
   other payables                                (48,121)                 19,953                 98,370 
=================================  =========  ===========  ========  ===========  ========  =========== 
 Cash flows from operations                       (2,333)                 17,191                 68,496 
 
 

* Contingent consideration tied to employment is deemed remuneration expenses according to IFRS 3.

   14.       Related party transactions 

Details of compensation for key management personnel for the 12 months to 31 December 2021 are disclosed on pages 71 to 91 of the Annual Report and Accounts 2021. Apart from the key management personnel compensation and the interest in S4S Ventures noted below, S(4) Capital Group did not have any other related party transactions during the financial period (2021: nil).

Interest in S4S Ventures

The Group, through its subsidiary S(4) Capital 2 Limited a directly owned subsidiary within the S4 Group ("S4"), together with Stanhope Capital LLP ("Stanhope LLP"), through its subsidiary Portman Square General Partner S.à r.l. ("Stanhope"), subscribed for the initial EUR6,000 of shares each to incorporate S4S Ventures General Partner S.à r.l . ("GP"), a Luxemburg company. The GP has since established two S4S Ventures funds established in Luxemburg and the US. Transactions pertaining to the fund were immaterial as at the half year.

   15.       Reconciliation to non-GAAP measures of performance 

Management includes non-GAAP measures as they consider these measures to be both useful and necessary. They are used by management for internal performance analyses; the presentation of these measures facilitates comparability with other companies, although management's measures may not be calculated in the same way as similarly titled measures reported by other companies; and these measures are useful in connection with discussions with the investment community.

 
                                                              Acquisition 
                                                               and set-up 
                                                                  related                Share 
                                 Reported  Amortisation(*)   expenses(**)   based compensation  Adjusted(6) 
============================== 
Six months ended 30 Jun            GBP000           GBP000         GBP000               GBP000       GBP000 
 2022 
==============================   ========  ===============  =============  ===================  =========== 
 
Operating profit / (loss)        (75,354)           24,229         69,698                6,880       25,453 
Net finance expenses and loss 
 on monetary position            (10,224)                -              -                    -     (10,224) 
 
Profit / (loss) before income 
 tax                             (85,578)           24,229         69,698                6,880       15,229 
Income tax expense                  3,181          (6,444)              -                    -      (3,263) 
 
Profit / (loss) for the 
 period                          (82,397)           17,785         69,698                6,880       11,966 
===============================  ========  ===============  =============  ===================  =========== 
 

* Amortisation relates to the amortisation of intangible assets identified as part of the purchase price allocation exercise as a result of the acquisitions.

** Acquisition and set-up related expenses relate to acquisition related advisory fees of GBP3.6 million, contingent consideration as remuneration of GBP67.8 million and remeasurement gain on contingent considerations of GBP1.7 million.

 
                                                              Acquisition 
                                                               and set-up 
                                                                  related                Share 
                                 Reported  Amortisation(*)   expenses(**)   based compensation  Adjusted(6) 
============================== 
Six months ended 30 Jun            GBP000           GBP000         GBP000               GBP000       GBP000 
 2021(2) 
==============================   ========  ===============  =============  ===================  =========== 
 
Operating profit / (loss)        (16,590)           17,987         23,615                6,312       31,324 
Net finance expenses              (3,250)                -              -                    -      (3,250) 
 
Profit / (loss) before income 
 tax                             (19,840)           17,987         23,615                6,312       28,074 
Income tax expense                (3,147)          (6,582)              -                    -      (9,729) 
 
Profit / (loss) for the 
 period                          (22,987)           11,405         23,615                6,312       18,345 
===============================  ========  ===============  =============  ===================  =========== 
 

* Amortisation relates to the amortisation of intangible assets identified as part of the purchase price allocation exercise as a result of the acquisitions.

** Acquisition and set-up related expenses relate to acquisition related advisory fees of GBP3.6 million, bonuses of GBP0.3 million and revaluation of contingent considerations of GBP19.7 million.

 
                                                              Acquisition 
                                                               and set-up 
                                                                  related                Share 
                                 Reported  Amortisation(*)   expenses(**)   based compensation  Adjusted(6) 
============================== 
Year ended 31 Dec 2021             GBP000           GBP000         GBP000               GBP000       GBP000 
==============================   ========  ===============  =============  ===================  =========== 
 
Operating profit / (loss)        (42,055)           39,491         83,496               13,876       94,808 
Net finance expenses and loss 
 on monetary position            (13,595)                -              -                    -     (13,595) 
 
Profit / (loss) before income 
 tax                             (55,650)           39,491         83,496               13,876       81,213 
Income tax expense                (1,065)          (6,941)        (1,426)                    -      (9,432) 
 
Profit / (loss) for the 
 period                          (56,715)           32,550         82,070               13,876       71,781 
===============================  ========  ===============  =============  ===================  =========== 
 

* Amortisation relates to the amortisation of intangible assets identified as part of the purchase price allocation exercise as a result of the acquisitions.

** Acquisition and set-up related expenses relate to acquisition-related advisory fees of GBP10.5 million, bonuses of GBP0.8 million, contingent consideration as remuneration of GBP70.5 million (out of which GBP10.0 million is cash) and remeasurement loss on contingent considerations of GBP1.7 million.

 
                                            Six months  Six months      Year 
                                                 ended       ended     ended 
                                               30 June     30 June    31 Dec 
                                                  2022     2021(2)      2021 
======================================= 
Reconciliation to adjusted operational          GBP000      GBP000    GBP000 
 EBITDA 
========================================    ==========  ==========  ======== 
 
Operating profit / (loss)                     (75,354)    (16,590)  (42,055) 
 
Amortisation of intangible assets               24,229      17,987    39,491 
Acquisition and set-up related 
 expenses                                       69,698      23,615    83,496 
Share based compensation                         6,880       6,312    13,876 
Depreciation property, plant and 
 equipment(*)                                    4,640       3,023     6,179 
 
Operational EBITDA                              30,093      34,347   100,987 
==========================================  ==========  ==========  ======== 
 

* Depreciation property, plant and equipment is exclusive of depreciation on right-of-use assets.

 
                           Six months  Six months       Year 
                                ended       ended      ended 
                              30 June     30 June     31 Dec 
                                 2022        2021       2021 
====================== 
Billings(1)                    GBP000      GBP000     GBP000 
======================     ==========  ==========  ========= 
 
Revenue                       446,439     279,288    686,601 
 
Pass-through expenses         319,202     268,259    610,249 
 
Billings                      765,641     547,547  1,296,850 
=========================  ==========  ==========  ========= 
 
 
                                          Six months   Six months         Year 
                                               ended        ended        ended 
Adjusted(6) Basic net profit                 30 June      30 June       31 Dec 
 per share                                      2022      2021(2)         2021 
====================================     ===========  ===========  =========== 
 
Weighted average number of shares 
 in issue                                567,714,015  544,589,568  551,752,618 
Adjusted(6) net profit attributable 
 to equity of owners of the company 
 (GBP000)                                     11,966       18,345       71,781 
 
Adjusted(6) Basic net earnings 
 per share                                       2.1          3.4         13.0 
=======================================  ===========  ===========  =========== 
 

As at 30 June 2022 the outstanding number of shares is 556,085,466.

   16.       Events occurring after the reporting period 

Business combinations

@ On 01 July 2022, S(4) Capital Plc announced the business combination between MediaMonks and XX Artist, an award-winning Social Media Marketing agency headquartered in Los Angeles who also touts an industry-leading talent social practice, working with over 40 top musicians, actors, artists and public figures on their digital platforms, for a total estimated consideration of GBP 20.1 million for 100% of equity and voting rights. The initial accounting for the business combination has not been completed at the time the interim financial statements were authorised for issue.

Capital reduction

@ The Company is in the process of undertaking a reduction of capital to affect the cancellation of: (i) the C ordinary shares resulting from the capitalisation of the sum of GBP205,717,000 standing to the credit of the Company's merger reserve and; (ii) the entire amount standing to the credit of the Company's share premium account (the "Capital Reduction"), in order to create distributable reserves. The Capital Reduction was approved by shareowners at the Company's Annual General Meeting held on 16 June 2022. As announced on 13 September 2022, the Capital Reduction was approved by the High Court of Justice of England and Wales on 13 September 2022 and is expected to be registered by the Registrar of Companies no later than 28 September 2022, upon which the Capital Reduction will become effective. This will provide the Company with the flexibility to make future purchases of its own shares and/or to make future ordinary course dividends although, at this time, the Board confirms that it has no current plans to do so. The Board continues to review the advisability of declaring a modest dividend in future.

   17.       Principal risks and uncertainties 

The key risks for the Group achieving their objectives remain largely the same as those reported in the Annual Report and Accounts 2021 and can be found on page 33 up to and including page 38. A description of the risks and uncertainties have been included below.

Economic environment

Adverse developments in the global economy or the local economies in the territories where the Group has operations could impact the level of demand for the Group's services

People and leadership

The quality of the services provided by the Group's businesses are fundamentally derived from the quality of the Group's people. The Group's performance could therefore be adversely affected if it is not able to recruit, train and retain key talent in the Group's businesses and at the Group level.

Strategic

The Group's future results of operation and financial performance are partly dependent on the successful implementation of the Group's strategy. The Group's strategy is to build a purely digital multinational advertising and marketing services business, initially by business combinations and long term through robust organic growth.

The Group's strategy envisages that it will continue to grow rapidly. The Group may not have the infrastructure, management time and/or governance structure to be able to grow at the desired speed and/or to fully integrate new businesses into the Group.

The Group has combined with a large number of businesses, which are being integrated into the Group, and the Group's strategy envisages further combinations. The Group's performance could be adversely affected if the combined businesses are not successfully integrated into the Group.

The Group is dependent on relationships with certain third parties with significant market positions, particularly Google Marketing Platform and the rest of the Google advertising ecosystem and an unnamed telecommunications company (subject to a NDA), but also Amazon and Meta.

As part of the Group's strategy, the Directors intend to identify suitable combination opportunities. The Group may not successfully identify and complete, or, if completed, integrate suitable combination opportunities in the future.

The Group conducts due diligence as it deems reasonably practicable and appropriate based on the facts and circumstances applicable to any business combination under consideration. Material facts or circumstances may not be revealed in the due diligence and may surface once the integration starts.

As the Group has been established through combinations, and the Company was only listed on the London Stock Exchange in 2018, the Group's control environment and governance arrangements are relatively in their infancy in comparison to other listed companies, which could negatively impact on the financial position and prospects of the Group.

Google, a key customer to us, recently announced that third-party cookies would be blocked in Chrome by 2023. As a result, in the next 12 months, third-party cookies will become effectively unusable for advertising measurement and many forms of third-party data already challenged by GDPR since May 2018, will cease to exist.

Competitive environment

The digital media and communication services industry is highly competitive. The Group's revenues and/or margins could be reduced if clients are lost to competitors, competition erodes the Group's pricing power or the economic environment results in lower demand for advertising and marketing services of the type which the Group provides. The advertising and marketing services industry is subject to significant and rapid change.

IT and data security

The Group is subject to a number of laws relating to privacy and data protection governing its ability to collect and use personal information. These data protection and privacy-related laws and regulations are becoming increasingly restrictive and complex and may result in greater regulatory oversight and increased levels of enforcement and sanctions. The European Union's General Data Protection Regulation (GDPR) and, the UK version of GDPR, both provide for fines of up to 4% of global turnover to be levied for breaches.

The Group may be vulnerable to hacking, identity theft and fraud.

The intellectual property rights of the Group are important to its business. There is a risk that title to the relevant intellectual property rights has not been properly assigned to the Group. There is a risk that third-party distributors of intellectual property could allege that the Group has not complied with the conditions of a licence.

Financial, regulatory, sanctions and taxation

The Group has exposure to credit risk through the default of a client or other counterparty.

The Group does and expects to continue to generate a significant proportion of its revenue in US dollars and other currencies. There is a risk that any significant movement in foreign exchange rates between Pound Sterling and other currencies in which revenue is generated could have an impact on the Group's results and financial position.

The Group is and will continue to be subject to strict anti-corruption, anti-bribery and anti-trust legislation and enforcement in the countries in which it operates.

The Group may be subject to regulations restricting its activities or effecting changes in taxation.

The Group is and will continue to be subject to the laws of the UK, the US, the EU and other jurisdictions that impose sanctions and regulate the supply of services to certain countries.

Responsibility statement

The directors confirm that these unaudited consolidated interim financial statements have been prepared in accordance with UK adopted International Accounting Standard 34, 'Interim Financial Reporting' and the Disclosure Guidance and Transparency Rules sourcebook of the United Kingdom's Financial Conduct Authority and that the interim management report includes a fair review of the information required by DTR 4.2.7 and DTR 4.2.8, namely:

@ an indication of important events that have occurred during the first six months and their impact on the condensed set of financial statements, and a description of the principal risks and uncertainties for the remaining six months of the financial year; and

   @       material related-party transactions in the first six months and any material changes in the related-party transactions described in the last annual report. 

The maintenance and integrity of the S(4) Capital plc website is the responsibility of the directors; the work carried out by the authors does not involve consideration of these matters and, accordingly, the auditors accept no responsibility for any changes that might have occurred to the interim financial statements since they were initially presented on the website.

The directors of S(4) Capital plc are listed in the S(4) Capital plc annual report for 31 December 2021 (with the exception of the following changes in the period: Mr Peter Rademaker and Mr Peter Kim resigned on 16 June 2022, and Mr Colin Day was appointed on 2 August 2022 ). A list of current directors is maintained on the S(4) Capital plc website: www.s4capital.com

Signed on behalf of the Board on 21 September 2022

   Sir Martin Sorrell                                                 Mary Basterfield 
   Executive Chairman                                             Group Chief Financial Officer 

Independent review report to S4 Capital plc

Report on the condensed consolidated interim financial statements

Our conclusion

We have reviewed S4 Capital plc's condensed consolidated interim financial statements (the "interim financial statements") in the unaudited consolidated interim financial statements of S4 Capital plc for the 6 month period ended 30 June 2022 (the "period").

Based on our review, nothing has come to our attention that causes us to believe that the interim financial statements are not prepared, in all material respects, in accordance with UK adopted International Accounting Standard 34, 'Interim Financial Reporting' and the Disclosure Guidance and Transparency Rules sourcebook of the United Kingdom's Financial Conduct Authority.

The interim financial statements comprise:

   --      the unaudited consolidated interim balance sheet as at 30 June 2022; 

-- the unaudited consolidated interim statement of profit or loss and unaudited consolidated interim statement of comprehensive income for the period then ended;

   --      the unaudited consolidated interim statement of cash flows for the period then ended; 

-- the unaudited consolidated interim statement of changes in equity for the period then ended; and

   --      the explanatory notes to the interim financial statements. 

The interim financial statements included in the unaudited consolidated interim financial statements of S4 Capital plc have been prepared in accordance with UK adopted International Accounting Standard 34, 'Interim Financial Reporting' and the Disclosure Guidance and Transparency Rules sourcebook of the United Kingdom's Financial Conduct Authority.

Basis for conclusion

We conducted our review in accordance with International Standard on Review Engagements (UK) 2410, 'Review of Interim Financial Information Performed by the Independent Auditor of the Entity' issued by the Financial Reporting Council for use in the United Kingdom. A review of interim financial information consists of making enquiries, primarily of persons responsible for financial and accounting matters, and applying analytical and other review procedures.

A review is substantially less in scope than an audit conducted in accordance with International Standards on Auditing (UK) and, consequently, does not enable us to obtain assurance that we would become aware of all significant matters that might be identified in an audit. Accordingly, we do not express an audit opinion.

We have read the other information contained in the unaudited consolidated interim financial statements and considered whether it contains any apparent misstatements or material inconsistencies with the information in the interim financial statements.

Conclusions relating to going concern

Based on our review procedures, which are less extensive than those performed in an audit as described in the Basis for conclusion section of this report, nothing has come to our attention to suggest that the directors have inappropriately adopted the going concern basis of accounting or that the directors have identified material uncertainties relating to going concern that are not appropriately disclosed. This conclusion is based on the review procedures performed in accordance with this ISRE. However, future events or conditions may cause the group to cease to continue as a going concern.

Responsibilities for the interim financial statements and the review

Our responsibilities and those of the directors

The unaudited consolidated interim financial statements, including the interim financial statements, is the responsibility of, and has been approved by the directors. The directors are responsible for preparing the unaudited consolidated interim financial statements in accordance with the Disclosure Guidance and Transparency Rules sourcebook of the United Kingdom's Financial Conduct Authority. In preparing the unaudited consolidated interim financial statements, including the interim financial statements, the directors are responsible for assessing the group's ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the directors either intend to liquidate the group or to cease operations, or have no realistic alternative but to do so.

Our responsibility is to express a conclusion on the interim financial statements in the unaudited consolidated interim financial statements based on our review. Our conclusion, including our Conclusions relating to going concern, is based on procedures that are less extensive than audit procedures, as described in the Basis for conclusion paragraph of this report. This report, including the conclusion, has been prepared for and only for the company for the purpose of complying with the Disclosure Guidance and Transparency Rules sourcebook of the United Kingdom's Financial Conduct Authority and for no other purpose. We do not, in giving this conclusion, accept or assume responsibility for any other purpose or to any other person to whom this report is shown or into whose hands it may come save where expressly agreed by our prior consent in writing.

PricewaterhouseCoopers LLP

Chartered Accountants

London

21 September 2022

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September 21, 2022 02:02 ET (06:02 GMT)

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